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macrame kit

Skip it

Soft demand (-22.9% this quarter) — this niche doesn't clear our bar today.

Market size 15Growth 14Conversion 34Competition 51Returns 96Price range 45Avg price 52Brand share 57Review moat 69Quality gap 53

Returns

Incredible0.8%

return rate — above 5% kills the launch gate

Review moat

Good730.14

avg incumbent reviews — the moat a new listing must climb

Brand share

Good71%

top-5 brand share — brands hold most of the demand

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Avg price

Good£12.23

avg listing price — sweet spot $15–$100

Competition

Good54%

top-5 click share — leaders hold, buyers still browse

Price range

Okay£4.92–£23.15

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Okay2.7%

search→purchase rate — share of searches ending in a sale

Market size

Bad£58K

£58K/yr · 177K searches

Growth

Bad-22.9%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United Kingdom niche tracking, macrame kit is a £58K/yr Amazon United Kingdom market (177K searches/yr). The top 5 brands hold 71% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 44/100.

Data updated Jul 27, 2026 · scored weekly · How we score niches

macrame kit market data

Units sold / yr
3K–4K
avg 100–250/product
Revenue / yr
£37K–£49K
units × avg price
Conversion rate
2.7%
Avg BSR
#1,505
Page quality
0%
Prime
100%
Sponsored
95%
Out of stock
0.0%
Avg brand age
30 months
Avg seller age
207 days

Competition & brand share

The top 5 products take 54% of clicks — established leaders, but buyers still shop beyond them.

Brands

17 flat

Sellers

25

Top-5 brand share

71%

Top 20: 100%

Top-5 click share

54%

Top 20: 99%

Open market

25%

  • suo long42%
  • UHAPEER12%
  • Mtiscolla6%
  • FREEBLOSS6%
  • Creativ5%
  • OurTop4%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -22.9% search growth over the last 90 days.
8K6KBlack Friday '24Holiday '24Prime Day '25Spike '25Black Friday '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 3.4×

Top macrame kit search terms

  • macrame69K/yr
  • macrame kit81K/yr
  • macrame kits7K/yr
  • macrame plant hanger kit6K/yr
  • macrame accessories6K/yr
  • macrame kits for adults8K/yr
All search terms

Top macrame kit products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%£6K20%£12K30%£17K40%£23K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 22 tracked products in this niche — three views at once, no toggling.

What buyers say about macrame kit

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall25%

“Item as described - good quality - came on time”

Value For Money12%

“Good value”

Color11%

“lovely colours”

Gifting Purpose10%

“Gift”

Ease Of Use9%

“So simple to do”

Instructions/User Manual/Troubleshooting6%

“Easy instructions”

Strength4%

“Strong and firm”

Design-Overall3%

“Great look fits from wall or ceiling”

Size-Overall2%

“The rolls of cord are a great size”

Soft Feel1%

“smooth as are”

What buyers complain about

Instructions/User Manual/Troubleshooting38%

“The instructions are terrible”

Quality-Overall11%

“Not sure on the quality”

Size-Overall9%

“the rings aren't as big as they look in the picture”

Battery Life6%

“Batteries only lasted around 4 hours”

Advertised Vs Actual Product3%

“This wasnt made clear on the description”

Display Colors3%

“only got 14 out of the 15 colours the black colour was missing”

Thickness3%

“Thicker than I expected”

Ease Of Use1%

“takes some time getting used to using it”

Top return reasons

Size-Overall19%
Advertised Vs Actual Product17%
Quality-Overall13%
Functionality-Overall7%
Defective Material/Parts7%
Mounting6%
Instructions/User Manual/Troubleshooting4%
Design-Overall4%
Thin3%
Color3%

Common questions

Is macrame kit profitable to sell on Amazon United Kingdom?
The niche generates £58K/yr across 22 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -22.9%. Flapen's verdict: Skip it (44/100).
How competitive is the macrame kit niche?
17 brands and 25 sellers compete. The top 5 products take 54% of clicks and top 5 brands hold 71% of demand.
What do buyers complain about in macrame kit?
Top complaints mined from reviews: Instructions/User Manual/Troubleshooting, Quality-Overall, Size-Overall. The return rate is 0.8%.
When does demand for macrame kit peak?
Demand peaks in Nov–Dec; the busiest month runs 3.4× the quietest.
What does it cost to enter the macrame kit niche?
Listings span £4.92–£23.15; the average listing price is £12.23 (sweet spot $15–$100). The average incumbent carries 730 reviews — the moat a new listing must climb.