Kids Bedding
MaybeReturns run at only 0.6% of orders. But demand is soft, at -21.8% this quarter, so Kids Bedding is a Maybe.
- Flapen Score
- 51 / 100Ranks 2,729 of 5,777 Home & Garden niches · on the category median51
- Market size
- £165K/yr580K searches / yr
- 90-day growth
- -21.8%search demand this quarter
- Competition
- 26%top-5 click share · 28 brands · 50 sellers
Flapen Score
Kids Bedding against its category
The dotted line is the Home & Garden average. Past it, Kids Bedding is stronger. Inside it, weaker.
Market
The Kids Bedding market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Kids Bedding 580K times last year and spent an estimated £165K. The top 5 brands take 71% of clicks. Demand peaks in Oct. Flapen scores it 51 out of 100, a Maybe.
01 · Demand
2.5% of searches ended in a purchase last week.
Shoppers searched for this 580K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.5% of those searches ended in a purchase. Searches in the last 90 days moved -21.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £165K a year.
- Searches, last 12 months
- 580K
- Growth, 90 days vs prior 90
- -21.8%
- Conversion, latest week
- 2.5%
- Market size, estimated
- £165Ka year
- Peak month
- October1.7× the quietest month
- Top search term
- kids double duvet set43K searches a year
02 · Price
A sale here is worth £11.43.
Listings sell for £11.43 on average, from £4.34 to £25.46. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 0 to 100 of them. At £11.43 that is £0 to £1K a year per listing.
- Average price
- £11.43under the $15 to $100 sweet spot
- Price range
- £4.34–£25.46
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£1K
- Returns
- 0.6%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
73% of listings pay for placement with sponsored ads. 72% ship with Prime. On an average day, 10.9% of listings are out of stock. The average listing ranks #944 within Home Textiles. It carries 2,270 reviews at 4.44 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 73%
- Prime listings
- 72%
- Out of stock, average day
- 10.9%
- Average rank
- #944in Home Textiles
- Average rating
- 4.44 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 2,270per listing
- Listings tracked
- 86
04 · Newcomers
Amazon counts 4 of last year's 12 launches as successful.
12 products launched here in the last 12 months. Amazon counts 4 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 46 months on average, so the names here are settling in.
- Launched, last 12 months
- 12
- Successful launches
- 4Amazon's first-year sales bar
- Average brand age
- 46 months
Products
Top Kids Bedding products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
GC GAVENO CAVAILIA Microfiber Kids Duvet Covers Single (135x200 cm) | Extra Soft Kids Girls Bedding | Comfortable 2 Piece Quilt Cover with Pillowcase | Washable Linen
- Price
- £7.83
- Rating
- 3.9/5
- Reviews
- 64
- Age
- 2y ago

OHS Girls Single Duver Cover Set Strawberry Print Kids Single Bedding Covers Bed Set with Pillowcases Super Soft Microfibre Gingham Check Luxury Decorative Pink
- Price
- £8.50
- Rating
- 4.4/5
- Reviews
- 67
- Age
- 1y ago

Rapport home Gamer Single Duvet Cover Set - Premium Microfibre Bedding Vibrant Abstract Multi-Colour Design Secure Snap Closure & Easy Care
- Price
- £9.24
- Rating
- 4.5/5
- Reviews
- 117
- Age
- 2y ago

Minecraft Official Single Duvet Cover Set Epic Design | Blue Reversible 2 Sided Bedding Duvet Cover Official Merchandise Including Matching Pillow Case
- Price
- £13.08
- Rating
- 4.5/5
- Reviews
- 1,065
- Age
- 4y ago

OHS Single Duvet Cover Set Bow Printed Birthday Gifts for Women Super Soft Microfibre Reversible Bow Bedding Luxurious Duvet Cover Single with Pillowcase Burgundy/Pink
- Price
- £8.79
- Rating
- 4.5/5
- Reviews
- 238
- Age
- 12mo ago
Trending
90-day click momentum
OHS Bow Bedding Gifts for Women Super Soft Warm Cosy Bow Print Single Duvet Cover Set Girls Comfy Microfibre Reversible Single Bedding Set with Pillowcase Ivory/Mink
- Price
- £9.70
- Rating
- 4.5/5
- Reviews
- 238
- Age
- 9mo ago

OHS Heart Leopard Bedding Single Gifts for Girls Super Soft Cosy Warm Microfibre Polyester Girls Single Duvet Cover Set Reversible Plain Red Kids Bedding with Pillowcase Pink
- Price
- £7.00
- Rating
- 5.0/5
- Reviews
- 8
- Age
- 5mo ago

