king charles
Skip itSoft demand (-60.8% this quarter) — this niche doesn't clear our bar today.
Review moat
Incredible44avg incumbent reviews — the moat a new listing must climb
Returns
Great1.2%return rate — above 5% kills the launch gate
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Conversion
Okay2.4%search→purchase rate — share of searches ending in a sale
Avg price
Bad£7.25avg listing price — sweet spot $15–$100
Market size
Bad£2K£2K/yr · 13K searches
Growth
Bad-60.8%90-day search growth — must beat 0% to launch
Competition
Bad100%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
Price range
Bad£3.75–£10.84cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, king charles is a £2K/yr Amazon United Kingdom market (13K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Feb–Dec. Verdict: Skip it — 21/100.
Data updated Jul 27, 2026 · scored weekly · How we score niches
king charles market data
- Units sold / yr
- 100–250
- avg 0–100/product
- Revenue / yr
- £725–£2K
- units × avg price
- Conversion rate
- 2.4%
- Avg BSR
- #489
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 0%
- Out of stock
- 8.7%
- Avg brand age
- 46 months
- Avg seller age
- 185 days
Competition & brand share
The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.Brands
2 falling
Sellers
11
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
100%
Top 20: 100%
Open market
0%
- Elgate71%
- The Commemorative Coin Company29%
Demand & seasonality
Weekly Amazon search volume, last 103 weeks — -60.8% search growth over the last 90 days.Peak months: Feb, Dec · busiest ÷ quietest = 3.7×
Top king charles products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 3 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Elgate King Charles III Coronation Commemorative Bobblehead - Perfect Home Decor and Souvenir Collectible Figurine for Fans of the British Royal Family (By LILAJ)
Elgate£10.844.9★13 rev

King Charles III Coronation Ornamental Teaspoon Commemorative Memorabilia Decorative Spoon Souvenirs Home Deco (by LILAJ)
Elgate£3.754.4★37 rev

The Commemorative Coin Company KING CHARLES III 24ct Gold Coronation Commemorative. 6th May 2023. His Majesty. Royal Family Crown Prince/William/Harry Monarch
The Commemorative Coin Company£7.164.4★82 rev
Newest
by launch date
Elgate King Charles III Coronation Commemorative Bobblehead - Perfect Home Decor and Souvenir Collectible Figurine for Fans of the British Royal Family (By LILAJ)
Elgate£10.8413 rev

King Charles III Coronation Ornamental Teaspoon Commemorative Memorabilia Decorative Spoon Souvenirs Home Deco (by LILAJ)
Elgate£3.7537 rev

The Commemorative Coin Company KING CHARLES III 24ct Gold Coronation Commemorative. 6th May 2023. His Majesty. Royal Family Crown Prince/William/Harry Monarch
The Commemorative Coin Company£7.1682 rev
Trending
90-day click momentum
Elgate King Charles III Coronation Commemorative Bobblehead - Perfect Home Decor and Souvenir Collectible Figurine for Fans of the British Royal Family (By LILAJ)
Elgate£10.844.9★

The Commemorative Coin Company KING CHARLES III 24ct Gold Coronation Commemorative. 6th May 2023. His Majesty. Royal Family Crown Prince/William/Harry Monarch
The Commemorative Coin Company£7.164.4★

King Charles III Coronation Ornamental Teaspoon Commemorative Memorabilia Decorative Spoon Souvenirs Home Deco (by LILAJ)
Elgate£3.754.4★
What buyers say about king charles
What buyers praise and complain about, mined from review topics.What buyers love
“quality workmanship and came well protected”
“Perfect commemorative coin”
“Perfect design”
“Beautiful to add to any collection”
Top return reasons
Common questions
- Is king charles profitable to sell on Amazon United Kingdom?
- The niche generates £2K/yr across 3 tracked products. 90-day search growth is -60.8%. Flapen's verdict: Skip it (21/100).
- How competitive is the king charles niche?
- 2 brands and 11 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.
- When does demand for king charles peak?
- Demand peaks in Feb–Dec; the busiest month runs 3.7× the quietest.
- What does it cost to enter the king charles niche?
- Listings span £3.75–£10.84; the average listing price is £7.25 (sweet spot $15–$100). The average incumbent carries 44 reviews — the moat a new listing must climb.