Laundry Basket
MaybeShoppers spend $2.7M a year here. But demand is soft, at -12.6% this quarter, so Laundry Basket is a Maybe.
- Flapen Score
- 61 / 100Top 17% of 5,777 Home & Garden niches · +10 vs the category median of 5161
- Market size
- £2.7M/yr7.2M searches / yr
- 90-day growth
- -12.6%search demand this quarter
- Competition
- 34%top-5 click share · 24 brands · 67 sellers
Flapen Score
Laundry Basket against its category
The dotted line is the Home & Garden average. Past it, Laundry Basket is stronger. Inside it, weaker.
Market
The Laundry Basket market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Laundry Basket 7.2M times last year and spent an estimated £2.7M. The top 5 brands take 67% of clicks. Flapen scores it 61 out of 100, a Maybe.
01 · Demand
2.8% of searches ended in a purchase last week.
Shoppers searched for this 7.2M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.8% of those searches ended in a purchase. Searches in the last 90 days moved -12.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £2.7M a year.
- Searches, last 12 months
- 7.2M
- Growth, 90 days vs prior 90
- -12.6%
- Conversion, latest week
- 2.8%
- Market size, estimated
- £2.7Ma year
- Peak month
- September1.5× the quietest month
- Top search term
- laundry basket3.4M searches a year
02 · Price
A sale here is worth £13.47.
Listings sell for £13.47 on average, from £6.89 to £26.98. Amazon reports units sold in ranges. This niche sold 150K to 200K a year. The average listing sells 2,000 to 2,500 of them. At £13.47 that is £27K to £34K a year per listing.
- Average price
- £13.47under the $15 to $100 sweet spot
- Price range
- £6.89–£26.98
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 150K–200K
- Units per listing a year
- 2,000–2,500
- Revenue per listing a year
- £27K–£34K
- Returns
- 0.9%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
84% of listings pay for placement with sponsored ads. 87% ship with Prime. On an average day, 6.0% of listings are out of stock. The average listing ranks #30 within Storage & Organisation. It carries 6,374 reviews at 4.44 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 84%
- Prime listings
- 87%
- Out of stock, average day
- 6.0%
- Average rank
- #30in Storage & Organisation
- Average rating
- 4.44 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 6,374per listing
- Listings tracked
- 45
04 · Newcomers
Amazon counts 6 of last year's 8 launches as successful.
8 products launched here in the last 12 months. Amazon counts 6 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 37 months on average, so the names here are settling in.
- Launched, last 12 months
- 8
- Successful launches
- 6Amazon's first-year sales bar
- Average brand age
- 37 months
Products
Top Laundry Basket products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Lifewit 100L Laundry Basket with Lid Dirty Clothes Bin with Bamboo Handles and A Removable Bag Large Foldable Washing Basket for Bedroom Bathroom Dorm Laundry Room Beige
- Price
- £15.47
- Rating
- 4.5/5
- Reviews
- 8,210
- Age
- 1y ago
Lifewit 85L Laundry Basket with Lid Large Laundry Hamper with Plastic Handles and Removable Bag Foldable Tall Dirty Clothes Hampers for Laundry for Laundry Room Bedroom Bathroom Dorm Beige
- Price
- £14.21
- Rating
- 4.6/5
- Reviews
- 3,306
- Age
- 1y ago
Lifewit 100L Laundry Basket with Lid Dirty Clothes Bin with Bamboo Handles and A Removable Bag Large Foldable Washing Basket for Bedroom Bathroom Dorm Laundry Room Black
- Price
- £15.65
- Rating
- 4.5/5
- Reviews
- 8,210
- Age
- 3y ago
Lifewit 50L Slim Laundry Basket with Lid Narrow Laundry Bin with Removable Bag & Bamboo Handles Foldable Thin Dirty Clothes Hamper for Laundry Bathroom Bedroom Dorm (Beige)
- Price
- £14.69
- Rating
- 4.4/5
- Reviews
- 3,905
- Age
- 2y ago
SAMMART 42L Collapsible Plastic Laundry Basket - Foldable Pop up Storage Container/Organizer - Portable Washing Tub - Space Saving Hamper/Basket - White/Grey
- Price
- £13.13
- Rating
- 4.5/5
- Reviews
- 13,081
- Age
- 6y ago
Trending
90-day click momentum
