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Light Up Pumpkin

Fail

Shoppers spend only $0 a year here, so Light Up Pumpkin is a Fail.

Flapen Score
45
45 / 100
Ranks 4,022 of 5,777 Home & Garden niches · −6 vs the category median of 51
Market size
£0/yr61K searches / yr
90-day growth
+237.3%search demand this quarter
Competition
88%top-5 click share · 6 brands · 7 sellers

Flapen Score

Light Up Pumpkin against its category

The dotted line is the Home & Garden average. Past it, Light Up Pumpkin is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Light Up Pumpkin market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Light Up Pumpkin 61K times last year and spent an estimated £0. The top 5 brands take 94% of clicks. Flapen scores it 45 out of 100, a Fail.

01 · Demand

0.0% of searches ended in a purchase last week.

Shoppers searched for this 61K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.0% of those searches ended in a purchase. Searches in the last 90 days moved +237.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £0 a year.

Searches, last 12 months
61K
Growth, 90 days vs prior 90
+237.3%
Conversion, latest week
0.0%
Market size, estimated
£0a year
Top search term
light up pumpkin35K searches a year

02 · Price

A sale here is worth £12.76.

Listings sell for £12.76 on average, from £6.68 to £23.80. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At £12.76 that is £0 to £1K a year per listing.

Average price
£12.76under the $15 to $100 sweet spot
Price range
£6.68–£23.80
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
£0–£1K
Returns
2.2%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

57% of listings pay for placement with sponsored ads. 57% ship with Prime. On an average day, 42.2% of listings are out of stock. The average listing ranks #1,519 within Seasonal Décor. It carries 24 reviews at 3.54 stars, so a new listing needs social proof before a better product.

Sponsored listings
57%
Prime listings
57%
Out of stock, average day
42.2%
Average rank
#1,519in Seasonal Décor
Average rating
3.54 starsAmazon United Kingdom average 4.36 stars
Average reviews
24per listing
Listings tracked
7

04 · Newcomers

Amazon counts 0 of last year's 4 launches as successful.

4 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
4
Successful launches
0Amazon's first-year sales bar
Average brand age
26 months

Products

Top Light Up Pumpkin products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 88% of clicks. A locked shelf that new listings rarely crack.

£0£0£0£0£01101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

Brands

6 rising

Sellers

7

Top-5 brand share

94%

Top 20: 100%

Top-5 click share

88%

Top 20: 100%

Open market

0%

  • Pipihome44%
  • Lights4fun22%
  • CRGANGZY15%
  • PEAMOO6%
  • Klarlight6%
  • NOLITOY6%
  • Open — no brand owns it (0%)

Demand

Light Up Pumpkin search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KSpike '25Prime Day '25Spike '26NovDecJanJunJulAugSepOctNovDecJanJul

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 188.5× · 11 of 12 months tracked

Search terms

Top Light Up Pumpkin search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • light up pumpkin35K/yr
  • light up pumpkins7K/yr
  • led pumpkin6K/yr
  • lighted pumpkin3K/yr
  • light up pumpkin decorations5K/yr
  • light up pumpkin outdoor5K/yr

Reviews and returns

What reviews say buyers love and hate about Light Up Pumpkin

What buyers praise, what they complain about and why they send it back, from the reviews.

Return

2.2% Return rate 33% Fixable by listing

Advertised Vs Actual Product33%▁▁▁▁▁█
Brightness/Shine/Glow19%▁▁▁▁▁█
Battery Life14%
Quality-Overall14%▁█▁▁▁▁
Product Condition14%

FAQ

Common Light Up Pumpkin questions

Answered from the same tracked data.