Kids Colouring Books

Shoppers searched for this 587K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 10.0% of those searches ended in a purchase. Searches in the last 90 days moved -5.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £234K a year.

Searches, last 12 months

587K

Growth, 90 days vs prior 90

-5.7%

Conversion, latest week

10.0%

Market size, estimated

£234Ka year

Peak month

December3.6× the quietest month

Top search term

colouring books for children386K searches a year

Listings sell for £3.98 on average, from £2.72 to £10.15. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 3,000 to 4,000 of them. At £3.98 that is £12K to £16K a year per listing.

Average price

£3.98under the $15 to $100 sweet spot

Price range

£2.72–£10.15

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

50K–60K

Units per listing a year

3,000–4,000

Revenue per listing a year

£12K–£16K

Returns

0.2%of orders · Amazon United Kingdom median 0.6%

13% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #54 within Paper & Paper Crafts. It carries 6,236 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings

13%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#54in Paper & Paper Crafts

Average rating

4.60 starsAmazon United Kingdom average 4.36 stars

Average reviews

6,236per listing

Listings tracked

8

The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

46 months