Skip to content
51

keyboard tray

Worth a look

Shows a sweet-spot price point ($31.11 avg), but a small market ($61K/yr) keeps it on the watch list.

Market size 15Growth 15Conversion 20Competition 86Returns 38Price range 84Avg price 95Brand share 73Review moat 64Quality gap 80

Avg price

Incredible£31.11

avg listing price — sweet spot $15–$100

Competition

Great29%

top-5 click share — an open shelf

Price range

Great£7.16–£64.70

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Brand share

Good61%

top-5 brand share — brands hold most of the demand

Review moat

Good938.43

avg incumbent reviews — the moat a new listing must climb

Returns

Okay4.0%

return rate — above 5% kills the launch gate

Conversion

Bad1.6%

search→purchase rate — share of searches ending in a sale

Market size

Bad£61K

£61K/yr · 122K searches

Growth

Bad-19.8%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United Kingdom niche tracking, keyboard tray is a £61K/yr Amazon United Kingdom market (122K searches/yr). The top 5 brands hold 61% of demand. Verdict: Worth a look — 51/100.

Data updated Jul 27, 2026 · scored weekly · How we score niches

keyboard tray market data

Units sold / yr
2K–2K
avg 0–100/product
Revenue / yr
£47K–£62K
units × avg price
Conversion rate
1.6%
Avg BSR
#43
Page quality
0%
Prime
96%
Sponsored
96%
Out of stock
19.9%
Avg brand age
38 months
Avg seller age
209 days

Competition & brand share

Clicks spread well past the top 5 (29% combined) — an open shelf where new products get seen.

Brands

27 falling

Sellers

39

Top-5 brand share

61%

Top 20: 96%

Top-5 click share

29%

Top 20: 71%

Open market

33%

  • AX WABER25%
  • VIVO19%
  • ERGOMAKER6%
  • TECLUK6%
  • Klearlook Maximized Clarity!6%
  • PEGZONE6%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -19.8% search growth over the last 90 days.
3K2KSpike '24Spike '25Black Friday '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Top keyboard tray search terms

  • keyboard tray28K/yr
  • under desk keyboard tray25K/yr
  • keyboard tray under desk12K/yr
  • under desk keyboard tray sliding10K/yr
  • keyboard shelf7K/yr
  • keyboard holder6K/yr
  • keyboard drawer under desk6K/yr
  • keyboard and mouse tray5K/yr
  • desk keyboard tray5K/yr
  • keyboard and mouse stand4K/yr
All search terms

Top keyboard tray products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%£2K6%£4K9%£6K12%£7K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about keyboard tray

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall13%

“good quality product”

Strength12%

“It is very sturdy”

Assembly/Installation12%

“Easy to Install”

Size-Overall8%

“fits like a glove”

Value For Money7%

“Well worth the money”

Advertised Vs Actual Product6%

“Great item, just as advertised”

Ease Of Use5%

“Easy to use”

Comfort-Overall3%

“Comfort aid and affordable”

Design-Overall3%

“Very clever design”

Office Usability3%

“Another plus is the extra desk space it provides”

What buyers complain about

Strength12%

“it's also not very strong”

Value For Money8%

“the price could be lower”

Assembly/Installation8%

“The assembly was confusing”

Size-Overall7%

“Larger than expected”

Quality-Overall5%

“Better quality control needed”

Instructions/User Manual/Troubleshooting4%

“the instructions werent clear”

Ease Of Use4%

“a bit uncomfortable to use”

Design-Overall3%

“having messed around with them you can tell they will not work it is not steady and pull in and out isn't smooth overall its the worst product design me and my colleagues have ever seen we laughed and put it back in the box to go back to amazon”

Durability3%

“lasted 3 month”

Office Usability2%

“I can't fit my unit in the space below the desk”

Top return reasons

Size-Overall51%
Defective Material/Parts6%
Weight Heavy4%
Functionality-Overall3%
Advertised Vs Actual Product3%
Compatibility-Overall3%
Mechanism Issues3%
Strength3%
Quality-Overall2%
Comfort-Overall2%

Common questions

Is keyboard tray profitable to sell on Amazon United Kingdom?
The niche generates £61K/yr across 51 tracked products. 0 of 6 products launched in the last 360 days are still selling. 90-day search growth is -19.8%. Flapen's verdict: Worth a look (51/100).
How competitive is the keyboard tray niche?
27 brands and 39 sellers compete. The top 5 products take 29% of clicks and top 5 brands hold 61% of demand.
What do buyers complain about in keyboard tray?
Top complaints mined from reviews: Strength, Value For Money, Assembly/Installation. The return rate is 4.0%.
When does demand for keyboard tray peak?
Demand is steady year-round — the busiest month runs 1.5× the quietest.
What does it cost to enter the keyboard tray niche?
Listings span £7.16–£64.70; the average listing price is £31.11 (sweet spot $15–$100). The average incumbent carries 938 reviews — the moat a new listing must climb.