Liverpool Mug
Liverpool Mug shows low returns (1.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Flapen Score
Top 12% of 5,777 Home & Garden niches · +12 vs the category median of 51
Is Liverpool Mug profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Liverpool Mug is a £1.3M/yr Amazon United Kingdom market (2.6M searches/yr). The top 5 brands hold 77% of demand. Demand peaks in Apr–May–Jun–Jul–Dec. Verdict: Worth a look — 63/100.
Liverpool Mug: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved -11.5% over the last 90 days and 3.6% of searches end in a purchase.
£1.3M
revenue / yr
Who owns the niche?
The top 5 brands hold 77% of demand, so 23% of the market is open.
23%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.
0/100
page quality · 99 products
Top Liverpool Mug products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Liverpool F.C. Oversized Hoodie Blanket For Men Official Football Gifts (Black)
- Price
- £23.26
- Rating
- 4.8/5
- Reviews
- 1,914
- Age
- 5y ago
Liverpool FC Fleece Hoodie Blanket for Boys Teenagers One Size Kids Oversized Hoodie Liverpool Gifts for Boys (Red)
- Price
- £21.81
- Rating
- 4.6/5
- Reviews
- 1,229
- Age
- 5y ago
Team Merchandise Phantom Signature Football
- Price
- £13.62
- Rating
- 4.3/5
- Reviews
- 276
- Age
- 3y ago
Hy-Pro Officially Licensed Liverpool F.C 750ml Aluminium UV Sports Water Bottle Liverpool Water Bottle with Integrated Folding Straw - Neochrome Finish Leakproof Lightweight BPA Free
- Price
- £9.52
- Rating
- 4.3/5
- Reviews
- 1,637
- Age
- 2y ago
Hy-Pro Officially Licensed Liverpool F.C. Shin Pad With Sock Sleeve Junior - Shin Guard Breathable Lightweight Durable Protective Gear Merchandise Great Football Gift Idea Junior
- Price
- £11.27
- Rating
- 4.3/5
- Reviews
- 149
- Age
- 1y ago
Trending
90-day click momentum
FOCO Officially Licensed Liverpool FC Red Glide Backpack
- Price
- £19.56
- Rating
- 4.0/5
- Reviews
- 2
- Age
- 5mo ago
RAWDEM Ronaldo #7 Dragon Special Limited Edition Football Soccer Jersey/Shorts Socks Gift Set for Children Youth Sizes (Black 30)
- Price
- £30.08
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 1mo ago
Liverpool FC Ultra Holdall
- Price
- £31.30
- Rating
- 4.6/5
- Reviews
- 57
- Age
- 2y ago
FOCO Liverpool FC Premier League EPL Club Crest Heather Grey Laptop Backpack Rucksack School Bag
- Price
- £27.62
- Rating
- 4.5/5
- Reviews
- 1,014
- Age
- 7y ago
FOCO Officially Licensed All Over Team Print Football Mule Slippers (Liverpool FC) (6/7 UK)
- Price
- £15.84
- Rating
- 4.4/5
- Reviews
- 79
- Age
- 2y ago
Newest
by launch dateRAWDEM Ronaldo #7 Dragon Special Limited Edition Football Soccer Jersey/Shorts Socks Gift Set for Children Youth Sizes (Black 30)
- Price
- £30.08
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 1mo ago
FOCO Officially Licensed Liverpool FC Red Glide Backpack
- Price
- £19.56
- Rating
- 4.0/5
- Reviews
- 2
- Age
- 5mo ago
Hy-Pro Officially Licensed Liverpool F.C. Scribble Ball Size 2 Colour in Football with 5 Colouring Pens Stand & Pump Football Toys Liverpool Gifts for Boys and Girls 3+
- Price
- £11.29
- Rating
- 4.2/5
- Reviews
- 114
- Age
- 1y ago
Hy-Pro Officially Licensed Liverpool F.C. Shin Pad With Sock Sleeve Junior - Shin Guard Breathable Lightweight Durable Protective Gear Merchandise Great Football Gift Idea Junior
- Price
- £11.27
- Rating
- 4.3/5
- Reviews
- 149
- Age
- 1y ago
Liverpool F.C. Towel for Men Women Teens Boys 100% Cotton Football Crest Quick Dry Beach Bath Towel for Swim Gym Holiday Shower Bath Supporters Gear 137x69cm (Black)
- Price
- £15.85
- Rating
- 4.5/5
- Reviews
- 150
- Age
- 2y ago
Competition: brands, sellers & click share
Clicks spread well past the top 5 (22% combined) — an open shelf where new products get seen.
Brands
34 falling
Sellers
188
Top-5 brand share
77%
Top 20: 95%
Top-5 click share
22%
Top 20: 53%
Open market
21%
- Liverpool F.C.41%
- FOCO19%
- Hy-Pro12%
- RAWDEM3%
- Half Time Club3%
- Funko2%
Liverpool Mug demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Apr, May, Jun, Jul, Dec · busiest ÷ quietest = 13.0×
Top Liverpool Mug search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- liverpool gifts for men710K/yr
- liverpool591K/yr
- liverpool gifts for boys398K/yr
- liverpool fc191K/yr
- liverpool gifts167K/yr
- lfc gifts for men66K/yr
- lfc63K/yr
- liverpool fc gifts for men48K/yr
- liverpool fc gifts70K/yr
- liverpool water bottle26K/yr
What reviews say buyers love and hate about Liverpool Mug
What buyers mention most, as a share of all reviews.
What buyers love
81% of reviews“Excellent quality”
“Birthday present”
“Good value for money”
“Fits perfectly”
“Oversized hoodie for watching Football on TV, soft and warm”
What buyers complain about
76% of reviews“Big”
“Really poor performance”
“To expensive for what you get”
“Leaky”
“broke within seconds”
Liverpool Mug return rate & reasons
Why buyers send it back, as a share of all return requests.
1.0%
Return rate
49%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Liverpool Mug questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
