Ladle
prices mostly outside the sweet spot ($1.73–$9.70) — Ladle doesn't clear our bar today.
Flapen Score
Ranks 3,643 of 5,777 Home & Garden niches · −4 vs the category median of 51
Is Ladle profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Ladle is a £100K/yr Amazon United Kingdom market (191K searches/yr). The top 5 brands hold 67% of demand. Demand peaks in Jan–Oct–Nov–Dec. Verdict: Skip it — 47/100.
Ladle: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -34.6% over the last 90 days and 9.5% of searches end in a purchase.
£100K
revenue / yr
Who owns the niche?
The top 5 brands hold 67% of demand, so 33% of the market is open.
33%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.
0/100
page quality · 22 products
Top Ladle products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Chef Aid Black Nylon Ladle BPA Free Kitchen Utensil for use with Non-Stick Cookware in Black Colour 10E02400
- Price
- £3.70
- Rating
- 4.5/5
- Reviews
- 481
- Age
- 4y ago
ReaNea Stainless Steel Soup Ladle Extra-Deep Large-Capacity Ladle with Long Hollow Handle Dishwasher Safe Easy to Clean Ideal for Soup Stew Broth & Sauce
- Price
- £7.09
- Rating
- 4.6/5
- Reviews
- 342
- Age
- 1y ago
Viners Soft Grip Ladle | Stainless Steel Soup & Stew Serving Ladle with Soft-Touch Handle Hanging Loop & Dishwasher Safe Design | Grey & Silver Kitchen Utensil
- Price
- £4.72
- Rating
- 4.4/5
- Reviews
- 8
- Age
- 8mo ago
Vogue GG004 Flat Bottom Ladle 118 ml Stainless Steel Kitchen Cooking Serving Utensil
- Price
- £4.57
- Rating
- 4.4/5
- Reviews
- 144
- Age
- 13y ago
Culinare Soup Ladle with Two Pouring Spouts Heat Resistant Integrated Herb Stripper Serving Spoon for Soup Stews Sauces Non-Stick Safe Cooking Tool
- Price
- £4.25
- Rating
- 4.7/5
- Reviews
- 32
- Age
- 1y ago
Trending
90-day click momentum
Kyraton Soup Ladle Set of 2 30cm & 24.5cm Stainless Steel Cooking Ladles Ergonomic One-Piece Serving Spoons for Home Kitchen Dishwasher Safe for Soup Sauce Noodles Daily Cooking
- Price
- £6.99
- Rating
- 4.4/5
- Reviews
- 33
- Age
- 2mo ago
Berglander Stainless Steel Soup Ladle & Spaghetti Spoon 2 Piece Soup & Stew Ladles with Pasta Server Cooking Tools for Serving Soup Sauce and Pasta Dishwasher Safe
- Price
- £6.98
- Rating
- 4.6/5
- Reviews
- 79
- Age
- 4mo ago
Berglander Slotted Spoons and Kitchen Ladle Spoon Set 2 Pcs Stainless Steel Kitchen Spider Strainer Skimmer Soup Ladle for Straining Pasta/Cooking/Frying Serving Soup/Gravy Metal Kitchen Utensils
- Price
- £7.83
- Rating
- 4.4/5
- Reviews
- 74
- Age
- 4mo ago
Stainless Steel Catering Spoon Soup Ladle with Long Handle
- Price
- £5.05
- Rating
- 4.5/5
- Reviews
- 2
- Age
- 4mo ago
Berglander Stainless Steel Soup Ladle Cooking Ladle Heat Resistant Dishwasher Safe Easy to Clean
- Price
- £4.53
- Rating
- 4.6/5
- Reviews
- 254
- Age
- 5y ago
Newest
by launch dateKyraton Soup Ladle Set of 2 30cm & 24.5cm Stainless Steel Cooking Ladles Ergonomic One-Piece Serving Spoons for Home Kitchen Dishwasher Safe for Soup Sauce Noodles Daily Cooking
- Price
- £6.99
- Rating
- 4.4/5
- Reviews
- 33
- Age
- 2mo ago
Stainless Steel Catering Spoon Soup Ladle with Long Handle
- Price
- £5.05
- Rating
- 4.5/5
- Reviews
- 2
- Age
- 4mo ago
Berglander Stainless Steel Soup Ladle & Spaghetti Spoon 2 Piece Soup & Stew Ladles with Pasta Server Cooking Tools for Serving Soup Sauce and Pasta Dishwasher Safe
- Price
- £6.98
- Rating
- 4.6/5
- Reviews
- 79
- Age
- 4mo ago
Berglander Slotted Spoons and Kitchen Ladle Spoon Set 2 Pcs Stainless Steel Kitchen Spider Strainer Skimmer Soup Ladle for Straining Pasta/Cooking/Frying Serving Soup/Gravy Metal Kitchen Utensils
- Price
- £7.83
- Rating
- 4.4/5
- Reviews
- 74
- Age
- 4mo ago
Viners Soft Grip Ladle | Stainless Steel Soup & Stew Serving Ladle with Soft-Touch Handle Hanging Loop & Dishwasher Safe Design | Grey & Silver Kitchen Utensil
- Price
- £4.72
- Rating
- 4.4/5
- Reviews
- 8
- Age
- 8mo ago
Competition: brands, sellers & click share
The top 5 products take 54% of clicks — established leaders, but buyers still shop beyond them.
Brands
18 falling
Sellers
37
Top-5 brand share
67%
Top 20: 100%
Top-5 click share
54%
Top 20: 98%
Open market
27%
- Chef Aid19%
- Berglander17%
- ReaNea13%
- Vogue10%
- Viners9%
- CULINARE6%
Ladle demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 2.2×
Top Ladle search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- ladle56K/yr
- ladle spoon27K/yr
- ladel20K/yr
- soup ladle27K/yr
- ladels15K/yr
- ladle stainless steel10K/yr
- stainless steel ladle10K/yr
- ladles6K/yr
- metal ladle6K/yr
- soup ladle stainless steel5K/yr
What reviews say buyers love and hate about Ladle
What buyers mention most, as a share of all reviews.
What buyers love
91% of reviews“Excellent quality”
“Totally worth the money”
“Sturdy Replacement”
“Fantastic size”
“Does the job”
What buyers complain about
60% of reviews“Way too small”
“Good cheap a bit odd”
“Not very accurate description”
“don't transfer heat to the egg easily”
“not for thinner liquids”
Ladle return rate & reasons
Why buyers send it back, as a share of all return requests.
0.8%
Return rate
76%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Ladle questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
