Skip to content

Manchester United Mug

Fail

Prices span $7.35–$15.12, mostly outside the sweet spot, so Manchester United Mug is a Fail.

Flapen Score
37
37 / 100
Ranks 5,154 of 5,777 Home & Garden niches · −14 vs the category median of 51
Market size
£49K/yr59K searches / yr
90-day growth
-19.1%search demand this quarter
Competition
67%top-5 click share · 8 brands · 34 sellers

Flapen Score

Manchester United Mug against its category

The dotted line is the Home & Garden average. Past it, Manchester United Mug is stronger. Inside it, weaker.

37Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Manchester United Mug market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Manchester United Mug 59K times last year and spent an estimated £49K. The top 5 brands take 94% of clicks. Demand peaks in Nov–Dec. Flapen scores it 37 out of 100, a Fail.

01 · Demand

7.6% of searches ended in a purchase last week.

Shoppers searched for this 59K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 7.6% of those searches ended in a purchase. Searches in the last 90 days moved -19.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £49K a year.

Searches, last 12 months
59K
Growth, 90 days vs prior 90
-19.1%
Conversion, latest week
7.6%
Market size, estimated
£49Ka year
Peak month
December9.0× the quietest month
Top search term
manchester united mug27K searches a year

02 · Price

A sale here is worth £10.92.

Listings sell for £10.92 on average, from £7.35 to £15.12. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At £10.92 that is £1K to £3K a year per listing.

Average price
£10.92under the $15 to $100 sweet spot
Price range
£7.35–£15.12
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
£1K–£3K
Returns
0.8%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

50% of listings pay for placement with sponsored ads. 83% ship with Prime. On an average day, 5.4% of listings are out of stock. The average listing ranks #1,031 within Glassware. It carries 210 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings
50%
Prime listings
83%
Out of stock, average day
5.4%
Average rank
#1,031in Glassware
Average rating
4.56 starsAmazon United Kingdom average 4.36 stars
Average reviews
210per listing
Listings tracked
18

04 · Newcomers

Amazon counts 1 of last year's 4 launches as successful.

4 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 53 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
1Amazon's first-year sales bar
Average brand age
53 months

Products

Top Manchester United Mug products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 67% of clicks. Leaders hold, but buyers still shop past them.

£0£5K£10K£15K£20K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

8 falling

Sellers

34

Top-5 brand share

94%

Top 20: 100%

Top-5 click share

67%

Top 20: 100%

Open market

3%

  • FOCO49%
  • Manchester United24%
  • Hy-Pro14%
  • Get Trend4%
  • Custom Moments3%
  • Stuff43%
  • Open — no brand owns it (2 brands, 3%)

Demand

Manchester United Mug search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KHoliday '24Spike '25Holiday '25Spike '26DecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 9.0×

Search terms

Top Manchester United Mug search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • manchester united mug27K/yr
  • man utd mug13K/yr
  • man united mug14K/yr
  • manchester united cup5K/yr

Reviews and returns

What reviews say buyers love and hate about Manchester United Mug

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall57%−0.13

Large mug

a bit on the small side

Small cup

Quality-Overall21%−0.11

Not the best

Rubbish

Gifting Purpose14%−0.01

Manchester Gift, It was fine apart from it spoilt the occasion, as it was a valentine's gift, and it came with a hairline crack, plus the box was broken, what a pity

Color7%−0.05

Arrived on time however the colour was terrible looked like it had been in the dishwasher a million times already

Love

Quality-Overall33%−0.11

Good quality product

It's such a beauty and is fantastic quality & durability

Great product

Gifting Purpose25%−0.01

Was a gift

Perfect present for my partner, great quality

Grandsons Christmas gift

Value For Money21%+2.54

good price

Worth buying

Worth it

Design-Overall13%+1.43

Nice design

loves the design of the cup

Well made well designed great value

Weight Light2%+0.22

not too heavy

Return

0.8% Return rate 12% Fixable by listing

Defective Material/Parts34%▄▅▁█▁█
Gifting Purpose14%▁▄█▁█▅

Manchester Gift, It was fine apart from it spoilt the occasion, as it was a valentine's gift, and it came with a hairline crack, plus the box was broken, what a pity

Handle Quality12%█▃▆▅▁▁
Size-Overall12%█▅▁▁▁▁

Large mug

a bit on the small side

Small cup

Leak-Proof11%▁▁▁▄█▃

FAQ

Common Manchester United Mug questions

Answered from the same tracked data.