Large Picture Frames
MaybeReturns run at only 1.1% of orders. But shoppers spend only $37K a year here, so Large Picture Frames is a Maybe.
- Flapen Score
- 50 / 100Ranks 2,970 of 5,777 Home & Garden niches · −1 vs the category median of 5150
- Market size
- £37K/yr197K searches / yr
- 90-day growth
- -17.8%search demand this quarter
- Competition
- 45%top-5 click share · 26 brands · 39 sellers
Flapen Score
Large Picture Frames against its category
The dotted line is the Home & Garden average. Past it, Large Picture Frames is stronger. Inside it, weaker.
Market
The Large Picture Frames market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Large Picture Frames 197K times last year and spent an estimated £37K. The top 5 brands take 56% of clicks. Flapen scores it 50 out of 100, a Maybe.
01 · Demand
1.1% of searches ended in a purchase last week.
Shoppers searched for this 197K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.1% of those searches ended in a purchase. Searches in the last 90 days moved -17.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £37K a year.
- Searches, last 12 months
- 197K
- Growth, 90 days vs prior 90
- -17.8%
- Conversion, latest week
- 1.1%
- Market size, estimated
- £37Ka year
- Peak month
- January1.6× the quietest month
- Top search term
- large picture frames44K searches a year
02 · Price
A sale here is worth £16.65.
Listings sell for £16.65 on average, from £5.61 to £49.71. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At £16.65 that is £0 to £2K a year per listing.
- Average price
- £16.65inside the $15 to $100 sweet spot
- Price range
- £5.61–£49.71
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£2K
- Returns
- 1.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
74% of listings pay for placement with sponsored ads. 53% ship with Prime. On an average day, 1.4% of listings are out of stock. The average listing ranks #107 within Photo Albums, Frames & Accessories. It carries 2,057 reviews at 4.27 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 74%
- Prime listings
- 53%
- Out of stock, average day
- 1.4%
- Average rank
- #107in Photo Albums, Frames & Accessories
- Average rating
- 4.27 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 2,057per listing
- Listings tracked
- 38
04 · Newcomers
Amazon counts 4 of last year's 6 launches as successful.
6 products launched here in the last 12 months. Amazon counts 4 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 45 months on average, so the names here are settling in.
- Launched, last 12 months
- 6
- Successful launches
- 4Amazon's first-year sales bar
- Average brand age
- 45 months
Products
Top Large Picture Frames products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Amazon Basics Rectangular Wooden Poster/Picture Frame 61 cm x 91 cm Black
- Price
- £15.70
- Rating
- 4.4/5
- Reviews
- 905
- Age
- 9mo ago
Hampton Frames | Poster Frame A3 Black 42x30cm Rectangular Acrylic Front Lightweight Plastic | Wall Mount Landscape or Portrait For Photos Certificates Posters
- Price
- £5.61
- Rating
- 4.4/5
- Reviews
- 5,608
- Age
- 15y ago
DECORO 50x70cm Black Poster Frame - 500 x 700mm Wooden Frames - Large Black Picture Frames - Perfect For Jigsaw puzzles Black Frame
- Price
- £10.39
- Rating
- 4.2/5
- Reviews
- 873
- Age
- 2y ago
upsimples 3 Pack A3 Frame Black A3 Picture Frames Versatile Photo Frame
- Price
- £13.19
- Rating
- 4.5/5
- Reviews
- 10,615
- Age
- 2y ago
Tinkeps 50x70cm Black Frame - Engineered Wood and Plexiglass Picture Frames 50cm x 70cm with A2 Mount for Prints Photos and Posters Wall Mountable
- Price
- £15.68
- Rating
- 4.4/5
- Reviews
- 433
- Age
- 2y ago
Trending
90-day click momentum
