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Kpop Bedding

Fail

Demand is soft, at -36.9% this quarter, so Kpop Bedding is a Fail.

Flapen Score
44
44 / 100
Ranks 4,195 of 5,777 Home & Garden niches · −7 vs the category median of 51
Market size
£67K/yr165K searches / yr
90-day growth
-36.9%search demand this quarter
Competition
67%top-5 click share · 9 brands · 15 sellers

Flapen Score

Kpop Bedding against its category

The dotted line is the Home & Garden average. Past it, Kpop Bedding is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Kpop Bedding market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Kpop Bedding 165K times last year and spent an estimated £67K. The top 5 brands take 92% of clicks. Flapen scores it 44 out of 100, a Fail.

01 · Demand

2.0% of searches ended in a purchase last week.

Shoppers searched for this 165K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.0% of those searches ended in a purchase. Searches in the last 90 days moved -36.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £67K a year.

Searches, last 12 months
165K
Growth, 90 days vs prior 90
-36.9%
Conversion, latest week
2.0%
Market size, estimated
£67Ka year
Top search term
kpop bedding43K searches a year

02 · Price

A sale here is worth £20.87.

Listings sell for £20.87 on average, from £12.36 to £31.13. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 100 to 250 of them. At £20.87 that is £2K to £5K a year per listing.

Average price
£20.87inside the $15 to $100 sweet spot
Price range
£12.36–£31.13
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
2K–3K
Units per listing a year
100–250
Revenue per listing a year
£2K–£5K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

88% of listings pay for placement with sponsored ads. 65% ship with Prime. On an average day, 17.7% of listings are out of stock. The average listing ranks #891 within Home Textiles. It carries 27 reviews at 4.16 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
65%
Out of stock, average day
17.7%
Average rank
#891in Home Textiles
Average rating
4.16 starsAmazon United Kingdom average 4.36 stars
Average reviews
27per listing
Listings tracked
17

04 · Newcomers

Amazon counts 3 of last year's 17 launches as successful.

17 products launched here in the last 12 months. Amazon counts 3 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 21 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
17
Successful launches
3Amazon's first-year sales bar
Average brand age
21 months

Products

Top Kpop Bedding products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 67% of clicks. Leaders hold, but buyers still shop past them.

£0£7K£13K£20K£27K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

9

Sellers

15

Top-5 brand share

92%

Top 20: 100%

Top-5 click share

67%

Top 20: 100%

Open market

5%

  • Character World43%
  • KPop Demon Hunters19%
  • Generic16%
  • HOVCEH9%
  • Kanfyyl6%
  • Sidesea2%
  • Open — no brand owns it (3 brands, 5%)

Demand

Kpop Bedding search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KNovDecJanFebMarAprMayJunJul

Peak months: Nov, Dec · busiest ÷ quietest = 5.3× · 9 of 12 months tracked

Search terms

Top Kpop Bedding search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • kpop bedding43K/yr
  • kpop demon hunters bedding27K/yr
  • k pop bedding single10K/yr
  • kpop bedding single11K/yr
  • kpop demon hunters bedding single19K/yr
  • k pop demon hunters bedding18K/yr
  • k pop demon hunters bedding single12K/yr
  • k pop bedding6K/yr
  • kpop demon hunter bedding single4K/yr
  • kpop demon hunters duvet set6K/yr

Reviews and returns

What reviews say buyers love and hate about Kpop Bedding

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Value For Money9%−0.07

A little overpriced

Just a bit expensive I feel

Not worth the money

Quality-Overall8%+0.40

The worst quality blanket I have ever purchased

Cheap and nasty

Poor quality

Material Quality8%−0.11

Very cheap material

Its not the thickest material

poor material

Print Quality5%−0.17

Print came off on first wash

the print on the t-shirt comes off

Hard Feel4%

The material isnt overly that soft

was a bit stiff/scratchy when I first opened it up

not very soft upon its first opening

Love

Quality-Overall15%+0.40

Very happy, good quality and arrived within time specified

Good Quality

The items are well made

Design-Overall10%+0.67

the design makes it really stand out

Great design

The design looks really fun

Print Quality9%−0.17

Beautiful print

The print is lovely and eye catching

the print is very good

Washability8%+0.72

Its also machine washable

washes well

easy to wash

Color8%

Bright colours

lovely colours

vibrant colours

Return

0.1% Return rate 52% Fixable by listing

Size-Overall37%▁▁▁▆▃█

slightly to large for UK sizes

Quality-Overall23%▁█▁▂▃▁

The worst quality blanket I have ever purchased

Cheap and nasty

Poor quality

Print Quality9%▁▁▁▁█▄

Print came off on first wash

the print on the t-shirt comes off

Material Quality5%█▁▁▁▁▂

Very cheap material

Its not the thickest material

poor material

Shape/Style5%

FAQ

Common Kpop Bedding questions

Answered from the same tracked data.