Jay Franco Childrens Disney Lilo and Stitch Single Duvet Cover Set 100% Cotton Super Soft Bedding with Pillowcase Official Licensed Product Multi 2 Piece Set
- Price
- £17.19
- Rating
- 4.5/5
- Reviews
- 791
- Age
- 6mo ago

OHS Single Bedding Set Gingham Heart Reversible Ultra Soft Cosy Fabric Classic Gingham Heart Pattern Luxury Quilt Single Duvet Set with Pillowcase Coral/Pink
- Price
- £6.45
- Rating
- 4.8/5
- Reviews
- 10
- Age
- 1y ago

Utopia Bedding 3 Piece Single Bedding Set (Grey)
- Price
- £10.31
- Rating
- 4.6/5
- Reviews
- 9,578
- Age
- 6y ago
Newest
by launch date
OHS Heart Leopard Bedding Single Gifts for Girls Super Soft Cosy Warm Microfibre Polyester Girls Single Duvet Cover Set Reversible Plain Red Kids Bedding with Pillowcase Pink
- Price
- £7.00
- Rating
- 5.0/5
- Reviews
- 8
- Age
- 5mo ago

Jay Franco Childrens Disney Lilo and Stitch Single Duvet Cover Set 100% Cotton Super Soft Bedding with Pillowcase Official Licensed Product Multi 2 Piece Set
- Price
- £17.19
- Rating
- 4.5/5
- Reviews
- 791
- Age
- 6mo ago

OHS Bow Bedding Gifts for Women Super Soft Warm Cosy Bow Print Single Duvet Cover Set Girls Comfy Microfibre Reversible Single Bedding Set with Pillowcase Ivory/Mink
- Price
- £9.70
- Rating
- 4.5/5
- Reviews
- 238
- Age
- 9mo ago

OHS Single Duvet Cover Set Bow Printed Birthday Gifts for Women Super Soft Microfibre Reversible Bow Bedding Luxurious Duvet Cover Single with Pillowcase Burgundy/Pink
- Price
- £8.79
- Rating
- 4.5/5
- Reviews
- 238
- Age
- 12mo ago

OHS Girls Single Duver Cover Set Strawberry Print Kids Single Bedding Covers Bed Set with Pillowcases Super Soft Microfibre Gingham Check Luxury Decorative Pink
- Price
- £8.50
- Rating
- 4.4/5
- Reviews
- 67
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 26% of clicks. An open shelf where new products get seen.
Brands
28 falling
Sellers
50
Top-5 brand share
71%
Top 20: 96%
Top-5 click share
26%
Top 20: 55%
Open market
24%
- OHS25%
- GC GAVENO CAVAILIA16%
- Rapport Home13%
- Catherine Lansfield10%
- Character World6%
- Bloomsbury Mill6%
Demand
Kids Bedding search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct · busiest ÷ quietest = 1.7×
Search terms
Top Kids Bedding search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- kids double duvet set43K/yr
- boys single duvet cover set44K/yr
- girls single duvet cover set43K/yr
- kids bedding43K/yr
- kids single duvet cover set45K/yr
- boys bedding31K/yr
- single bedding sets for girls31K/yr
- single duvet cover set kids29K/yr
- boys bedding single34K/yr
- girls bedding single30K/yr
Reviews and returns
What reviews say buyers love and hate about Kids Bedding
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
flimsy material
poor material
Cheap material
However, from mom's perspective - it is cheap product for a reason
Terrible quality - cheap price
Awful quality
Does not Glow
Not glow in dark
It does not have the Night glow either
They dont wash very well
However I do not know how well it washes
Terrible it ripped in one wash
it was not that soft
Rough fabric
not very soft
Love
Brilliant Quality
Long lasting great quality
The bedding itself is good quality
Reasonable price
Excellent value
Good price
Butter soft
Nice and soft
silky smooth
Bright colours
Great colour
The colours are vibrant
Really elegant
Delightful design
Good design
Return
0.6% Return rate 55% Fixable by listing
Item was 2 small for a single bed
one saying its a bad fit they are lies very nice buy
Way too big
flimsy material
poor material
Cheap material
However, from mom's perspective - it is cheap product for a reason
Terrible quality - cheap price
Awful quality
However, there were quite a few loose threads along the seams, and the overall finish isnt quite what Id expect from a £21.99 bedding set
Poor stitching
Poor quality, stitching all came away after first wash
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Kids Bedding questions
Answered from the same tracked data.