Lifewit 75L Collapsible Washing Laundry Basket Hamper Dirty Clothes Basket Laundry Bin With Extended Handles For Storage Clothes In Bedroom Bathroom Grey
- Price
- £6.89
- Rating
- 4.3/5
- Reviews
- 888
- Age
- 8mo ago
Lifewit 50L Slim Laundry Basket with Handles Foldable Washing Baskets for Small Spaces Dirty Clothes Hamper Bin for Bathroom Bedroom Laundry Room & College Dorm White
- Price
- £8.41
- Rating
- 4.3/5
- Reviews
- 196
- Age
- 7mo ago
Lifewit 150L Laundry Basket with Lid 3 Section Washing Basket with Handles and Bag Large Foldable Dirty Clothes Organiser with Plastic Frame for Laundry Room Bedroom Bathroom Beige
- Price
- £25.26
- Rating
- 4.5/5
- Reviews
- 232
- Age
- 4mo ago
Addis Fold Flat Collapsible Laundry Basket | 38L Washing Basket Grey Mint
- Price
- £9.60
- Rating
- 4.3/5
- Reviews
- 8,905
- Age
- 7y ago
Lifewit 65L Slim Collapsible Washing Laundry Basket Hamper Dirty Clothes Basket Laundry Bin With Extended Handles For Storage Clothes Toys In Bedroom Bathroom Grey
- Price
- £7.14
- Rating
- 4.3/5
- Reviews
- 888
- Age
- 9mo ago
Newest
by launch dateLifewit 150L Laundry Basket with Lid 3 Section Washing Basket with Handles and Bag Large Foldable Dirty Clothes Organiser with Plastic Frame for Laundry Room Bedroom Bathroom Beige
- Price
- £25.26
- Rating
- 4.5/5
- Reviews
- 232
- Age
- 4mo ago
Lifewit 50L Slim Laundry Basket with Handles Foldable Washing Baskets for Small Spaces Dirty Clothes Hamper Bin for Bathroom Bedroom Laundry Room & College Dorm White
- Price
- £8.41
- Rating
- 4.3/5
- Reviews
- 196
- Age
- 7mo ago
Lifewit 75L Collapsible Washing Laundry Basket Hamper Dirty Clothes Basket Laundry Bin With Extended Handles For Storage Clothes In Bedroom Bathroom Grey
- Price
- £6.89
- Rating
- 4.3/5
- Reviews
- 888
- Age
- 8mo ago
Lifewit 65L Slim Collapsible Washing Laundry Basket Hamper Dirty Clothes Basket Laundry Bin With Extended Handles For Storage Clothes Toys In Bedroom Bathroom Grey
- Price
- £7.14
- Rating
- 4.3/5
- Reviews
- 888
- Age
- 9mo ago
Keplin Collapsible Double Laundry Basket with Lid & Removable Liner 150L 2-Compartment Clothes Sorter Fabric Laundry Hamper with Handles Easy Assembly Stylish Storage for Home 56x40x67cm Grey
- Price
- £23.02
- Rating
- 4.6/5
- Reviews
- 85
- Age
- 11mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 34% of clicks. An open shelf where new products get seen.
Brands
24 falling
Sellers
67
Top-5 brand share
67%
Top 20: 97%
Top-5 click share
34%
Top 20: 74%
Open market
30%
- Lifewit48%
- Addis7%
- DOKEHOM4%
- SAMMART4%
- Caroeas4%
- SOLEDI3%
Demand
Laundry Basket search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.5×
Search terms
Top Laundry Basket search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- laundry basket3.4M/yr
- washing basket977K/yr
- laundry basket with lid494K/yr
- laundry hamper507K/yr
- washing baskets for laundry305K/yr
- wash basket228K/yr
- laundry baskets164K/yr
- wicker laundry basket141K/yr
- laundry bin120K/yr
- plastic laundry basket99K/yr
Reviews and returns
What reviews say buyers love and hate about Laundry Basket
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Breaks easily
Fell apart
Doesnt last
Bit flimsy
Very flimsy
Not sturdy at all
Small
doesn't seem to fit well
Too big
Its a very low quality for a very larger price
Absolute garbage
Not good quality
Not easy to assemble
pain to put together
Assembly difficult, quite expensive for the standard of quality
Love
The build quality is amazing
Good product- as advertised
Excellent product
Great basket very sturdy
Well built
Strong and sturdy
Great for washing
Good washing aid
Fantastic wash basket exactly what I wanted
fits in perfectly
Great to fit in small space
Fits the description perfectly
Good storage
Huge capacity
Easy storage
Return
0.9% Return rate 58% Fixable by listing
Small
doesn't seem to fit well
Too big
Bit flimsy
Very flimsy
Not sturdy at all
Its a very low quality for a very larger price
Absolute garbage
Not good quality
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Laundry Basket questions
Answered from the same tracked data.