Is magimix profitable to sell on Amazon United Kingdom?

The niche generates £134K/yr across 14 tracked products. 90-day search growth is -28.7%. Flapen's verdict: Skip it (27/100).

How competitive is the magimix niche?

3 brands and 47 sellers compete. The top 5 products take 70% of clicks and top 5 brands hold 100% of demand.

What do buyers complain about in magimix?

Top complaints mined from reviews: Durability, Quality-Overall, Mixing/Blending. The return rate is 3.3%.

When does demand for magimix peak?

Demand peaks in Nov–Dec; the busiest month runs 2.7× the quietest.

What does it cost to enter the magimix niche?

Listings span £31.42–£288.03; the average listing price is £170.25 (sweet spot $15–$100). The average incumbent carries 984 reviews — the moat a new listing must climb.

magimix

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Review moat

Good984.21

avg incumbent reviews — the moat a new listing must climb

Avg price

Good£170.25

avg listing price — sweet spot $15–$100

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Returns

Okay3.3%

return rate — above 5% kills the launch gate

Market size

Okay£134K

£134K/yr · 97K searches

Price range

Okay£31.42–£288.03

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Okay70%

top-5 click share — leaders hold, buyers still browse

Growth

Bad-28.7%

90-day search growth — must beat 0% to launch

Conversion

Bad0.8%

search→purchase rate — share of searches ending in a sale

Brand share

Bad100%

top-5 brand share — brand-locked demand

Signals High Price

According to Flapen's Amazon United Kingdom niche tracking, magimix is a £134K/yr Amazon United Kingdom market (97K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 27/100.

Data updated Jul 28, 2026 · scored weekly · How we score niches

magimix market data

Units sold / yr: 1K–1K; avg 0–100/product
Revenue / yr: £170K–£213K; units × avg price
Conversion rate: 0.8%
Avg BSR: #25
Page quality: 0%
Prime: 100%
Sponsored: 100%
Out of stock: 0.0%
Avg brand age: 61 months
Avg seller age: 178 days

Competition & brand share

The top 5 products take 70% of clicks — established leaders, but buyers still shop beyond them.

Brands

3 falling

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

70%

Top 20: 100%

Open market

Magimix94%
Kenwood5%
KitchenAid1%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -28.7% search growth over the last 90 days.

Peak months: Nov, Dec · busiest ÷ quietest = 2.7×

Open Trend

Top magimix search terms

magimix food processor48K/yr -23.3%1.1% conv.
magimix30K/yr -18.4%0.7% conv.
magimix 4200xl food processor8K/yr -46.2%2.2% conv.
magimix food processors4K/yr -37.6%0.1% conv.
food processor magimix4K/yr -71.3%0.9% conv.
magimix 4200xl2K/yr +10.7%2.7% conv.

All search terms

Top magimix products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 14 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

magimix Food Processor 3L CS4200XL Electric Food Processor & Vegetable Chopper 950W Quiet Motor Slicer Grater Dough Mixer & Blender BPA-Free Bowl Black

Magimix£239.224.6★653 rev

Magimix£233.324.6★653 rev

Magimix 18591 SATIN 5200XL BlenderMix Food Processor Satin

Magimix£288.034.5★598 rev

Magimix 3200XL Food Processor - Multifunctional 6 in 1 Food Preparation 2.6L BPA-Free Bowl Professional Quality Ultra-Sharp Blades Quiet Energy Efficient 650W Motor With 30 Year Guarantee - Satin

Magimix£207.464.4★142 rev

Magimix 3200XL Food Processor - Multifunctional 6 in 1 Food Preparation 2.6L BPA-Free Bowl Professional Quality Ultra-Sharp Blades Quiet Energy Efficient 650W Motor With 30 Year Guarantee - Black

Magimix£205.604.4★142 rev

Newest

by launch date

KitchenAid FOOD PROCESSOR 2.1 L - Almond Cream 5KFP0921BAC

KitchenAid£111.4923 rev

4y ago

Kenwood FDP65.180SI 2 in 1 Food Processor Multipro Express Silver 3 Litre Bowl

Kenwood£59.61625 rev

4y ago

Magimix 3200XL Food Processor - Multifunctional 6 in 1 Food Preparation 2.6L BPA-Free Bowl Professional Quality Ultra-Sharp Blades Quiet Energy Efficient 650W Motor With 30 Year Guarantee - Satin

Magimix£207.46142 rev

5y ago

Magimix 3200XL Food Processor - Multifunctional 6 in 1 Food Preparation 2.6L BPA-Free Bowl Professional Quality Ultra-Sharp Blades Quiet Energy Efficient 650W Motor With 30 Year Guarantee - Black

Magimix£205.60142 rev

5y ago

Magimix Blender Power 4 | Quiet Mark Approval | Metal/Glass | 1300W | 1.8L | Black | 11628

Magimix£151.95364 rev

7y ago

What buyers say about magimix

What buyers praise and complain about, mined from review topics.

What buyers love

Value For Money17%

“Good value for money”

Quality-Overall16%

“Great quality and easy to clean”

Mixing/Blending15%

“It blends well”

Ease Of Cleaning7%

“It cleans easily”

Strength6%

“It is quite powerful when it is working”

Ease Of Use6%

“Easy to use”

Advertised Vs Actual Product4%

“works as it promised”

Compactness3%

“Its compact size is ideal for storage”

Size-Overall3%

“Very convenient size”

Durability3%

“Product looks well made, and durable”

What buyers complain about

Durability14%

“Display broke”

Quality-Overall11%

“Cheap product, dont buy”

Mixing/Blending9%

“Useless for blending”

Value For Money7%

“expensive”

Size-Overall6%

“bowl is far too small on this one”

Add-Ons/Attachments6%

“The food processor attachment has broken- sheared off at the base”

Strength6%

“Underpowered”

Design-Overall5%

“Really poorly built”

Instructions/User Manual/Troubleshooting3%

“spatula missing also no user guide/manual”

Weight Heavy3%

“Far too heavy”

Top return reasons

Size-Overall40%

Functionality-Overall21%

Product Condition4%

Quality-Overall4%

Strength3%

Mixing/Blending3%