Kitchen Roll Holder
Kitchen Roll Holder shows low returns (1.3%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Flapen Score
Top 29% of 5,777 Home & Garden niches · +5 vs the category median of 51
Is Kitchen Roll Holder profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Kitchen Roll Holder is a £898K/yr Amazon United Kingdom market (1.6M searches/yr). The top 5 brands hold 72% of demand. Verdict: Worth a look — 56/100.
Kitchen Roll Holder: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved -14.2% over the last 90 days and 6.7% of searches end in a purchase.
£898K
revenue / yr
Who owns the niche?
The top 5 brands hold 72% of demand, so 28% of the market is open.
28%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.
0/100
page quality · 34 products
Top Kitchen Roll Holder products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Paper Towel Holder Under Cabinet - Self-Adhesive or Drilling Kitchen Roll Holder Wall Mounted Towel Rack for Organization and Storage Stainless Steel Kitchen Paper Roll Holder
- Price
- £4.87
- Rating
- 4.4/5
- Reviews
- 2,233
- Age
- 3y ago
Kitchen Roll Holder Free-Standing Paper Towel Holder Premium Stainless Steel Kitchen Rolls Organizer Classic Fashion Countertop Dispenser
- Price
- £5.58
- Rating
- 4.4/5
- Reviews
- 3,316
- Age
- 4y ago
Paper Towel Holder Under Cabinet - Self-Adhesive or Drilling Kitchen Roll Holder Wall Mounted Towel Rack for Organization and Storage Stainless Steel Kitchen Paper Roll Holder
- Price
- £4.85
- Rating
- 4.4/5
- Reviews
- 2,233
- Age
- 3y ago
Ibergrif Kitchen Roll Holder Under Cabinet Wall Mounted Paper Towel Holder
- Price
- £4.46
- Rating
- 4.4/5
- Reviews
- 4,105
- Age
- 2y ago
Black Kitchen Roll Holder Under Cabinet Self-Adhesive Paper Towel Holder Wall Mounted Paper Towel Rack Suitable for Pantry Kitchen Bathroom
- Price
- £4.73
- Rating
- 4.2/5
- Reviews
- 6,066
- Age
- 5y ago
Trending
90-day click momentum
SetSail Paper Towel Holder Under Cabinet Single Hand Operable with Adjustable Damper Easy Tear Paper Towel Holder Wall Mount for Kitchen Bathroom Adhesive or Screw Silver
- Price
- £4.52
- Rating
- 4.3/5
- Reviews
- 2,963
- Age
- 1y ago
Paper Towel Holder Countertop Standing Kitchen Roll Holder With Anti-slip Base Paper Towel Holders for Kitchen Roll Holder Bamboo & Stainless Steel Black
- Price
- £6.72
- Rating
- 4.7/5
- Reviews
- 28
- Age
- 10mo ago
Loputon Kitchen Roll Holder under Cabinet Aluminum Alloy Paper Towel Holders Self Adhesive Kitchen Roll Holder for kitchenette Bathroom Living Room - Black
- Price
- £13.91
- Rating
- 4.7/5
- Reviews
- 610
- Age
- 1y ago
Black Kitchen Roll Holder Under Cabinet Self-Adhesive Paper Towel Holder Wall Mounted Paper Towel Rack Suitable for Pantry Kitchen Bathroom
- Price
- £4.73
- Rating
- 4.2/5
- Reviews
- 6,066
- Age
- 5y ago
Paper Towel Holder Under Cabinet - Self-Adhesive or Drilling - Black Upgraded Aluminum Paper Towel Rack - Paper Towel Holder Wall Mount - Suitable for Kitchen Bathroom
- Price
- £4.84
- Rating
- 4.5/5
- Reviews
- 567
- Age
- 2y ago
Newest
by launch datePaper Towel Holder Countertop Standing Kitchen Roll Holder With Anti-slip Base Paper Towel Holders for Kitchen Roll Holder Bamboo & Stainless Steel Black
- Price
- £6.72
- Rating
- 4.7/5
- Reviews
- 28
- Age
- 10mo ago
Loputon Kitchen Roll Holder under Cabinet Aluminum Alloy Paper Towel Holders Self Adhesive Kitchen Roll Holder for kitchenette Bathroom Living Room - Black
- Price
- £13.91
- Rating
- 4.7/5
- Reviews
- 610
- Age
- 1y ago
Kitchen Roll Stand Freestanding Chrome Finish - Paper Towel Tissue Pole Holder Stainless Steel Kitchen Dispenser Blue Roll Counter Top Organiser One Size
- Price
- £3.93
- Rating
- 4.4/5
- Reviews
- 100
- Age
- 1y ago
SetSail Paper Towel Holder Under Cabinet Single Hand Operable with Adjustable Damper Easy Tear Paper Towel Holder Wall Mount for Kitchen Bathroom Adhesive or Screw Silver
- Price
- £4.52
- Rating
- 4.3/5
- Reviews
- 2,963
- Age
- 1y ago
Paper Towel Holder Under Cabinet - Self-Adhesive or Drilling Kitchen Roll Holder Wall Mounted Towel Rack for Organization and Storage Stainless Steel Kitchen Paper Roll Holder
- Price
- £5.00
- Rating
- 4.4/5
- Reviews
- 2,233
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products take 46% of clicks — established leaders, but buyers still shop beyond them.
Brands
20 falling
Sellers
51
Top-5 brand share
72%
Top 20: 100%
Top-5 click share
46%
Top 20: 85%
Open market
25%
- susswiff31%
- niffgaff19%
- OBODING10%
- Ibergrif7%
- VEHHE4%
- Joseph Joseph4%
Kitchen Roll Holder demand & seasonality
Weekly search volume, with the niche's key stats alongside.
No pronounced peak months · busiest ÷ quietest = 1.3×
Top Kitchen Roll Holder search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- kitchen roll holder863K/yr
- kitchen towel holder126K/yr
- kitchen roll holder under cabinet105K/yr
- paper towel holder95K/yr
- kitchen roll holder wall mounted55K/yr
- kitchen roll holder free standing36K/yr
- kitchen roll holders20K/yr
- under cupboard kitchen roll holder25K/yr
- wall mounted kitchen roll holder19K/yr
- kitchen paper towel holder17K/yr
What reviews say buyers love and hate about Kitchen Roll Holder
What buyers mention most, as a share of all reviews.
What buyers love
80% of reviews“A reasonable quality product for what it is”
“sturdy base”
“easy to put up”
“Good for the price”
“Easy to use”
What buyers complain about
68% of reviews“Not sturdy enough”
“Did not stick”
“Not made well enough”
“Breaks every single time you use it”
“Too small”
Kitchen Roll Holder return rate & reasons
Why buyers send it back, as a share of all return requests.
1.3%
Return rate
44%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Kitchen Roll Holder questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