Framorey Modern Flat Picture Frame - Silver 120x80CM Collage & Horizontal Poster Frame for Wall Decor
- Price
- £26.82
- Rating
- 3.8/5
- Reviews
- 115
- Age
- 4y ago
Amazon Basics Rectangular Wooden Poster/Picture Frame 46 cm x 61 cm Black
- Price
- £11.45
- Rating
- 4.4/5
- Reviews
- 905
- Age
- 9mo ago
Alison Kingsgate Sleek BLACK Picture Frame for Photos & Posters - A3
- Price
- £6.45
- Rating
- 4.4/5
- Reviews
- 4,894
- Age
- 4y ago
Amazon Basics Rectangular Wooden Poster/Picture Frame 51 cm x 76 cm Black
- Price
- £12.89
- Rating
- 4.4/5
- Reviews
- 905
- Age
- 9mo ago
Amazon Basics Rectangular Wooden Poster/Picture Frame 61 cm x 91 cm Black
- Price
- £15.70
- Rating
- 4.4/5
- Reviews
- 905
- Age
- 9mo ago
Newest
by launch dateAmazon Basics Rectangular Wooden Poster/Picture Frame 61 cm x 91 cm Black
- Price
- £15.70
- Rating
- 4.4/5
- Reviews
- 905
- Age
- 9mo ago
Amazon Basics Rectangular Wooden Poster/Picture Frame 51 cm x 76 cm Black
- Price
- £12.89
- Rating
- 4.4/5
- Reviews
- 905
- Age
- 9mo ago
Amazon Basics Rectangular Wooden Poster/Picture Frame 46 cm x 61 cm Black
- Price
- £11.45
- Rating
- 4.4/5
- Reviews
- 905
- Age
- 9mo ago
EMPORIUM RETAIL FRAMES Black 80X60cm Picture Frame - 800x600mm Black Poster Frame Wood Styrene Acrylic Glass MDF Back & Hooks - Portrait or Landscape Ideal for Gallery Wall Decorations
- Price
- £15.31
- Rating
- 4.6/5
- Reviews
- 273
- Age
- 9mo ago
EMPORIUM RETAIL FRAMES Black A1 Picture Frame - A1 Black Photo Frame Wood Styrene Acrylic Glass MDF Back & Hooks - Portrait or Landscape - Ideal for Gallery Wall Decorations - 59.4 x 84.1 cm
- Price
- £15.28
- Rating
- 4.6/5
- Reviews
- 273
- Age
- 10mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take 45% of clicks. Leaders hold, but buyers still shop past them.
Brands
26 falling
Sellers
39
Top-5 brand share
56%
Top 20: 96%
Top-5 click share
45%
Top 20: 86%
Open market
38%
- Amazon Basics17%
- DECORO11%
- Hampton Frames11%
- upsimples10%
- Tinkeps7%
- MND Dealings6%
Demand
Large Picture Frames search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.6×
Search terms
Top Large Picture Frames search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- large picture frames44K/yr
- large photo frame25K/yr
- large photo frames for wall17K/yr
- large frame14K/yr
- large picture frame15K/yr
- large picture frames 120 x 80 cm17K/yr
- large frames13K/yr
- large poster frames13K/yr
- big photo frame6K/yr
- large photo frames6K/yr
Reviews and returns
What reviews say buyers love and hate about Large Picture Frames
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Disappointing quality
Garbage quality
Not the quality I was expecting
Poor quality frame
Frame Arrived broken in 2 places
Flimsy frame
Not sturdy
a bit flimsy
Quite flimsy,
Cheap, you pay for what get
Not sure its worth the price I paid
It looks pretty expensive
Bit awkward to assemble
Pretty complicated to assemble without this fault regardless
Some of the holes weren't drilled through properly which made it impossible to assemble
Love
Great frames
Beautiful frame
Awesome frame
A great and well made item
Brilliant product and thoughtful extras
Excellent product
Good value for money
Excellent Value
Great deal
looks like the picture
Exactly what I needed
As described
Perfect fit
Fits my jigsaw perfectly
Fits the picture exactly
Return
1.1% Return rate 31% Fixable by listing
Poor quality frame
Frame Arrived broken in 2 places
Flimsy frame
it is just not big enough
it does not fit properly
A little too large
Disappointing quality
Garbage quality
Not the quality I was expecting
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Large Picture Frames questions
Answered from the same tracked data.