latch hook kits for adults
Worth a lookShows low returns (0.6%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Review moat
Great192.46avg incumbent reviews — the moat a new listing must climb
Avg price
Great£19.09avg listing price — sweet spot $15–$100
Competition
Great35%top-5 click share — an open shelf
Brand share
Great57%top-5 brand share — no brand owns this niche
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Price range
Good£8.12–£144.68cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay£191K£191K/yr · 775K searches
Conversion
Bad1.3%search→purchase rate — share of searches ending in a sale
Growth
Bad-37.8%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United Kingdom niche tracking, latch hook kits for adults is a £191K/yr Amazon United Kingdom market (775K searches/yr). The top 5 brands hold 57% of demand. Demand peaks in Jan–Nov–Dec. Verdict: Worth a look — 57/100.
Data updated Jul 27, 2026 · scored weekly · How we score niches
latch hook kits for adults market data
- Units sold / yr
- 8K–10K
- avg 0–100/product
- Revenue / yr
- £153K–£191K
- units × avg price
- Conversion rate
- 1.3%
- Avg BSR
- #563
- Page quality
- 0%
- Prime
- 76%
- Sponsored
- 93%
- Out of stock
- 3.3%
- Avg brand age
- 31 months
- Avg seller age
- 190 days
Competition & brand share
Clicks spread well past the top 5 (35% combined) — an open shelf where new products get seen.Brands
29 falling
Sellers
62
Top-5 brand share
57%
Top 20: 93%
Top-5 click share
35%
Top 20: 68%
Open market
38%
- ROCKY&CHAO22%
- ZUHK15%
- Xqzbmt10%
- UXIYI6%
- MENIBBLER5%
- Tehocwiz4%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -37.8% search growth over the last 90 days.Peak months: Jan, Nov, Dec · busiest ÷ quietest = 2.3×
Top latch hook kits for adults search terms
- latch hook kits for adults226K/yr
- latch hook cushion kits129K/yr
- latch hook kits85K/yr
- latch hook kit74K/yr
- rug making kit for adults44K/yr
- latch hook rug kits for adults37K/yr
- rug making kits30K/yr
- latch hook rug23K/yr
- latch hook cushions20K/yr
- latch hook kits for adults cushion16K/yr
Top latch hook kits for adults products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
ZUHK Latch Hook Kits for Adults/3D DIY Pre-Printed Craft Latch Hook Pillow Kits fit for Throw Pillow Cover Sofa Cushion Cover 17x17 in (Hedgehog)
ZUHK£17.974.2★59 rev
Xqzbmt Highland Cow Cushion Latch Hook Cushion Kits for Adults Beginners Pre-Printed Canvas DIY Embroidery Cushion Cover 17x17in Rug Making Kit Home Sofa Festive Decor & Gift
Xqzbmt£17.324.8★16 rev
UXIYI Latch Hook Kits for Adults Pre-Printed Canvas DIY Rug Making Kit Crochet Yarn Kits for Beginners Crafts Carpet for Home Decoration Festival Gift Rabbit 20.5x15
UXIYI£18.304.5★60 rev
Latch Hook Kits for Adults Creative Animal Latch Hook Pillow Case Kits DIY Needlework Pillow Cover Embroidery Cushion Cover Kit Rug Making Kit for Beginners Bedroom Sofa Cushion Decoration (Green)
MENIBBLER£11.184.4★21 rev
Latch Hook Rug Kits Home Carpet Rug Making Canvas Kits DIY Crochet Kits Embroidery Kits Needlework Crafts for Home Decor Latch Hook Kits for Beginners Kids Adults 60 X 40 cm Tiger
ROCKY&CHAO£19.924.3★977 rev
Newest
by launch date
Velorin Highland Cow Latch Hook Kits for Adults Latch Hook Cushion Kits Craft Kits for Pillow Cover Cushion Cover Highland Cow Gifts
Velorin£15.950 rev
KTCINA Latch Hook Kits for Adults Beginners Sunflower Animal Latch Hook Cushion Kits Craft Rug Making Kit DIY Embroidery Cushion Pillowcase Rug Cover for Home Sofa Decor 43x43cm(Butterfly)
