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Jura Filter

brand-locked demand (top 5 brands take 100% of clicks) — Jura Filter doesn't clear our bar today.

Flapen Score

40
Skip it

Ranks 4,839 of 5,777 Home & Garden niches · −11 vs the category median of 51

Market size 30Growth 13Conversion 100Competition 3Returns 99Price range 95Avg price 95Brand share 0Review moat 24Quality gap 23
This niche Category average · 5,777 niches

Is Jura Filter profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Jura Filter is a £132K/yr Amazon United Kingdom market (12K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 40/100.

Jura Filter: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -23.4% over the last 90 days and 37.6% of searches end in a purchase.

£132K

revenue / yr

Units sold / yr4K
Search volume / yr-23.4%12K
Conversion rate37.6%
Avg price£29.39

Who owns the niche?

The top 5 brands hold 100% of demand, so 0% of the market is open.

0%

open market share

Brands · sellers3 · 34
Top-5 product click share97%
Open market0%
Avg brand age96 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.

0/100

page quality · 6 products

Sponsored placement100%
New entrants (1y)1· 1 succeeded
Avg rating4.6★
Avg reviews6,233

Top Jura Filter products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products capture 97% of clicks — a locked-up shelf that new listings rarely crack.

£0£20K£40K£59K£79K1001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

3 flat

Sellers

34

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

97%

Top 20: 100%

Open market

0%

  • Jura87%
  • GLACIER FRESH10%
  • JURA3%

Jura Filter demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume12KCVR37.6%Products6Brands3Top 5 Brands100%OOS Rate0.0%Rating4.6★Reviews6,233Avg BSR#49
400300Spike '25Black Friday '25Aug '25Oct '25Nov '25Jan '26Mar '26May '26

Top Jura Filter search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • jura filter7K/yr
  • jura claris smart filters pack of 33K/yr
  • jura filter claris smart2K/yr

What reviews say buyers love and hate about Jura Filter

What buyers mention most, as a share of all reviews.

What buyers love

92% of reviews
Value For Money23%

Great savings compared to their own brand so give them a try

Advertised Vs Actual Product21%

As described

Quality-Overall14%

no complaints from the machine

Compatibility-Overall10%

Fully compatible

Efficiency10%

Works well

What buyers complain about

81% of reviews
Value For Money48%

Too expensive

Compatibility-Overall14%

Doesnt work for Jura J6

Size-Overall14%

3 did not fit

Durability5%

Doesn't last as long as they say it does though

Jura Filter return rate & reasons

Why buyers send it back, as a share of all return requests.

0.3%

Return rate

45%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
40%
2Compatibility-Overall
36%
3Filtration
10%
4Advertised Vs Actual Product
6%
5Certifications
3%

Common Jura Filter questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Jura Filter 40/100 on Amazon United Kingdom — Skip it. The niche generates £132K/yr across 6 tracked products. 1 of 1 products launched in the last 360 days are still selling. Search demand moved -23.4% over the last 90 days.
Jura Filter buyers on Amazon United Kingdom complain most about Value For Money, Compatibility-Overall, Size-Overall, the themes mined from the niche's reviews. Its return rate is 0.3%.