Magnifying Mirror with Lights
FailDemand is soft, at -40.6% this quarter, so Magnifying Mirror with Lights is a Fail.
- Flapen Score
- 46 / 100Ranks 3,831 of 5,777 Home & Garden niches · −5 vs the category median of 5146
- Market size
- £185K/yr212K searches / yr
- 90-day growth
- -40.6%search demand this quarter
- Competition
- 48%top-5 click share · 14 brands · 23 sellers
Flapen Score
Magnifying Mirror with Lights against its category
The dotted line is the Home & Garden average. Past it, Magnifying Mirror with Lights is stronger. Inside it, weaker.
Market
The Magnifying Mirror with Lights market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Magnifying Mirror with Lights 212K times last year and spent an estimated £185K. The top 5 brands take 84% of clicks. Demand peaks in Jan–Nov–Dec. Flapen scores it 46 out of 100, a Fail.
01 · Demand
6.0% of searches ended in a purchase last week.
Shoppers searched for this 212K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 6.0% of those searches ended in a purchase. Searches in the last 90 days moved -40.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £185K a year.
- Searches, last 12 months
- 212K
- Growth, 90 days vs prior 90
- -40.6%
- Conversion, latest week
- 6.0%
- Market size, estimated
- £185Ka year
- Peak month
- December3.0× the quietest month
- Top search term
- magnifying mirror with light138K searches a year
02 · Price
A sale here is worth £14.51.
Listings sell for £14.51 on average, from £3.19 to £25.45. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At £14.51 that is £4K to £7K a year per listing.
- Average price
- £14.51under the $15 to $100 sweet spot
- Price range
- £3.19–£25.45
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 10K–13K
- Units per listing a year
- 250–500
- Revenue per listing a year
- £4K–£7K
- Returns
- 2.5%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads.
97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.0% of listings are out of stock. The average listing ranks #42 within Bathroom. It carries 1,489 reviews at 4.42 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 97%
- Prime listings
- 100%
- Out of stock, average day
- 9.0%
- Average rank
- #42in Bathroom
- Average rating
- 4.42 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,489per listing
- Listings tracked
- 33
04 · Newcomers
Amazon counts 5 of last year's 13 launches as successful.
13 products launched here in the last 12 months. Amazon counts 5 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 13
- Successful launches
- 5Amazon's first-year sales bar
- Average brand age
- 32 months
Products
Top Magnifying Mirror with Lights products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Auxmir 30X Magnifying Mirror Double Sided 1X /30X Makeup Mirror with Light Folding Lighted Rechargeable Beauty for Travel Rotating 3 Color Lights Dimmable Touch Screen
- Price
- £14.97
- Rating
- 4.4/5
- Reviews
- 1,573
- Age
- 1y ago
Auxmir 30X Magnifying Mirror with Light 9 Rechargeable Makeup Mirror with Tweezer 3 Color Stepless Dimmable Mirrors with Phone Holders 360 Free Standing Detachable Vanity Mirrors for Bedroom
- Price
- £18.06
- Rating
- 4.4/5
- Reviews
- 2,701
- Age
- 1y ago
B Beauty Planet Magnifying Mirror with Light 30X Double-Sided 1X/ 30X Magnifying Makeup Mirror with Tweezer 2000mAh 3 Colour Modes with Adjustable Brightness Foldable Compact Travel mirror
- Price
- £16.25
- Rating
- 4.6/5
- Reviews
- 802
- Age
- 1y ago
MIYADIVA Magnifying Mirror with Light 30X 30X Shaving Mirror for Bathroom 3 Colors Modes and Adjustable Brightness 360Rotating Suction Cup mirror for Wall-Mounted Mirrors 8 Inches
- Price
- £11.47
- Rating
- 4.0/5
- Reviews
- 1,764
- Age
- 2y ago
Magnifying Mirror with Light 30X/1X Double Sided Makeup Mirror with Light & Tweezer 3 Color Modes with Adjustable Brightness & Height 360 Rotation Remaining Capacity Display (white)
- Price
- £19.53
- Rating
- 4.5/5
- Reviews
- 416
- Age
- 1y ago
Trending
90-day click momentum
30X Lighted Makeup Mirror Rechargeable Magnifying Vanity Mirror with Battery Display Height Adjustable Makeup Mirror 3 Color LED Lights for Tweezing Eyebrows Facial Hair & Precise Makeup
- Price
- £15.59
- Rating
- 4.6/5
- Reviews
- 102
- Age
- 2mo ago
B Beauty Planet Magnifying Mirror with Light 30X Double-Sided 1X/ 30X Magnifying Makeup Mirror with Tweezer 2000mAh 3 Color Modes with Adjustable Brightness Foldable Compact Travel mirror(White)
