Koala

Shoppers searched for this 187K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 3.4% of those searches ended in a purchase. Searches in the last 90 days moved -21.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £70K a year.

Searches, last 12 months

187K

Growth, 90 days vs prior 90

-21.5%

Conversion, latest week

3.4%

Market size, estimated

£70Ka year

Peak month

December3.2× the quietest month

Top search term

koala58K searches a year

Listings sell for £10.88 on average, from £3.35 to £31.41. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At £10.88 that is £1K to £3K a year per listing.

Average price

£10.88under the $15 to $100 sweet spot

Price range

£3.35–£31.41

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

6K–8K

Units per listing a year

100–250

Revenue per listing a year

£1K–£3K

Returns

0.8%of orders · Amazon United Kingdom median 0.6%

80% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 2.5% of listings are out of stock. The average listing ranks #1,011 within Home Textiles. It carries 836 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings

80%

Prime listings

96%

Out of stock, average day

2.5%

Average rank

#1,011in Home Textiles

Average rating

4.50 starsAmazon United Kingdom average 4.36 stars

Average reviews

836per listing

Listings tracked

54

10 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

10

Successful launches

0Amazon's first-year sales bar

Average brand age

33 months