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Jelly Bag

Pass

Jelly Bag scores 71 out of 100, a Pass. Shoppers spend $66K a year here, search demand grew +175.5% this quarter, and returns run at 0.6% of orders.

Flapen Score
71
71 / 100
Top 3% of 5,777 Home & Garden niches · +20 vs the category median of 51
Market size
£66K/yr65K searches / yr
90-day growth
+175.5%search demand this quarter
Competition
44%top-5 click share · 29 brands · 95 sellers

Flapen Score

Jelly Bag against its category

The dotted line is the Home & Garden average. Past it, Jelly Bag is stronger. Inside it, weaker.

71Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Jelly Bag market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Jelly Bag 65K times last year and spent an estimated £66K. The top 5 brands take 58% of clicks. Flapen scores it 71 out of 100, a Pass.

01 · Demand

8.2% of searches ended in a purchase last week.

Shoppers searched for this 65K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 8.2% of those searches ended in a purchase. Searches in the last 90 days moved +175.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £66K a year.

Searches, last 12 months
65K
Growth, 90 days vs prior 90
+175.5%
Conversion, latest week
8.2%
Market size, estimated
£66Ka year
Top search term
jelly bag20K searches a year

02 · Price

A sale here is worth £12.22.

Listings sell for £12.22 on average, from £2.82 to £61.64. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At £12.22 that is £1K to £3K a year per listing.

Average price
£12.22under the $15 to $100 sweet spot
Price range
£2.82–£61.64
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
6K–8K
Units per listing a year
100–250
Revenue per listing a year
£1K–£3K
Returns
0.6%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

80% of listings pay for placement with sponsored ads. 63% ship with Prime. On an average day, 7.4% of listings are out of stock. The average listing ranks #809 within Colanders & Food Strainers. It carries 271 reviews at 4.24 stars, so a new listing needs social proof before a better product.

Sponsored listings
80%
Prime listings
63%
Out of stock, average day
7.4%
Average rank
#809in Colanders & Food Strainers
Average rating
4.24 starsAmazon United Kingdom average 4.36 stars
Average reviews
271per listing
Listings tracked
41

04 · Newcomers

Amazon counts 0 of last year's 14 launches as successful.

14 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
14
Successful launches
0Amazon's first-year sales bar
Average brand age
27 months

Products

Top Jelly Bag products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 44% of clicks. Leaders hold, but buyers still shop past them.

£0£2K£4K£6K£8K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

Brands

29 rising

Sellers

95

Top-5 brand share

58%

Top 20: 94%

Top-5 click share

44%

Top 20: 82%

Open market

36%

  • Tala20%
  • lakeland12%
  • Quelcc11%
  • Forrader9%
  • BABANA6%
  • Case-Mate6%

Demand

Jelly Bag search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '26Prime Day '26SepOctNovDecJanFebMarAprMayJunJul

Peak months: Sep, Oct · busiest ÷ quietest = 13.9× · 11 of 12 months tracked

Search terms

Top Jelly Bag search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • jelly bag20K/yr
  • jelly bags5K/yr
  • jelly bags for straining jam7K/yr
  • jam strainer5K/yr
  • jelly strainer stand and bag7K/yr
  • jelly bag for jam making14K/yr
  • jam strainer stand & muslin bag4K/yr
  • jelly strainer3K/yr
  • jelly bag strainer2K/yr

Reviews and returns

What reviews say buyers love and hate about Jelly Bag

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall25%−0.19

Smaller than expected

size too small

Would prefer a bigger size

Quality-Overall14%−0.06

Not very well made

of low grade quality

Absolute rubbish

Durability11%−0.13

they do not last long

Did the job on 6-7 occasions really well and then ripped and became unusable

Advertised Vs Actual Product6%+0.27

False advertising

going by the reviews rather than by what the product listing is accurately describing

Ease Of Cleaning5%+0.24

was difficult to clean each time

so they take a bit of extra rinsing to fully clean

Love

Quality-Overall19%−0.06

Perfect for my jam making

Good quality nylon kitchen straining bags

Good quality

Size-Overall17%−0.19

Fit for purpose

Lovely, good sized pin bag

true to size

Value For Money13%+1.28

Good product for the price

Excellent Value

Great value

Advertised Vs Actual Product10%+0.27

the bag looks exactly as pictured

They did the job I wanted it to do

As described

Ease Of Use9%+1.02

ease of use

Its also easy to maintain

I was really impressed at how simple the bags were to use

Return

0.6% Return rate 62% Fixable by listing

Size-Overall48%▅▁▁▆▆█

Smaller than expected

size too small

Would prefer a bigger size

Strength11%▁▁█▁▇▁
Color7%▁▁▁█▁▁
Quality-Overall7%▁▁█▁▁▁

Not very well made

of low grade quality

Absolute rubbish

Advertised Vs Actual Product6%▁▁▁█▁▁

False advertising

going by the reviews rather than by what the product listing is accurately describing

FAQ

Common Jelly Bag questions

Answered from the same tracked data.