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Jewellery Making Kit

Maybe

Returns run at only 0.6% of orders. But buyers convert on only 2.2% of searches, so Jewellery Making Kit is a Maybe.

Flapen Score
55
55 / 100
Top 33% of 5,777 Home & Garden niches · +4 vs the category median of 51
Market size
£148K/yr574K searches / yr
90-day growth
+12.1%search demand this quarter
Competition
42%top-5 click share · 30 brands · 45 sellers

Flapen Score

Jewellery Making Kit against its category

The dotted line is the Home & Garden average. Past it, Jewellery Making Kit is stronger. Inside it, weaker.

55Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Jewellery Making Kit market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Jewellery Making Kit 574K times last year and spent an estimated £148K. The top 5 brands take 46% of clicks. Demand peaks in Nov–Dec. Flapen scores it 55 out of 100, a Maybe.

01 · Demand

2.2% of searches ended in a purchase last week.

Shoppers searched for this 574K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.2% of those searches ended in a purchase. Searches in the last 90 days moved +12.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £148K a year.

Searches, last 12 months
574K
Growth, 90 days vs prior 90
+12.1%
Conversion, latest week
2.2%
Market size, estimated
£148Ka year
Peak month
December2.4× the quietest month
Top search term
jewellery making kit378K searches a year

02 · Price

A sale here is worth £11.63.

Listings sell for £11.63 on average, from £5.03 to £28.43. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At £11.63 that is £3K to £6K a year per listing.

Average price
£11.63under the $15 to $100 sweet spot
Price range
£5.03–£28.43
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
10K–13K
Units per listing a year
250–500
Revenue per listing a year
£3K–£6K
Returns
0.6%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.1% of listings are out of stock. The average listing ranks #74 within Beading & Jewellery-Making. It carries 1,232 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings
97%
Prime listings
100%
Out of stock, average day
3.1%
Average rank
#74in Beading & Jewellery-Making
Average rating
4.53 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,232per listing
Listings tracked
36

04 · Newcomers

Amazon counts 0 of last year's 5 launches as successful.

5 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 25 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
5
Successful launches
0Amazon's first-year sales bar
Average brand age
25 months

Products

Top Jewellery Making Kit products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 42% of clicks. Leaders hold, but buyers still shop past them.

£0£6K£12K£18K£24K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

30 falling

Sellers

45

Top-5 brand share

46%

Top 20: 91%

Top-5 click share

42%

Top 20: 84%

Open market

48%

  • GLARKS14%
  • HONGTEYA11%
  • Fournine7%
  • shynek7%
  • HZZXCH7%
  • Funtopia6%

Demand

Jewellery Making Kit search demand

Weekly searches over the year, seasonality beneath. Pick a range.

25K15KSpike '24Holiday '24Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 2.4×

Search terms

Top Jewellery Making Kit search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • jewellery making kit378K/yr
  • jewelry making kit38K/yr
  • bracelet making kit adult30K/yr
  • jewellery making kits adults26K/yr
  • adult bracelet making kit14K/yr
  • jewelry making kit for adults12K/yr
  • jewellery kit10K/yr
  • adult jewellery making kit12K/yr
  • sea glass jewellery making kit7K/yr
  • wire jewellery making kit6K/yr

Reviews and returns

What reviews say buyers love and hate about Jewellery Making Kit

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall23%−0.15

To small

Beads are very small

The stones are quite small. which I wanted

Quality-Overall15%−0.04

Poor quality box

Poor quality

Low quality bracelets in this kit

Instructions/User Manual/Troubleshooting7%

Instructions are VERY limited

No instructions included

Girls loved it, instructions unclear

Material Quality6%−0.07

Do yourself a favour and dont risk purchasing this one, it is a waste of time and cheap plastic

PLASTIC

The wire itself isnt able to to know as the material of the wire

Strength4%−0.03

The findings are very flimsy

No strength have now ruined a favourite necklace as the jump rings came apart in the street

The included snippers are unfortunately quite weak

Love

Value For Money21%+0.79

Good value

Excellent value

Value for money

Quality-Overall17%−0.04

The beads are good quality

Good quality tools

Excellent product

Gifting Purpose17%+1.41

Lovely gift

Birthday Gift

Good for Gifting

Advertised Vs Actual Product8%+0.75

As described

As pictured

Just what I needed thanks

Color7%+0.32

VARIETY OF COLORS

Plenty of Colours

Nice quality set with excellent range of colours

Return

0.6% Return rate 52% Fixable by listing

Size-Overall35%▅▅▃▇▆█

To small

Beads are very small

The stones are quite small. which I wanted

Quality-Overall17%▇▆█▅▇▅

Poor quality box

Poor quality

Low quality bracelets in this kit

Gifting Purpose9%▁▅█▂▃▄
Advertised Vs Actual Product8%█▇█▅▇▄

False advertising, alot less letters than advertised

Defective Material/Parts5%▃▁█▅▃▃

FAQ

Common Jewellery Making Kit questions

Answered from the same tracked data.