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Jura Filter

Fail

The top 5 brands take 100% of clicks, so Jura Filter is a Fail.

Flapen Score
40
40 / 100
Ranks 4,839 of 5,777 Home & Garden niches · −11 vs the category median of 51
Market size
£132K/yr12K searches / yr
90-day growth
-23.4%search demand this quarter
Competition
97%top-5 click share · 3 brands · 34 sellers

Flapen Score

Jura Filter against its category

The dotted line is the Home & Garden average. Past it, Jura Filter is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Jura Filter market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Jura Filter 12K times last year and spent an estimated £132K. All 3 brands take every click. Demand peaks in Nov. Flapen scores it 40 out of 100, a Fail.

01 · Demand

37.6% of searches ended in a purchase last week.

Shoppers searched for this 12K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 37.6% of those searches ended in a purchase. Searches in the last 90 days moved -23.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £132K a year.

Searches, last 12 months
12K
Growth, 90 days vs prior 90
-23.4%
Conversion, latest week
37.6%
Market size, estimated
£132Ka year
Peak month
November1.8× the quietest month
Top search term
jura filter7K searches a year

02 · Price

A sale here is worth £29.39.

Listings sell for £29.39 on average, from £16.45 to £36.91. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 250 to 500 of them. At £29.39 that is £7K to £15K a year per listing.

Average price
£29.39inside the $15 to $100 sweet spot
Price range
£16.45–£36.91
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–4K
Units per listing a year
250–500
Revenue per listing a year
£7K–£15K
Returns
0.3%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #49 within Coffee, Tea & Espresso. It carries 6,233 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#49in Coffee, Tea & Espresso
Average rating
4.63 starsAmazon United Kingdom average 4.36 stars
Average reviews
6,233per listing
Listings tracked
6

04 · Newcomers

Amazon counts 1 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 96 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
96 months

Products

Top Jura Filter products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 97% of clicks. A locked shelf that new listings rarely crack.

£0£20K£40K£59K£79K1001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

3 flat

Sellers

34

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

97%

Top 20: 100%

Open market

0%

  • Jura87%
  • GLACIER FRESH10%
  • JURA3%

Demand

Jura Filter search demand

Weekly searches over the year, seasonality beneath. Pick a range.

400300Spike '25Black Friday '25AugSepOctNovDecJanFebMarAprMayJunJul

Peak months: Nov · busiest ÷ quietest = 1.8×

Search terms

Top Jura Filter search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • jura filter7K/yr
  • jura claris smart filters pack of 33K/yr
  • jura filter claris smart2K/yr

Reviews and returns

What reviews say buyers love and hate about Jura Filter

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Value For Money48%−0.10

Too expensive

Expensive necessity

just a bit pricy

Compatibility-Overall14%−0.02

Doesnt work for Jura J6

Size-Overall14%−0.07

3 did not fit

Durability5%−0.02

Doesn't last as long as they say it does though

Love

Value For Money23%−0.10

Great savings compared to their own brand so give them a try

Great value

Very good value

Advertised Vs Actual Product21%+1.97

As described

Exactly what I needed

Às expected

Quality-Overall14%+0.96

no complaints from the machine

Great product

a quality item

Compatibility-Overall10%−0.02

Fully compatible

Perfect for E4 machine

the machine doesnt complain about compatibility

Efficiency10%+1.02

Works well

Works fine

Seems to work fine

Return

0.3% Return rate 45% Fixable by listing

Size-Overall40%▄█▆▅▄▄

3 did not fit

Compatibility-Overall36%▅▁▃█▆▇

Doesnt work for Jura J6

Filtration10%▁█▄▁▇▄
Advertised Vs Actual Product6%▁▁▅▇▇█
Certifications3%▁▁█▁▁▁

FAQ

Common Jura Filter questions

Answered from the same tracked data.