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65

long ice cube tray

Worth a look

Shows demand growing +606.7% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 4Growth 100Conversion 66Competition 77Returns 97Price range 0Avg price 20Brand share 72Review moat 75Quality gap 97

Growth

Incredible+606.7%

90-day search growth — must beat 0% to launch

Quality gap

Incredible3.8★

avg incumbent rating — lower means beatable quality

Returns

Incredible0.5%

return rate — above 5% kills the launch gate

Competition

Great38%

top-5 click share — an open shelf

Review moat

Good515.43

avg incumbent reviews — the moat a new listing must climb

Brand share

Good62%

top-5 brand share — brands hold most of the demand

Conversion

Good6.0%

search→purchase rate — share of searches ending in a sale

Avg price

Bad£7.03

avg listing price — sweet spot $15–$100

Market size

Bad£16K

£16K/yr · 37K searches

Price range

Bad£2.88–£11.59

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon United Kingdom niche tracking, long ice cube tray is a £16K/yr Amazon United Kingdom market (37K searches/yr). The top 5 brands hold 62% of demand. Verdict: Worth a look — 65/100.

Data updated Jul 27, 2026 · scored weekly · How we score niches

long ice cube tray market data

Units sold / yr
3K–3K
avg 0–100/product
Revenue / yr
£18K–£21K
units × avg price
Conversion rate
6.0%
Avg BSR
#480
Page quality
0%
Prime
91%
Sponsored
77%
Out of stock
5.4%
Avg brand age
25 months
Avg seller age
203 days

Competition & brand share

Clicks spread well past the top 5 (38% combined) — an open shelf where new products get seen.

Brands

25 rising

Sellers

77

Top-5 brand share

62%

Top 20: 97%

Top-5 click share

38%

Top 20: 84%

Open market

33%

  • LessMo24%
  • PTaizjjz12%
  • Ainkou10%
  • ririess10%
  • Selecto Bake6%
  • Tala5%

Top long ice cube tray search terms

  • water bottle ice cube tray8K/yr
  • bottle ice cube moulds7K/yr
  • long ice cube tray9K/yr
  • ice stick tray4K/yr
  • ice cube tray for bottles3K/yr
  • long ice cube moulds3K/yr
  • thin ice cube tray3K/yr
All search terms

Top long ice cube tray products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%£4696%£9379%£1K12%£2K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about long ice cube tray

What buyers praise and complain about, mined from review topics.

What buyers love

Ease Of Use15%

“Easy to Use”

Size-Overall11%

“Perfect they fit in any bottle”

Value For Money9%

“well worth the money”

Quality-Overall9%

“Last ages without deteriorating in quality”

Advertised Vs Actual Product6%

“They do the job”

Ease Of Cleaning5%

“Wash well”

Durability3%

“Very durable”

Flexibility3%

“The silicone feels flexible”

Water Resistance3%

“Perfect for water bottles”

Gifting Purpose3%

“Great present”

What buyers complain about

Durability17%

“Breaks easily”

Quality-Overall10%

“Cheap nasty”

Leak-Proof10%

“water spills out the sides really easily so you have to be careful”

Value For Money8%

“a bit cheaper too”

Ease Of Use6%

“They are fiddly to use though”

Smell6%

“because the ice smelled like rubber/plastic despite washing the trays before first use”

Thickness6%

“The trays are very thin”

Strength5%

“No sturdiness”

Color3%

“the other is a sort of dark Grey”

Size-Overall3%

“They are very slim and quite small”

Top return reasons

Size-Overall28%
Leak-Proof19%
Quality-Overall10%
Functionality-Overall10%
Material Quality7%
Smell5%
Water Resistance5%
Strength5%
Advertised Vs Actual Product4%
Thin3%

Common questions

Is long ice cube tray profitable to sell on Amazon United Kingdom?
The niche generates £16K/yr across 35 tracked products. 0 of 9 products launched in the last 360 days are still selling. 90-day search growth is +606.7%. Flapen's verdict: Worth a look (65/100).
How competitive is the long ice cube tray niche?
25 brands and 77 sellers compete. The top 5 products take 38% of clicks and top 5 brands hold 62% of demand.
What do buyers complain about in long ice cube tray?
Top complaints mined from reviews: Durability, Quality-Overall, Leak-Proof. The return rate is 0.5%.
What does it cost to enter the long ice cube tray niche?
Listings span £2.88–£11.59; the average listing price is £7.03 (sweet spot $15–$100). The average incumbent carries 515 reviews — the moat a new listing must climb.