KTCINA£9.718 rev
Tehocwiz Large Latch Hook Kits for Adults 38x52 cm Latch Hook Rug Kits Rug Making Kit for Adults Printed Color Canvas Crocheting Crafts Embroidery for Beginners
Tehocwiz£17.954 rev
Xqzbmt Highland Cow Cushion Latch Hook Cushion Kits for Adults Beginners Pre-Printed Canvas DIY Embroidery Cushion Cover 17x17in Rug Making Kit Home Sofa Festive Decor & Gift
Xqzbmt£17.3216 rev
Latch Hook Rug Kit DIY Rug Crochet Yarn Kits Rug Making Kit with Crochet Sunflower Pattern Printed Embroidery Decoration Latch Hook Kits Gift for Family Friends for Beginners Adults 52 x 52 cm
wiksite£12.602 rev
Trending
90-day click momentumVelorin Highland Cow Latch Hook Kits for Adults Latch Hook Cushion Kits Craft Kits for Pillow Cover Cushion Cover Highland Cow Gifts
Velorin£15.950.0★
KTCINA Latch Hook Kits for Adults Beginners Sunflower Animal Latch Hook Cushion Kits Craft Rug Making Kit DIY Embroidery Cushion Pillowcase Rug Cover for Home Sofa Decor 43x43cm(Butterfly)
KTCINA£9.713.7★
Xqzbmt Highland Cow Cushion Latch Hook Cushion Kits for Adults Beginners Pre-Printed Canvas DIY Embroidery Cushion Cover 17x17in Rug Making Kit Home Sofa Festive Decor & Gift
Xqzbmt£17.324.8★
Latch Hook Rug Kit DIY Rug Crochet Yarn Kits Rug Making Kit with Crochet Sunflower Pattern Printed Embroidery Decoration Latch Hook Kits Gift for Family Friends for Beginners Adults 52 x 52 cm
wiksite£12.602.5★
GWCYMYD 3D Latch Hook Rug Kit DIY Latch Hook Rug Kits DIY Crochet Carpet Making Beginner Set for Adults Beginners Present Decoration (Sky Blue)
GWCYMYD£9.884.7★
What buyers say about latch hook kits for adults
What buyers praise and complain about, mined from review topics.What buyers love
“Easy to use”
“Bright colours”
“nice affordable kit”
“Lovely cushion”
“Gift”
“the instructions were straightforward”
“Good price”
“Easy and enjoyable project”
“The design looks attractive”
“The finished piece is softer and more decorative, which suits it quite well once you know what to expect”
What buyers complain about
“Colours missing”
“Nothing like picture”
“Latch hook handle poor quality so need to use another”
“I am very disappointed normal the picture is printed onto the fabric”
“lots not standard lengths”
“Instructions are poor”
“Difficult to do”
“identification of the colours”
“Didnt really feel that this was value for money”
“Not enough wool to complete the cushion”
Top return reasons
Common questions
- Is latch hook kits for adults profitable to sell on Amazon United Kingdom?
- The niche generates £191K/yr across 54 tracked products. 1 of 16 products launched in the last 360 days are still selling. 90-day search growth is -37.8%. Flapen's verdict: Worth a look (57/100).
- How competitive is the latch hook kits for adults niche?
- 29 brands and 62 sellers compete. The top 5 products take 35% of clicks and top 5 brands hold 57% of demand.
- What do buyers complain about in latch hook kits for adults?
- Top complaints mined from reviews: Color, Advertised Vs Actual Product, Quality-Overall. The return rate is 0.6%.
- When does demand for latch hook kits for adults peak?
- Demand peaks in Jan–Nov–Dec; the busiest month runs 2.3× the quietest.
- What does it cost to enter the latch hook kits for adults niche?
- Listings span £8.12–£144.68; the average listing price is £19.09 (sweet spot $15–$100). The average incumbent carries 192 reviews — the moat a new listing must climb.