Lily of the Valley Plant
Lily of the Valley Plant shows low returns (0.0%), but a small market ($17K/yr) keeps it on the watch list.
Flapen Score
Top 44% of 5,777 Home & Garden niches · +1 vs the category median of 51
Is Lily of the Valley Plant profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Lily of the Valley Plant is a £17K/yr Amazon United Kingdom market (36K searches/yr). The top 5 brands hold 76% of demand. Verdict: Worth a look — 52/100.
Lily of the Valley Plant: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved -5.0% over the last 90 days and 4.0% of searches end in a purchase.
£17K
revenue / yr
Who owns the niche?
The top 5 brands hold 76% of demand, so 24% of the market is open.
24%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 3.6★ — the gap to enter on.
0/100
page quality · 22 products
Top Lily of the Valley Plant products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
YouGarden Lily of the Valley Perennial Plants Set of Three Established Plants in 9cm Pots Favourite Plant of Queen Elizabeth Shade Loving
- Price
- £15.31
- Rating
- 4.1/5
- Reviews
- 358
- Age
- 13y ago
Convallaria Majalis Lily of The Valley Jumbo Planting Pips x 5 by Growtanical
- Price
- £10.81
- Rating
- 3.9/5
- Reviews
- 272
- Age
- 8y ago
3 x Bare Root Lily of The Valley (Convallaria majalis) Free UK Postage
- Price
- £12.48
- Rating
- 4.5/5
- Reviews
- 13
- Age
- 10y ago
Convallaria Lily of The Valley 10 pips
- Price
- £11.87
- Rating
- 4.1/5
- Reviews
- 40
- Age
- 5y ago
YouGarden Lily of The Valley Perennial Plants Established Plant in 9cm Pot Potted Plants for Gardens Shade Loving Flowering Plants. Lily of The Valley Plant for Garden
- Price
- £10.56
- Rating
- 4.1/5
- Reviews
- 358
- Age
- 3y ago
Trending
90-day click momentum
YouGarden Lily of the Valley Pink Established Plant in a 9cm Pot Ready to Plant
- Price
- £10.78
- Rating
- 3.0/5
- Reviews
- 5
- Age
- 1y ago
Carbeth Plants Lily of the Valley Convallaria Majalis 10.5cm Potted Plant Fragrant Spring Flowering Hardy Perennial for Shade Gardens
- Price
- £16.65
- Rating
- 3.4/5
- Reviews
- 20
- Age
- 4y ago
Convallaria Lily of The Valley 10 pips
- Price
- £11.87
- Rating
- 4.1/5
- Reviews
- 40
- Age
- 5y ago
2 Convallaria Lily of The Valley Spring Garden Perennial Root White Flower Plant
- Price
- £4.98
- Rating
- 3.2/5
- Reviews
- 4
- Age
- 4y ago
Premium Lily of the Valley Bulbs Simple to Grow Perfect for Gardens Cut Flowers & Enchanting Displays Winter Hardy Lily of the Valley Bulbs-3 Bulbs-A
- Price
- £8.94
- Rating
- 2.4/5
- Reviews
- 8
- Age
- 10mo ago
Newest
by launch date
Rare Lily of The Valley rhizomes Low Maintenance Cold-Hardy Perennial Fragrant Suitable for Indoor and Outdoor Gardens Hardy Perennial Excellent Display-5 Bulbs-E
- Price
- £9.40
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 4mo ago
Lily of The Valley Bulbs UK Lily of The Valley Plants for Garden Potted-Plants-Rhizome Excellent Display-3bulbs-m
- Price
- £7.67
- Rating
- 2.3/5
- Reviews
- 11
- Age
- 5mo ago
Premium Lily of the Valley Bulbs Simple to Grow Perfect for Gardens Cut Flowers & Enchanting Displays Winter Hardy Lily of the Valley Bulbs-3 Bulbs-A
- Price
- £8.94
- Rating
- 2.4/5
- Reviews
- 8
- Age
- 10mo ago
Carbeth Plants Convallaria Rosea Bare Root - Pink Lily of the Valley (3)
- Price
- £11.65
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 11mo ago
Lily of The Valley Bulbs Mix for Planting Now UK/Cut Flowers/Greening Flower/Strong Plants That Grow Well/Good for Containers/Natural Organic/Wedding Flowers.-5Bulbs-A
- Price
- £8.52
- Rating
- 3.9/5
- Reviews
- 7
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products take 51% of clicks — established leaders, but buyers still shop beyond them.
Brands
14 rising
Sellers
16
Top-5 brand share
76%
Top 20: 100%
Top-5 click share
51%
Top 20: 98%
Open market
20%
- YouGarden35%
- GROWTANICAL16%
- Cambridge Farmers Outlet12%
- Carbeth Plants8%
- GKUHGCA6%
- junkondra4%
Lily of the Valley Plant demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Top Lily of the Valley Plant search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- lily of the valley plant11K/yr
- lilly of the valley plant6K/yr
- lily of the valley bulbs9K/yr
- lily of the valley plants3K/yr
- lily of the valley seeds3K/yr
- lilly of the valley bulbs4K/yr
What reviews say buyers love and hate about Lily of the Valley Plant
What buyers mention most, as a share of all reviews.
What buyers love
96% of reviews“they are growing so well”
“Great value for money”
“Advertised as established”
“Good quality”
“Great scent, easy to plant”
What buyers complain about
97% of reviews“not growing”
“I loose my money”
“Sadly all died in a month”
“Poor quality would not buy again”
“This plant I received completely dried”
Lily of the Valley Plant return rate & reasons
Why buyers send it back, as a share of all return requests.
0.0%
Return rate
20%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Lily of the Valley Plant questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
