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Kilner Jars 0.5l

brand-locked demand (top 5 brands take 100% of clicks) — Kilner Jars 0.5l doesn't clear our bar today.

Flapen Score

37
Skip it

Ranks 5,154 of 5,777 Home & Garden niches · −14 vs the category median of 51

Market size 11Growth 15Conversion 99Competition 31Returns 97Price range 45Avg price 33Brand share 0Review moat 48Quality gap 25
This niche Category average · 5,777 niches

Is Kilner Jars 0.5l profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Kilner Jars 0.5l is a £46K/yr Amazon United Kingdom market (26K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 37/100.

Kilner Jars 0.5l: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -20.2% over the last 90 days and 17.6% of searches end in a purchase.

£46K

revenue / yr

Units sold / yr6K
Search volume / yr-20.2%26K
Conversion rate17.6%
Avg price£9.96

Who owns the niche?

The top 5 brands hold 100% of demand, so 0% of the market is open.

0%

open market share

Brands · sellers5 · 52
Top-5 product click share66%
Open market0%
Avg brand age44 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.

0/100

page quality · 18 products

Sponsored placement28%
New entrants (1y)1· 1 succeeded
Avg rating4.6★
Avg reviews1,748

Top Kilner Jars 0.5l products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 66% of clicks — established leaders, but buyers still shop beyond them.

£0£5K£9K£14K£18K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

5 flat

Sellers

52

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

66%

Top 20: 100%

Open market

0%

  • Kilner90%
  • Argon Tableware4%
  • Maison & White3%
  • ComSaf2%
  • ZENO1%

Kilner Jars 0.5l demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume26KCVR17.6%Products18Brands5Top 5 Brands100%OOS Rate0.0%Rating4.6★Reviews1,748Avg BSR#151
1K800Holiday '25Spike '26Aug '25Oct '25Dec '25Jan '26Mar '26May '26Jun '26

What reviews say buyers love and hate about Kilner Jars 0.5l

What buyers mention most, as a share of all reviews.

What buyers love

91% of reviews
Quality-Overall27%

Good quality glass product

Value For Money16%

Good price

Size-Overall15%

Good size for my needs

Advertised Vs Actual Product11%

Exactly what I wanted

Storage Capacity8%

Perfect for storing almost anything you can think of in the kitchen

What buyers complain about

80% of reviews
Durability19%

Breaks Easily

Quality-Overall16%

Not great quality glass

Size-Overall14%

Jars a slightly smaller than I thought

Rusts/Corrodes7%

2 broken, washed the others and the wire fittings dried rusty, don't waste your money

Smell5%

the strong rubber smell doesnt go

Kilner Jars 0.5l return rate & reasons

Why buyers send it back, as a share of all return requests.

0.6%

Return rate

79%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
66%
2Defective Material/Parts
9%
3Advertised Vs Actual Product
4%
4Shape/Style
3%
5Functionality-Overall
2%

Common Kilner Jars 0.5l questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Kilner Jars 0.5l 37/100 on Amazon United Kingdom — Skip it. The niche generates £46K/yr across 18 tracked products. 1 of 1 products launched in the last 360 days are still selling. Search demand moved -20.2% over the last 90 days.
Kilner Jars 0.5l buyers on Amazon United Kingdom complain most about Durability, Quality-Overall, Size-Overall, the themes mined from the niche's reviews. Its return rate is 0.6%.