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Lettuce Seeds

Maybe

Buyers convert on 23.9% of searches. But prices span $2.00–$9.96, mostly outside the sweet spot, so Lettuce Seeds is a Maybe.

Flapen Score
53
53 / 100
Top 40% of 5,777 Home & Garden niches · +2 vs the category median of 51
Market size
£104K/yr113K searches / yr
90-day growth
+17.4%search demand this quarter
Competition
59%top-5 click share · 14 brands · 18 sellers

Flapen Score

Lettuce Seeds against its category

The dotted line is the Home & Garden average. Past it, Lettuce Seeds is stronger. Inside it, weaker.

53Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Lettuce Seeds market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Lettuce Seeds 113K times last year and spent an estimated £104K. The top 5 brands take 85% of clicks. Demand peaks in Mar–Apr–May–Jun. Flapen scores it 53 out of 100, a Maybe.

01 · Demand

23.9% of searches ended in a purchase last week.

Shoppers searched for this 113K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 23.9% of those searches ended in a purchase. Searches in the last 90 days moved +17.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £104K a year.

Searches, last 12 months
113K
Growth, 90 days vs prior 90
+17.4%
Conversion, latest week
23.9%
Market size, estimated
£104Ka year
Peak month
April11.9× the quietest month
Top search term
lettuce seeds59K searches a year

02 · Price

A sale here is worth £3.86.

Listings sell for £3.86 on average, from £2.00 to £9.96. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 500 to 750 of them. At £3.86 that is £2K to £3K a year per listing.

Average price
£3.86under the $15 to $100 sweet spot
Price range
£2.00–£9.96
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
20K–25K
Units per listing a year
500–750
Revenue per listing a year
£2K–£3K
Returns
0.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

69% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 4.6% of listings are out of stock. The average listing ranks #149 within Plants, Seeds & Bulbs. It carries 627 reviews at 4.23 stars, so a new listing needs social proof before a better product.

Sponsored listings
69%
Prime listings
88%
Out of stock, average day
4.6%
Average rank
#149in Plants, Seeds & Bulbs
Average rating
4.23 starsAmazon United Kingdom average 4.36 stars
Average reviews
627per listing
Listings tracked
26

04 · Newcomers

Amazon counts 0 of last year's 5 launches as successful.

5 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 69 months on average, so the names here are established.

Launched, last 12 months
5
Successful launches
0Amazon's first-year sales bar
Average brand age
69 months

Products

Top Lettuce Seeds products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 59% of clicks. Leaders hold, but buyers still shop past them.

£0£5K£10K£16K£21K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

14 falling

Sellers

18

Top-5 brand share

85%

Top 20: 100%

Top-5 click share

59%

Top 20: 94%

Open market

12%

  • Mr Fothergill's32%
  • Premier Seeds Direct24%
  • Red Dragon Seeds13%
  • Simply Garden12%
  • Roselyn Seeds4%
  • Meldon Seeds3%
  • Open — no brand owns it (8 brands, 12%)

Demand

Lettuce Seeds search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Mar, Apr, May, Jun · busiest ÷ quietest = 11.9×

Search terms

Top Lettuce Seeds search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • lettuce seeds59K/yr
  • salad seeds19K/yr
  • lettuce seeds for planting uk17K/yr
  • salad seeds for planting uk8K/yr
  • cut and come again lettuce seeds uk5K/yr
  • salad leaves seeds3K/yr
  • mixed salad leaves seeds uk2K/yr

Reviews and returns

What reviews say buyers love and hate about Lettuce Seeds

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Plant Growth50%−0.23

Very poor germination

Poor germination rate

Nothing grew

Quality-Overall17%−0.09

Very poor quality control

Bad quality

absolute rubbish

Advertised Vs Actual Product12%−0.07

Nothing like the picture

Really misleading image on the packaging

Not as advertised

Size-Overall6%−0.03

Fat and small

Small packs

The amount of seed in each packet is small

Functionality-Overall3%−0.03

Absolutely nothing germinated

Nothing grew

Love

Plant Growth35%−0.23

Good germination

Growing well

Easy to grow

Value For Money26%+3.90

Excellent value for money

Excellent value

Good value

Quality-Overall20%−0.09

Very good variety

Excellent product

Good quality seeds

Advertised Vs Actual Product6%−0.07

Just as advertised

As described

Thanks just what I wanted

Gifting Purpose6%+0.75

very good gift and

Fab gift

Amazing it was a present for a friend

Return

0.0% Return rate 33% Fixable by listing

Plant Growth67%▁▁▁██▁

Very poor germination

Poor germination rate

Nothing grew

Advertised Vs Actual Product33%▁▁█▁▁▁

Nothing like the picture

Really misleading image on the packaging

Not as advertised

FAQ

Common Lettuce Seeds questions

Answered from the same tracked data.