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Light Up Crochet Hooks Set

Fail

Demand is soft, at -56.5% this quarter, so Light Up Crochet Hooks Set is a Fail.

Flapen Score
38
38 / 100
Ranks 5,059 of 5,777 Home & Garden niches · −13 vs the category median of 51
Market size
£26K/yr34K searches / yr
90-day growth
-56.5%search demand this quarter
Competition
67%top-5 click share · 12 brands · 16 sellers

Flapen Score

Light Up Crochet Hooks Set against its category

The dotted line is the Home & Garden average. Past it, Light Up Crochet Hooks Set is stronger. Inside it, weaker.

38Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Light Up Crochet Hooks Set market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Light Up Crochet Hooks Set 34K times last year and spent an estimated £26K. The top 5 brands take 83% of clicks. Demand peaks in Jan–Feb–Nov–Dec. Flapen scores it 38 out of 100, a Fail.

01 · Demand

4.9% of searches ended in a purchase last week.

Shoppers searched for this 34K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 4.9% of those searches ended in a purchase. Searches in the last 90 days moved -56.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £26K a year.

Searches, last 12 months
34K
Growth, 90 days vs prior 90
-56.5%
Conversion, latest week
4.9%
Market size, estimated
£26Ka year
Peak month
December5.6× the quietest month
Top search term
light up crochet hooks20K searches a year

02 · Price

A sale here is worth £15.49.

Listings sell for £15.49 on average, from £5.05 to £25.53. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At £15.49 that is £0 to £2K a year per listing.

Average price
£15.49inside the $15 to $100 sweet spot
Price range
£5.05–£25.53
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
£0–£2K
Returns
3.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 13.0% of listings are out of stock. The average listing ranks #567 within Knitting & Crochet. It carries 553 reviews at 4.28 stars, so a new listing needs social proof before a better product.

Sponsored listings
94%
Prime listings
100%
Out of stock, average day
13.0%
Average rank
#567in Knitting & Crochet
Average rating
4.28 starsAmazon United Kingdom average 4.36 stars
Average reviews
553per listing
Listings tracked
17

04 · Newcomers

Amazon counts 0 of last year's 4 launches as successful.

4 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
0Amazon's first-year sales bar
Average brand age
36 months

Products

Top Light Up Crochet Hooks Set products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 67% of clicks. Leaders hold, but buyers still shop past them.

£0£3K£5K£8K£10K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

12 falling

Sellers

16

Top-5 brand share

83%

Top 20: 100%

Top-5 click share

67%

Top 20: 100%

Open market

14%

  • Knitiss35%
  • BIDFUL26%
  • Easy Crochet8%
  • Bybykoi7%
  • VOANZO6%
  • Aeelike4%
  • Open — no brand owns it (6 brands, 14%)

Demand

Light Up Crochet Hooks Set search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KPrime Day '25Spike '25Holiday '25Spike '26JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Feb, Nov, Dec · busiest ÷ quietest = 5.6×

Search terms

Top Light Up Crochet Hooks Set search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • light up crochet hooks20K/yr
  • light up crochet hooks set11K/yr
  • light up crochet hook4K/yr

Reviews and returns

What reviews say buyers love and hate about Light Up Crochet Hooks Set

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall20%−0.16

Charger doesnt fit device

the sizes are really hard to see

Smaller sizes dont work

Strength14%−0.14

Not sturdy at all

Quality-Overall12%−0.06

Horrible quality, do not reccomend

Rubbish product

They need to be better made

Charging9%−0.04

Charger doesnt fit device

It did not charge at all and therefore useless

Functionality-Overall9%−0.09

the hooks no longer stayed in properly

Love

Value For Money23%+1.37

its great for its price

Overall a worth while purchase

Good value, works well

Quality-Overall12%−0.06

Great kit

looks good quality

Over all it's great and strong

Ease Of Use11%+0.59

Easy to use

easy to grip

making it easy to keep everything together

Brightness/Shine/Glow8%+0.63

The light is incredibly bright

very bright

Nice bright light with 2 settings

Gifting Purpose8%+0.61

This was a present

Good gift anyone who enjoys crochet

Return

3.0% Return rate 13% Fixable by listing

Functionality-Overall12%▇█▂▁▅▅

the hooks no longer stayed in properly

Charging11%▅▃▂▂▁█

Charger doesnt fit device

It did not charge at all and therefore useless

Size-Overall10%▃▄█▁▅▁

Charger doesnt fit device

the sizes are really hard to see

Smaller sizes dont work

Quality-Overall9%▁▅▆█▆▁

Horrible quality, do not reccomend

Rubbish product

They need to be better made

Strength7%▁▂▄▁▁█

Not sturdy at all

FAQ

Common Light Up Crochet Hooks Set questions

Answered from the same tracked data.