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51

knitting loom

Worth a look

Shows a thin review moat (235 avg reviews), but soft demand (-64.1% this quarter) keeps it on the watch list.

Market size 8Growth 0Conversion 27Competition 68Returns 88Price range 68Avg price 77Brand share 78Review moat 88Quality gap 86

Review moat

Great235.36

avg incumbent reviews — the moat a new listing must climb

Returns

Great1.3%

return rate — above 5% kills the launch gate

Quality gap

Great4.1★

avg incumbent rating — lower means beatable quality

Brand share

Great57%

top-5 brand share — no brand owns this niche

Avg price

Great£15.70

avg listing price — sweet spot $15–$100

Competition

Good44%

top-5 click share — leaders hold, buyers still browse

Price range

Good£4.97–£36.72

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Okay2.2%

search→purchase rate — share of searches ending in a sale

Market size

Bad£34K

£34K/yr · 99K searches

Growth

Bad-64.1%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United Kingdom niche tracking, knitting loom is a £34K/yr Amazon United Kingdom market (99K searches/yr). The top 5 brands hold 57% of demand. Demand peaks in Jan–Feb–Nov–Dec. Verdict: Worth a look — 51/100.

Data updated Jul 27, 2026 · scored weekly · How we score niches

knitting loom market data

Units sold / yr
2K–2K
avg 0–100/product
Revenue / yr
£24K–£31K
units × avg price
Conversion rate
2.2%
Avg BSR
#257
Page quality
0%
Prime
93%
Sponsored
79%
Out of stock
18.8%
Avg brand age
28 months
Avg seller age
232 days

Competition & brand share

The top 5 products take 44% of clicks — established leaders, but buyers still shop beyond them.

Brands

34 falling

Sellers

47

Top-5 brand share

57%

Top 20: 88%

Top-5 click share

44%

Top 20: 79%

Open market

39%

  • igadgitz home17%
  • The Quilted Bear17%
  • Reessy12%
  • Garqitwan7%
  • Generic4%
  • MEKOTRIN4%

Demand & seasonality

Weekly Amazon search volume, last 85 weeks — -64.1% search growth over the last 90 days.
5K4KSpike '25Black Friday '25DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Feb, Nov, Dec · busiest ÷ quietest = 5.0×

Top knitting loom search terms

  • knitting loom35K/yr
  • loom knitting20K/yr
  • knitting looms set for adults14K/yr
  • knitting looms10K/yr
  • blanket loom8K/yr
  • loom knitting kit7K/yr
  • afghan loom5K/yr
All search terms

Top knitting loom products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%£1K6%£2K9%£3K12%£4K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about knitting loom

What buyers praise and complain about, mined from review topics.

What buyers love

Ease Of Use18%

“I found this chunky knitting loom really easy to use”

Quality-Overall12%

“Good quality and easy to work with”

Value For Money10%

“Value for money”

Strength7%

“The frame is sturdy”

Assembly/Installation6%

“Easy to assemble”

Advertised Vs Actual Product5%

“does what I needed it to do”

Size-Overall5%

“Really good nice size”

Instructions/User Manual/Troubleshooting4%

“the instructions are clear enough to follow”

Gifting Purpose3%

“Great for gifting or just showing off your own craftwork”

Fun/Entertainment Experience2%

“Fun Little Kit Once You Get the Hang of It”

What buyers complain about

Instructions/User Manual/Troubleshooting17%

“instructions disappointing”

Quality-Overall11%

“Cheap rubbish”

Size-Overall9%

“None of the fittings fitted”

Assembly/Installation6%

“The assembly takes a little time on the first go”

Value For Money5%

“The thick wool is very expensive”

Durability5%

“The 1st one is ok the 2nd is falling apart”

Ease Of Use5%

“Difficult to get the pegs in”

Functionality-Overall4%

“48 needle knitting machine circular suitable for adults or kids, however not”

Wood Quality3%

“You will need wood glue for a start to glue it all together as the wooden connecters supplied do not hold the parts together because they are too thin”

Color2%

“colours I'd never use”

Top return reasons

Size-Overall28%
Defective Material/Parts11%
Strength8%
Assembly/Installation5%
Ease Of Use4%
Instructions/User Manual/Troubleshooting4%
Product Condition4%
Quality-Overall4%
Advertised Vs Actual Product3%
Add-Ons/Attachments3%

Common questions

Is knitting loom profitable to sell on Amazon United Kingdom?
The niche generates £34K/yr across 42 tracked products. 0 of 26 products launched in the last 360 days are still selling. 90-day search growth is -64.1%. Flapen's verdict: Worth a look (51/100).
How competitive is the knitting loom niche?
34 brands and 47 sellers compete. The top 5 products take 44% of clicks and top 5 brands hold 57% of demand.
What do buyers complain about in knitting loom?
Top complaints mined from reviews: Instructions/User Manual/Troubleshooting, Quality-Overall, Size-Overall. The return rate is 1.3%.
When does demand for knitting loom peak?
Demand peaks in Jan–Feb–Nov–Dec; the busiest month runs 5.0× the quietest.
What does it cost to enter the knitting loom niche?
Listings span £4.97–£36.72; the average listing price is £15.70 (sweet spot $15–$100). The average incumbent carries 235 reviews — the moat a new listing must climb.