Kids Colouring Books

Shoppers searched for this 587K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 10.0% of those searches ended in a purchase. Searches in the last 90 days moved -5.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £234K a year.

Searches, last 12 months

587K

Growth, 90 days vs prior 90

-5.7%

Conversion, latest week

10.0%

Market size, estimated

£234Ka year

Peak month

December3.6× the quietest month

Top search term

colouring books for children386K searches a year

Listings sell for £3.98 on average, from £2.72 to £10.15. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 3,000 to 4,000 of them. At £3.98 that is £12K to £16K a year per listing.

Average price

£3.98under the $15 to $100 sweet spot

Price range

£2.72–£10.15

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

50K–60K

Units per listing a year

3,000–4,000

Revenue per listing a year

£12K–£16K

Returns

0.2%of orders · Amazon United Kingdom median 0.6%

13% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #54 within Paper & Paper Crafts. It carries 6,236 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings

13%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#54in Paper & Paper Crafts

Average rating

4.60 starsAmazon United Kingdom average 4.36 stars

Average reviews

6,236per listing

Listings tracked

8

The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

46 months