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Lily Beetle Spray

Fail

The top 5 brands take 100% of clicks, so Lily Beetle Spray is a Fail.

Filters Trending
Flapen Score
49
49 / 100
Ranks 3,207 of 5,777 Home & Garden niches · −2 vs the category median of 51
Market size
£15K/yr9K searches / yr
90-day growth
+169.3%search demand this quarter
Competition
86%top-5 click share · 5 brands · 79 sellers

Flapen Score

Lily Beetle Spray against its category

The dotted line is the Home & Garden average. Past it, Lily Beetle Spray is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Lily Beetle Spray market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Lily Beetle Spray 9K times last year and spent an estimated £15K. All 5 brands take every click. Demand peaks in Apr–May–Jun. Flapen scores it 49 out of 100, a Fail.

01 · Demand

15.3% of searches ended in a purchase last week.

Shoppers searched for this 9K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 15.3% of those searches ended in a purchase. Searches in the last 90 days moved +169.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £15K a year.

Searches, last 12 months
9K
Growth, 90 days vs prior 90
+169.3%
Conversion, latest week
15.3%
Market size, estimated
£15Ka year
Peak month
May213.9× the quietest month
Top search term
lily beetle spray killer5K searches a year

02 · Price

A sale here is worth £10.59.

Listings sell for £10.59 on average, from £3.73 to £26.70. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 100 to 250 of them. At £10.59 that is £1K to £3K a year per listing.

Average price
£10.59under the $15 to $100 sweet spot
Price range
£3.73–£26.70
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
2K–2K
Units per listing a year
100–250
Revenue per listing a year
£1K–£3K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

80% of listings pay for placement with sponsored ads. 60% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #59 within Garden Tools & Watering Equipment. It carries 2,118 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings
80%
Prime listings
60%
Out of stock, average day
0.0%
Average rank
#59in Garden Tools & Watering Equipment
Average rating
4.39 starsAmazon United Kingdom average 4.36 stars
Average reviews
2,118per listing
Listings tracked
10

04 · Newcomers

Amazon counts 0 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 78 months on average, so the names here are established.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
78 months

Products

Top Lily Beetle Spray products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 86% of clicks. A locked shelf that new listings rarely crack.

£0£2K£4K£7K£9K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

5 rising

Sellers

79

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

86%

Top 20: 100%

Open market

0%

  • Grazers56%
  • Provanto32%
  • HOCHSTE6%
  • UHR URBAN HOME RANGE3%
  • Westland2%
  • Open — no brand owns it (0%)

Demand

Lily Beetle Spray search demand

Weekly searches over the year, seasonality beneath. Pick a range.

900700Spike '26JunJulAugSepOctNovJanFebMarAprMayJunJul

Peak months: Apr, May, Jun · busiest ÷ quietest = 213.9×

Search terms

Top Lily Beetle Spray search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • lily beetle spray killer5K/yr
  • lily beetle spray3K/yr
  • grazers lily beetle spray2K/yr

Reviews and returns

What reviews say buyers love and hate about Lily Beetle Spray

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Pest/Insect Control41%−0.25

I still have little black flies everywhere

No aphids though

Does not kill the bugs

Functionality-Overall15%−0.17

Didn't work

nothing had worked

Didnt work for me unfortunately

Plant Growth12%−0.02

Not very nice for plants

The plants still full of aphids

overwhelming the plants

Quality-Overall8%

cheap

Rubbish

Poor quality

Value For Money4%+0.96

a complete waste of money

Waste of money

Love

Pest/Insect Control33%−0.25

Really good for any pest

Kills most bugs

Bug killer

Advertised Vs Actual Product13%+1.82

Exactly what I needed

Does what it says

As described

Quality-Overall13%

Great product, Great company

Excellent product – solved the problem

Excellent product

Value For Money12%+0.96

Worth the money

Value for money

Good value

Spray/Flow6%+0.47

Easy to spray

Good spray

This spray worked very well

Return

0.1% Return rate 9% Fixable by listing

Leak-Proof33%▁▄█▆▄▄
Spray/Flow11%▁█▃▃▃▁

Spray is not working to deter

Spray Not Fit for Purpose

Functionality-Overall9%▁▁▁▆█▁

Didn't work

nothing had worked

Didnt work for me unfortunately

Advertised Vs Actual Product9%█▁▁▁▂▂
Pest/Insect Control7%▁▁█▇▅▇

I still have little black flies everywhere

No aphids though

Does not kill the bugs

FAQ

Common Lily Beetle Spray questions

Answered from the same tracked data.