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Matcha Cup

Maybe

An estimated 0.6% of orders come back. But prices span $6.66–$14.37, mostly outside the sweet spot, so Matcha Cup is a Maybe.

Flapen Score
54
54 / 100
Top 36% of 5,777 Home & Garden niches · +3 vs the category median of 51
Market size
£58K/yr187K searches / yr
90-day growth
+3.1%search demand this quarter
Competition
39%top-5 click share · 28 brands · 31 sellers

Flapen Score

Matcha Cup against its category

The dotted line is the Home & Garden average. Past it, Matcha Cup is stronger. Inside it, weaker.

54Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Matcha Cup market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Matcha Cup 187K times last year and spent an estimated £58K. The top 5 brands take 50% of clicks. Demand peaks in Dec. Flapen scores it 54 out of 100, a Maybe.

01 · Demand

An estimated 3.1% of those searches ended in a purchase.

Shoppers searched for this 187K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 3.1% of those searches ended in a purchase. Searches in the last 90 days moved +3.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £58K a year.

Searches, last 12 months
187K
Growth, 90 days vs prior 90
+3.1%
Conversion, latest week
3.1%
Market size, estimated
£58Ka year
Peak month
December1.8× the quietest month
Top search term
matcha cup72K searches a year

02 · Price

A sale here is worth £10.07.

Listings sell for £10.07 on average, from £6.66 to £14.37. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At £10.07 that is £0 to £1K a year per listing.

Average price
£10.07under the $15 to $100 sweet spot
Price range
£6.66–£14.37
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
4K–5K
Units per listing a year
0–100
Revenue per listing a year
£0–£1K
Returns
0.6%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 11.0% of listings are out of stock. The average listing ranks #200 within Glassware. It carries 126 reviews at 4.24 stars, so a new listing needs social proof before a better product.

Sponsored listings
97%
Prime listings
100%
Out of stock, average day
11.0%
Average rank
#200in Glassware
Average rating
4.24 starsAmazon United Kingdom average 4.36 stars
Average reviews
126per listing
Listings tracked
38

04 · Newcomers

5 of last year's 22 launches cleared the first-year sales bar.

22 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 23 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
22
Successful launches
5Amazon's first-year sales bar
Average brand age
23 months

Products

Top Matcha Cup products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 27, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 39% of clicks, no more. An open shelf where new products get seen.

£0£2K£3K£5K£7K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

28 falling

Sellers

31

Est. top-5 brand share

50%

Top 20: 94%

Est. top-5 click share

39%

Top 20: 81%

Open market

44%

  • INSETLAN17%
  • Tel Charme *10%
  • TW1TGOFT9%
  • zxevg7%
  • GOEDEKE7%
  • DYUEE6%

Demand

Matcha Cup search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSpike '25Holiday '25Spike '26AugSepOctNovDecJanFebMarAprMayJunJul

Peak months: Dec · busiest ÷ quietest = 1.8×

Search terms

Top Matcha Cup search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • matcha cup72K/yr
  • matcha glass56K/yr
  • matcha glasses14K/yr
  • matcha cups12K/yr
  • matcha glass with straw9K/yr
  • matcha mug15K/yr
  • matcha cup with straw9K/yr

Reviews and returns

What reviews say buyers love and hate about Matcha Cup

We read the reviews and the return reasons for every product selling here.

27%of positive reviews mention “Quality-Overall”
19%of negative reviews mention “Durability”
0.6%of orders come back
“Break easy”
A buyer, on “Durability”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Matcha Cup questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data