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Led Parasol

Maybe

Search demand grew +372.7% this quarter. But shoppers spend only $25K a year here, so Led Parasol is a Maybe.

Flapen Score
61
61 / 100
Top 17% of 5,777 Home & Garden niches · +10 vs the category median of 51
Market size
£25K/yr68K searches / yr
90-day growth
+372.7%search demand this quarter
Competition
35%top-5 click share · 16 brands · 23 sellers

Flapen Score

Led Parasol against its category

The dotted line is the Home & Garden average. Past it, Led Parasol is stronger. Inside it, weaker.

61Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Led Parasol market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Led Parasol 68K times last year and spent an estimated £25K. The top 5 brands take 71% of clicks. Demand peaks in Apr–May–Jun–Jul. Flapen scores it 61 out of 100, a Maybe.

01 · Demand

0.6% of searches ended in a purchase last week.

Shoppers searched for this 68K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.6% of those searches ended in a purchase. Searches in the last 90 days moved +372.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £25K a year.

Searches, last 12 months
68K
Growth, 90 days vs prior 90
+372.7%
Conversion, latest week
0.6%
Market size, estimated
£25Ka year
Peak month
May37.0× the quietest month
Top search term
parasol with lights18K searches a year

02 · Price

A sale here is worth £59.30.

Listings sell for £59.30 on average, from £8.28 to £137.34. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At £59.30 that is £0 to £6K a year per listing.

Average price
£59.30inside the $15 to $100 sweet spot
Price range
£8.28–£137.34
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
£0–£6K
Returns
0.4%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads and reviews.

91% of listings pay for placement with sponsored ads. 35% ship with Prime. On an average day, 21.8% of listings are out of stock. The average listing ranks #131 within Garden Furniture & Accessories. It carries 2,189 reviews at 4.32 stars, so a new listing needs social proof before a better product.

Sponsored listings
91%
Prime listings
35%
Out of stock, average day
21.8%
Average rank
#131in Garden Furniture & Accessories
Average rating
4.32 starsAmazon United Kingdom average 4.36 stars
Average reviews
2,189per listing
Listings tracked
43

04 · Newcomers

Amazon counts 5 of last year's 7 launches as successful.

7 products launched here in the last 12 months. Amazon counts 5 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months
7
Successful launches
5Amazon's first-year sales bar
Average brand age
39 months

Products

Top Led Parasol products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 35% of clicks. An open shelf where new products get seen.

£0£1K£2K£3K£4K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

16 falling

Sellers

23

Top-5 brand share

71%

Top 20: 100%

Top-5 click share

35%

Top 20: 72%

Open market

24%

  • SONGMICS35%
  • Panana13%
  • MasterCanopy10%
  • ABCCANOPY7%
  • PHI VILLA6%
  • Neo5%

Demand

Led Parasol search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KSpike '24Black Friday '24Holiday '24Spike '25Prime Day '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 37.0×

Search terms

Top Led Parasol search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • parasol with lights18K/yr
  • garden parasol with lights11K/yr
  • led parasol11K/yr
  • cantilever parasol with lights5K/yr
  • garden umbrella with lights5K/yr
  • cantilever parasol led4K/yr
  • 3m parasol with lights4K/yr
  • solar parasol4K/yr
  • parasol with led lights4K/yr
  • parasol with solar lights3K/yr

Reviews and returns

What reviews say buyers love and hate about Led Parasol

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Durability16%−0.14

it was broken by May

Lasted only 2 Days

It broke after using a handful of times

Quality-Overall15%+1.01

in practice it is poorly engineered

Cheap rubbish

Poor quality

Size-Overall7%+0.08

Slightly smaller then measurements provided

Doesn't fit my parasol pole unfortunately

and the ties are tiny

Functionality-Overall7%−0.08

Not working

the lights partially don't work

the solar lights don't work

Advertised Vs Actual Product4%+0.41

pictures are deceiving

different from what's pictured

Thats not very clear in the description

Love

Quality-Overall22%+1.01

build quality looks great

Excellent product quality for price paid is first class

Excellent quality

Brightness/Shine/Glow19%+1.48

shine great

Great light

very nice glow

Value For Money17%+1.04

Good Value for Price

Worth the money

Excellent price

Advertised Vs Actual Product7%+0.41

better than I expected

As described

does exactly what I need

Design-Overall4%+0.30

The look is very nice

Well built definitely worth the money

sturdy design

Return

0.4% Return rate 54% Fixable by listing

Size-Overall28%▁▁▅██▆

Slightly smaller then measurements provided

Doesn't fit my parasol pole unfortunately

and the ties are tiny

Defective Material/Parts11%▁▁▃▅▆█
Color11%▁▁██▃▆
Functionality-Overall9%▁█▂▂▂▁

Not working

the lights partially don't work

the solar lights don't work

Brightness/Shine/Glow5%▁▁▁▂▇█

FAQ

Common Led Parasol questions

Answered from the same tracked data.