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Jewellery Making

Maybe

An estimated 0.6% of orders come back. But shoppers spend an estimated $42K a year here, so Jewellery Making is a Maybe.

Flapen Score
55
55 / 100
Top 33% of 5,777 Home & Garden niches · +4 vs the category median of 51
Market size
£42K/yr192K searches / yr
90-day growth
+9.3%search demand this quarter
Competition
29%top-5 click share · 54 brands · 78 sellers

Flapen Score

Jewellery Making against its category

The dotted line is the Home & Garden average. Past it, Jewellery Making is stronger. Inside it, weaker.

55Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Jewellery Making market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Jewellery Making 192K times last year and spent an estimated £42K. The top 5 brands take 37% of clicks. Demand peaks in Nov–Dec. Flapen scores it 55 out of 100, a Maybe.

01 · Demand

An estimated 1.8% of those searches ended in a purchase.

Shoppers searched for this 192K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.8% of those searches ended in a purchase. Searches in the last 90 days moved +9.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £42K a year.

Searches, last 12 months
192K
Growth, 90 days vs prior 90
+9.3%
Conversion, latest week
1.8%
Market size, estimated
£42Ka year
Peak month
December2.2× the quietest month
Top search term
jewellery making82K searches a year

02 · Price

A sale here is worth £11.81.

Listings sell for £11.81 on average, from £3.37 to £64.75. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At £11.81 that is £0 to £1K a year per listing.

Average price
£11.81under the $15 to $100 sweet spot
Price range
£3.37–£64.75
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–3K
Units per listing a year
0–100
Revenue per listing a year
£0–£1K
Returns
0.6%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.4% of listings are out of stock. The average listing ranks #144 within Beading & Jewellery-Making. It carries 849 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings
97%
Prime listings
100%
Out of stock, average day
2.4%
Average rank
#144in Beading & Jewellery-Making
Average rating
4.54 starsAmazon United Kingdom average 4.36 stars
Average reviews
849per listing
Listings tracked
71

04 · Newcomers

1 of last year's 12 launches cleared the first-year sales bar.

12 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
12
Successful launches
1Amazon's first-year sales bar
Average brand age
27 months

Products

Top Jewellery Making products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 27, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 29% of clicks, no more. An open shelf where new products get seen.

£0£840£2K£3K£3K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

54 falling

Sellers

78

Est. top-5 brand share

37%

Top 20: 76%

Est. top-5 click share

29%

Top 20: 65%

Open market

58%

  • HONGTEYA9%
  • Funtopia8%
  • shynek8%
  • HZZXCH7%
  • ygorios5%
  • Dazhqp5%

Demand

Jewellery Making search demand

Weekly searches over the year, seasonality beneath. Pick a range.

8K6KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 2.2×

Search terms

Top Jewellery Making search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • jewellery making82K/yr
  • necklace making kit23K/yr
  • jewellery making kits adults26K/yr
  • jewelry making15K/yr
  • jewelry making kit for adults12K/yr
  • necklace making kit adults9K/yr
  • adult jewellery making kit12K/yr
  • jewellery making kit for adults5K/yr
  • jewellery-making kits5K/yr
  • jewellery maker3K/yr

Reviews and returns

What reviews say buyers love and hate about Jewellery Making

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Value For Money”
15%of negative reviews mention “Size-Overall”
0.6%of orders come back
“even lamp is tooo much tiny”
A buyer, on “Size-Overall”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Jewellery Making questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data