Light Up Balloons
a small market ($28K/yr) — Light Up Balloons doesn't clear our bar today.
Flapen Score
Ranks 4,839 of 5,777 Home & Garden niches · −11 vs the category median of 51
Is Light Up Balloons profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Light Up Balloons is a £28K/yr Amazon United Kingdom market (81K searches/yr). The top 5 brands hold 83% of demand. Demand peaks in Jan–Oct–Nov–Dec. Verdict: Skip it — 40/100.
Light Up Balloons: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -29.6% over the last 90 days and 3.2% of searches end in a purchase.
£28K
revenue / yr
Who owns the niche?
The top 5 brands hold 83% of demand, so 17% of the market is open.
17%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 3.9★ — the gap to enter on.
0/100
page quality · 19 products
Top Light Up Balloons products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
OSDUE 10 Pack Light up LED Balloons with 24 Inches Lights Wedding Decorations Light Up Helium Balloon Reusable LED Bobo Balloons for Valentines Day Wedding Christmas Birthday Party Decoration
- Price
- £7.24
- Rating
- 2.9/5
- Reviews
- 611
- Age
- 3y ago
10 Pack LED Light Up Balloons - 20 Inches Clear Bobo Helium Glow in the Dark - Warm White for Valentines Day Birthday Wedding Christmas Decoration
- Price
- £10.68
- Rating
- 3.4/5
- Reviews
- 337
- Age
- 3y ago
Light up led balloons (warm white-12 sets with battery)
- Price
- £17.39
- Rating
- 3.6/5
- Reviews
- 412
- Age
- 4y ago
40 pcs Led Light Up Balloons Mixed-Colors Latex Balloons Flashing Lights 10-24 Hours for Dark Party Supplies Birthday Christmas Decorations Fillable with Helium&Air (Mixed Colors)
- Price
- £10.62
- Rating
- 4.7/5
- Reviews
- 16
- Age
- 5mo ago
10 Pack Reusable LED Balloons Clear Light Up Balloons with Sticks + Air Pump Colorful Party Balloon Sets for Party Birthday Wedding Decoration
- Price
- £14.47
- Rating
- 3.5/5
- Reviews
- 170
- Age
- 4y ago
Trending
90-day click momentum
4-Pack 16 LED Light-Up Beach Balls Glow-in-The-Dark Floating Pool Toys with 16 Colors 4 Modes & Remote Inflatable Fun for Kids Adults Pool Parties Beach Games Backyard Events & Nighttime Decor
- Price
- £27.49
- Rating
- 4.4/5
- Reviews
- 4
- Age
- 6mo ago
4-Pack 12 LED Light-Up Beach Balls Glow-in-The-Dark Floating Pool Toys
- Price
- £15.85
- Rating
- 4.4/5
- Reviews
- 4
- Age
- 1y ago
40 pcs Led Light Up Balloons Glow in the Dark Balloons Flashing Lights 10-24 Hours for Dark Party Supplies Birthday Christmas Decorations Fillable with Helium&Air (RGB)
- Price
- £10.70
- Rating
- 4.7/5
- Reviews
- 16
- Age
- 5mo ago
40 pcs Led Light Up Balloons Mixed-Colors Latex Balloons Flashing Lights 10-24 Hours for Dark Party Supplies Birthday Christmas Decorations Fillable with Helium&Air (Mixed Colors)
- Price
- £10.62
- Rating
- 4.7/5
- Reviews
- 16
- Age
- 5mo ago
Warm White Party Balloons 10Pieces Clear Bobo Balloons Helium Balloon Birthday Party Supplies Decoration for Valentines Day Birthday Wedding Christmas Decoration
- Price
- £10.10
- Rating
- 3.2/5
- Reviews
- 6
- Age
- 12mo ago
Newest
by launch date40 pcs Led Light Up Balloons Mixed-Colors Latex Balloons Flashing Lights 10-24 Hours for Dark Party Supplies Birthday Christmas Decorations Fillable with Helium&Air (Mixed Colors)
- Price
- £10.62
- Rating
- 4.7/5
- Reviews
- 16
- Age
- 5mo ago
40 pcs Led Light Up Balloons Glow in the Dark Balloons Flashing Lights 10-24 Hours for Dark Party Supplies Birthday Christmas Decorations Fillable with Helium&Air (RGB)
- Price
- £10.70
- Rating
- 4.7/5
- Reviews
- 16
- Age
- 5mo ago
4-Pack 16 LED Light-Up Beach Balls Glow-in-The-Dark Floating Pool Toys with 16 Colors 4 Modes & Remote Inflatable Fun for Kids Adults Pool Parties Beach Games Backyard Events & Nighttime Decor
- Price
- £27.49
- Rating
- 4.4/5
- Reviews
- 4
- Age
- 6mo ago
Warm White Party Balloons 10Pieces Clear Bobo Balloons Helium Balloon Birthday Party Supplies Decoration for Valentines Day Birthday Wedding Christmas Decoration
- Price
- £10.10
- Rating
- 3.2/5
- Reviews
- 6
- Age
- 12mo ago
OSDUE Light Up LED Balloons 10 Packs 24 Inches Transparent Reusable LED Bobo Balloons for Valentines Day Wedding Christmas Birthday Supplies Decoration
- Price
- £7.13
- Rating
- 2.7/5
- Reviews
- 80
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products take 65% of clicks — established leaders, but buyers still shop beyond them.
Brands
13 falling
Sellers
20
Top-5 brand share
83%
Top 20: 100%
Top-5 click share
65%
Top 20: 100%
Open market
12%
- OSDUE25%
- Phyooest24%
- ALUNME15%
- Wliwwo12%
- AUAUY6%
- JOY SPOT!5%
- Open — no brand owns it (7 brands, 12%)
Light Up Balloons demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 3.2×
Top Light Up Balloons search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- light up balloons37K/yr
- led balloons20K/yr
- led balloons light up balloons7K/yr
- balloons with lights inside4K/yr
- light up balloons with led5K/yr
- light balloons3K/yr
- led balloon3K/yr
What reviews say buyers love and hate about Light Up Balloons
What buyers mention most, as a share of all reviews.
What buyers love
82% of reviews“Glow baby glow”
“Balloon qualitt is amazing”
“Excellent value for money”
“Inflation is straightforward”
“Durable, and they look great”
What buyers complain about
76% of reviews“the balloons would quickly deflate”
“Bad quality”
“Lights are not of equal brightness due to how they fall in the little pouches they are in inside the balloon”
“Didn't last an hour before the helium escaped”
“Very fiddly to assemble”
Light Up Balloons return rate & reasons
Why buyers send it back, as a share of all return requests.
2.4%
Return rate
27%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Light Up Balloons questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
