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Kitchen Storage Boxes

Fail

Shoppers spend only $49K a year here, so Kitchen Storage Boxes is a Fail.

Flapen Score
48
48 / 100
Ranks 3,444 of 5,777 Home & Garden niches · −3 vs the category median of 51
Market size
£49K/yr180K searches / yr
90-day growth
-22.9%search demand this quarter
Competition
36%top-5 click share · 37 brands · 82 sellers

Flapen Score

Kitchen Storage Boxes against its category

The dotted line is the Home & Garden average. Past it, Kitchen Storage Boxes is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Kitchen Storage Boxes market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Kitchen Storage Boxes 180K times last year and spent an estimated £49K. The top 5 brands take 55% of clicks. Demand peaks in Jan. Flapen scores it 48 out of 100, a Fail.

01 · Demand

1.9% of searches ended in a purchase last week.

Shoppers searched for this 180K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.9% of those searches ended in a purchase. Searches in the last 90 days moved -22.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £49K a year.

Searches, last 12 months
180K
Growth, 90 days vs prior 90
-22.9%
Conversion, latest week
1.9%
Market size, estimated
£49Ka year
Peak month
January1.6× the quietest month
Top search term
kitchen storage boxes36K searches a year

02 · Price

A sale here is worth £14.05.

Listings sell for £14.05 on average, from £5.37 to £28.52. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At £14.05 that is £0 to £1K a year per listing.

Average price
£14.05under the $15 to $100 sweet spot
Price range
£5.37–£28.52
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
£0–£1K
Returns
0.7%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

87% of listings pay for placement with sponsored ads. 87% ship with Prime. On an average day, 0.2% of listings are out of stock. The average listing ranks #83 within Food Storage. It carries 2,000 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings
87%
Prime listings
87%
Out of stock, average day
0.2%
Average rank
#83in Food Storage
Average rating
4.54 starsAmazon United Kingdom average 4.36 stars
Average reviews
2,000per listing
Listings tracked
55

04 · Newcomers

Amazon counts 6 of last year's 7 launches as successful.

7 products launched here in the last 12 months. Amazon counts 6 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
7
Successful launches
6Amazon's first-year sales bar
Average brand age
34 months

Products

Top Kitchen Storage Boxes products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 36% of clicks. An open shelf where new products get seen.

£0£1K£3K£4K£6K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

37 falling

Sellers

82

Top-5 brand share

55%

Top 20: 88%

Top-5 click share

36%

Top 20: 71%

Open market

42%

  • Niftii25%
  • Vtopmart12%
  • KEPLIN11%
  • SA Products4%
  • SmartStore4%
  • GAOHAN4%

Demand

Kitchen Storage Boxes search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '25AprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan · busiest ÷ quietest = 1.6×

Search terms

Top Kitchen Storage Boxes search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • kitchen storage boxes36K/yr
  • kitchen storage baskets25K/yr
  • cupboard storage boxes19K/yr
  • kitchen storage box16K/yr
  • storage boxes for cupboards8K/yr
  • kitchen storage basket9K/yr
  • storage boxes for kitchen10K/yr
  • storage boxes kitchen8K/yr
  • kitchen cupboard storage boxes9K/yr
  • under sink storage boxes8K/yr

Reviews and returns

What reviews say buyers love and hate about Kitchen Storage Boxes

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall33%−0.19

NOT LARGE

Small container

Did not fit

Strength18%−0.06

Not robust

Flimsy plastic

Not Strong

Quality-Overall7%+0.35

Bad quality

Not good quality as expected

Poor quality, not strong at all

Advertised Vs Actual Product4%

Misleading information

is misleading

FALSE ADVERTISING

Value For Money3%+0.90

Not impressed considering the price of the product

cheaper

not worth that price

Love

Quality-Overall15%+0.35

Good strong quality

Best quality

The quality is solid

Storage Capacity15%+1.54

Easy storage

Excellent storage

Good storage capacity

Strength15%−0.06

Sturdy baskets

Feel sturdy

These boxes are sturdy

Size-Overall10%−0.19

Perfect fit

The lids fit snugly

good combo of sizes

Value For Money10%+0.90

Good value for money

Decent price

Money well spent

Return

0.7% Return rate 81% Fixable by listing

Size-Overall67%█▇███▇

NOT LARGE

Small container

Did not fit

Defective Material/Parts8%██▇▅▇▅

Unfortunately mine came damaged

a small part was damaged

Missing important parts

Advertised Vs Actual Product5%▅█▆▅▅▇

Misleading information

is misleading

FALSE ADVERTISING

Quality-Overall3%▅▇▅▇█▇

Bad quality

Not good quality as expected

Poor quality, not strong at all

Color2%▂▃█▅▄▇

FAQ

Common Kitchen Storage Boxes questions

Answered from the same tracked data.