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Le Creuset Casserole Dish

Fail

The top 5 brands take 100% of clicks, so Le Creuset Casserole Dish is a Fail.

Flapen Score
25
25 / 100
Ranks 5,685 of 5,777 Home & Garden niches · −26 vs the category median of 51
Market size
£82K/yr151K searches / yr
90-day growth
-37.4%search demand this quarter
Competition
54%top-5 click share · 4 brands · 17 sellers

Flapen Score

Le Creuset Casserole Dish against its category

The dotted line is the Home & Garden average. Past it, Le Creuset Casserole Dish is stronger. Inside it, weaker.

25Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Le Creuset Casserole Dish market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Le Creuset Casserole Dish 151K times last year and spent an estimated £82K. All 4 brands take every click. Demand peaks in Oct–Nov–Dec. Flapen scores it 25 out of 100, a Fail.

01 · Demand

An estimated 0.4% of those searches ended in a purchase.

Shoppers searched for this 151K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -37.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £82K a year.

Searches, last 12 months
151K
Growth, 90 days vs prior 90
-37.4%
Conversion, latest week
0.4%
Market size, estimated
£82Ka year
Peak month
November3.7× the quietest month
Top search term
le creuset casserole dish93K searches a year

02 · Price

A sale here is worth £139.55.

Listings sell for £139.55 on average, from £32.87 to £222.82. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At £139.55 that is £0 to £14K a year per listing.

Average price
£139.55above the $15 to $100 sweet spot
Price range
£32.87–£222.82
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
750–1K
Units per listing a year
0–100
Revenue per listing a year
£0–£14K
Returns
3.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.3% of listings are out of stock. The average listing ranks #51 within Cookware. It carries 6,349 reviews at 4.74 stars, so a new listing needs social proof before a better product.

Sponsored listings
86%
Prime listings
100%
Out of stock, average day
1.3%
Average rank
#51in Cookware
Average rating
4.74 starsAmazon United Kingdom average 4.36 stars
Average reviews
6,349per listing
Listings tracked
22

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
50 months

Products

Top Le Creuset Casserole Dish products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 28, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 54% of clicks. Leaders hold, but buyers still shop past them.

£0£8K£16K£25K£33K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

4 flat

Sellers

17

Est. top-5 brand share

100%

Top 20: 100%

Est. top-5 click share

54%

Top 20: 97%

Open market

0%

  • LE CREUSET92%
  • OVERMONT4%
  • Amazon Basics3%
  • nuovva2%
  • Open — no brand owns it (0%)

Demand

Le Creuset Casserole Dish search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KHoliday '24Spike '25Prime Day '25Black Friday '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 3.7×

Search terms

Top Le Creuset Casserole Dish search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • le creuset casserole dish93K/yr
  • le creuset dutch oven18K/yr
  • le creuset pot7K/yr
  • le creuset casseroles11K/yr
  • le creuset cookware3K/yr
  • le creuset casserole4K/yr
  • casserole dish le creuset4K/yr
  • dutch oven le creuset3K/yr
  • le creuset casserole dish shallow casseroles2K/yr
  • la creuset pot3K/yr

Reviews and returns

What reviews say buyers love and hate about Le Creuset Casserole Dish

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Quality-Overall”
22%of negative reviews mention “Weight Heavy”
3.0%of orders come back
“very heavy easy to clean”
A buyer, on “Weight Heavy”22% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Le Creuset Casserole Dish questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data