- Price
- £14.60
- Rating
- 4.6/5
- Reviews
- 1,013
- Age
- 3mo ago
B Beauty Planet Magnifying Mirror with Light Double Sided 30X/1X Magnifying Mirror Travel Makeup Mirrors with 3 Color Lights Foldable Makeup Mirrors with Tweezer Handheld/Tabletop
- Price
- £13.52
- Rating
- 4.6/5
- Reviews
- 689
- Age
- 5mo ago
Compact Mirror Rechargeable 30X Magnifying Mirror with 3 Lighting Modes & Dimmable Brightness Portable Travel Makeup Mirror with Light Essentials for Travel Pocket Purse Gifts for Women Rose
- Price
- £7.30
- Rating
- 4.5/5
- Reviews
- 578
- Age
- 10mo ago
Mocado 30x Magnifying Mirror with Light 16cm Travel Magnifying Mirror with 3 Suction Cups Rechargeable Makeup Mirror with 3 Colors Lighting Suction Cup & Stable Stand Handheld Mirror(White)
- Price
- £13.61
- Rating
- 4.4/5
- Reviews
- 57
- Age
- 5mo ago
Newest
by launch date30X Lighted Makeup Mirror Rechargeable Magnifying Vanity Mirror with Battery Display Height Adjustable Makeup Mirror 3 Color LED Lights for Tweezing Eyebrows Facial Hair & Precise Makeup
- Price
- £15.59
- Rating
- 4.6/5
- Reviews
- 102
- Age
- 2mo ago
B Beauty Planet Magnifying Mirror with Light 30X Double-Sided 1X/ 30X Magnifying Makeup Mirror with Tweezer 2000mAh 3 Color Modes with Adjustable Brightness Foldable Compact Travel mirror(White)
- Price
- £14.60
- Rating
- 4.6/5
- Reviews
- 1,013
- Age
- 3mo ago
B Beauty Planet Magnifying Mirror with Light Double Sided 30X/1X Magnifying Mirror Travel Makeup Mirrors with 3 Color Lights Foldable Makeup Mirrors with Tweezer Handheld/Tabletop
- Price
- £13.52
- Rating
- 4.6/5
- Reviews
- 689
- Age
- 5mo ago
Mocado 30x Magnifying Mirror with Light 16cm Travel Magnifying Mirror with 3 Suction Cups Rechargeable Makeup Mirror with 3 Colors Lighting Suction Cup & Stable Stand Handheld Mirror(White)
- Price
- £13.61
- Rating
- 4.4/5
- Reviews
- 57
- Age
- 5mo ago
B Beauty Planet Magnifying Mirror with Light 30X/1X Height Adjustable Makeup Mirror with 3 Color Lights 360Rotation and Detachable with cell phone holders and tweezers Rechargeable for Bathroom
- Price
- £21.35
- Rating
- 4.7/5
- Reviews
- 139
- Age
- 6mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take 48% of clicks. Leaders hold, but buyers still shop past them.
Brands
14 falling
Sellers
23
Top-5 brand share
84%
Top 20: 100%
Top-5 click share
48%
Top 20: 84%
Open market
13%
- Auxmir37%
- B Beauty Planet28%
- MIYADIVA8%
- Mocado5%
- MOMOKUBA5%
- SisKokoro3%
- Open — no brand owns it (8 brands, 13%)
Demand
Magnifying Mirror with Lights search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Nov, Dec · busiest ÷ quietest = 3.0×
Search terms
Top Magnifying Mirror with Lights search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- magnifying mirror with light138K/yr
- light up magnifying mirror17K/yr
- magnified mirror with light11K/yr
- magnifying mirror with lights13K/yr
- x10 magnifying mirror7K/yr
- 10x magnifying mirror7K/yr
- magnifying makeup mirror with light5K/yr
- 10 x magnifying mirror4K/yr
- 10x magnifying makeup mirror8K/yr
- make up mirror with lighting magnified899/yr
Reviews and returns
What reviews say buyers love and hate about Magnifying Mirror with Lights
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
the mirror itself was just too small
Bit too big
Too Small
Light would not charge
Suddenly needs charging which is a pain as u can't use easily
won't charge anymore
broke within week
Starts of brilliantly but then stops working
Useless after two months
Bit rubbish
Lacks quality
Not worth the price in terms of quality unfortunately
Terrible lighting
Not bright
for me the cons are that the light isnt bright enough
Love
Best quality
Great product x
The quality of this mirror is very good
Good value for money
Good buy
Excellent value
Bright and light
The lighting is great
Super bright
As advertised
Better than expected
As described
This mirror is good size
Just the right size
Item is right size
Return
2.5% Return rate 52% Fixable by listing
the mirror itself was just too small
Bit too big
Too Small
Bit rubbish
Lacks quality
Not worth the price in terms of quality unfortunately
too flimsy and won't stand
Flimsy
Not really sturdy
Terrible lighting
Not bright
for me the cons are that the light isnt bright enough
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Magnifying Mirror with Lights questions
Answered from the same tracked data.