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Kids Bean Bags

Fail

Shoppers spend only $8K a year here, so Kids Bean Bags is a Fail.

Flapen Score
49
49 / 100
Ranks 3,207 of 5,777 Home & Garden niches · −2 vs the category median of 51
Market size
£8K/yr60K searches / yr
90-day growth
-13.8%search demand this quarter
Competition
45%top-5 click share · 18 brands · 31 sellers

Flapen Score

Kids Bean Bags against its category

The dotted line is the Home & Garden average. Past it, Kids Bean Bags is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Kids Bean Bags market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Kids Bean Bags 60K times last year and spent an estimated £8K. The top 5 brands take 65% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 49 out of 100, a Fail.

01 · Demand

0.4% of searches ended in a purchase last week.

Shoppers searched for this 60K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -13.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £8K a year.

Searches, last 12 months
60K
Growth, 90 days vs prior 90
-13.8%
Conversion, latest week
0.4%
Market size, estimated
£8Ka year
Peak month
December5.4× the quietest month
Top search term
pink bean bag28K searches a year

02 · Price

A sale here is worth £30.74.

Listings sell for £30.74 on average, from £10.94 to £97.89. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At £30.74 that is £0 to £3K a year per listing.

Average price
£30.74inside the $15 to $100 sweet spot
Price range
£10.94–£97.89
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
£0–£3K
Returns
1.3%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

76% of listings pay for placement with sponsored ads. 68% ship with Prime. On an average day, 3.2% of listings are out of stock. The average listing ranks #22 within Furniture. It carries 1,211 reviews at 4.19 stars, so a new listing needs social proof before a better product.

Sponsored listings
76%
Prime listings
68%
Out of stock, average day
3.2%
Average rank
#22in Furniture
Average rating
4.19 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,211per listing
Listings tracked
34

04 · Newcomers

Amazon counts 0 of last year's 6 launches as successful.

6 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
6
Successful launches
0Amazon's first-year sales bar
Average brand age
32 months

Products

Top Kids Bean Bags products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 45% of clicks. Leaders hold, but buyers still shop past them.

£0£301£603£904£1K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

18 flat

Sellers

31

Top-5 brand share

65%

Top 20: 100%

Top-5 click share

45%

Top 20: 84%

Open market

29%

  • XeGe20%
  • icon18%
  • Highdi12%
  • Nobildonna9%
  • MAXYOYO6%
  • DESHVA5%

Demand

Kids Bean Bags search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 5.4×

Search terms

Top Kids Bean Bags search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • pink bean bag28K/yr
  • girls bean bag12K/yr
  • pink bean bag chair5K/yr
  • bean bag pink6K/yr
  • pink beanbag4K/yr
  • girls bean bag chair4K/yr

Reviews and returns

What reviews say buyers love and hate about Kids Bean Bags

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall33%−0.17

Bigger than I expected

Tiny

Very small for small children only

Quality-Overall13%−0.02

Misleading and cheap

Terrible quality

Advertised Vs Actual Product13%−0.14

Misleading and cheap

The advert and description is misleading and wish I had read the reviews before purchasing

Totally mis leading this was a cover and not a chair

Ease Of Cleaning5%−0.05

Abit difficult when washing

Weight Heavy3%+0.12

it was a little heavy to get out of box

Love

Comfort-Overall23%+1.46

So comfortable

Beautiful and comfortable, my granddaughter loves it so does their dog

A really comfortable chair

Quality-Overall14%−0.02

is well made

Lovely quality

High quality and well made, thick fabric, no rips or tears when full and moving it around

Size-Overall11%−0.17

Great size

Nice and big

Impressive size

Color10%−0.06

The colour is accurate

nice colour

The colour is vibrant

Value For Money8%+0.97

these being much cheaper

Excellent value

Good value

Return

1.3% Return rate 84% Fixable by listing

Size-Overall61%█▆█▇▇▇

Bigger than I expected

Tiny

Very small for small children only

Advertised Vs Actual Product8%▃█▁▂▄▅

Misleading and cheap

The advert and description is misleading and wish I had read the reviews before purchasing

Totally mis leading this was a cover and not a chair

Color8%▂▃▇▅█▇
Comfort-Overall6%▇▆▇█▄▄
Quality-Overall3%▇▁▇▁▁█

Misleading and cheap

Terrible quality

FAQ

Common Kids Bean Bags questions

Answered from the same tracked data.