Is jeans buttons profitable to sell on Amazon United Kingdom?

The niche generates £38K/yr across 25 tracked products. 0 of 6 products launched in the last 360 days are still selling. 90-day search growth is -22.0%. Flapen's verdict: Skip it (49/100).

How competitive is the jeans buttons niche?

21 brands and 24 sellers compete. The top 5 products take 56% of clicks and top 5 brands hold 57% of demand.

What do buyers complain about in jeans buttons?

Top complaints mined from reviews: Touch/Button Controls, Quality-Overall, Functionality-Overall. The return rate is 0.2%.

When does demand for jeans buttons peak?

Demand is steady year-round — the busiest month runs 1.3× the quietest.

What does it cost to enter the jeans buttons niche?

Listings span £2.69–£6.79; the average listing price is £3.53 (sweet spot $15–$100). The average incumbent carries 763 reviews — the moat a new listing must climb.

jeans buttons

Skip it

Prices mostly outside the sweet spot ($2.69–$6.79) — this niche doesn't clear our bar today.

Returns

Incredible0.2%

return rate — above 5% kills the launch gate

Conversion

Great11.1%

search→purchase rate — share of searches ending in a sale

Brand share

Great57%

top-5 brand share — no brand owns this niche

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Review moat

Good762.8

avg incumbent reviews — the moat a new listing must climb

Competition

Okay56%

top-5 click share — leaders hold, buyers still browse

Growth

Bad-22.0%

90-day search growth — must beat 0% to launch

Market size

Bad£38K

£38K/yr · 98K searches

Avg price

Bad£3.53

avg listing price — sweet spot $15–$100

Price range

Bad£2.69–£6.79

cheapest to priciest tracked listing — scored on the share inside $15–$100

Signals No Dominant Brand

According to Flapen's Amazon United Kingdom niche tracking, jeans buttons is a £38K/yr Amazon United Kingdom market (98K searches/yr). The top 5 brands hold 57% of demand. Verdict: Skip it — 49/100.

Data updated Jul 27, 2026 · scored weekly · How we score niches

jeans buttons market data

Units sold / yr: 10K–13K; avg 500–750/product
Revenue / yr: £35K–£44K; units × avg price
Conversion rate: 11.1%
Avg BSR: #233
Page quality: 0%
Prime: 100%
Sponsored: 100%
Out of stock: 7.3%
Avg brand age: 23 months
Avg seller age: 210 days

Competition & brand share

The top 5 products take 56% of clicks — established leaders, but buyers still shop beyond them.

Brands

21 rising

Sellers

Top-5 brand share

57%

Top 20: 99%

Top-5 click share

56%

Top 20: 95%

Open market

36%

Lohas Select18%
ANMOYIXIA17%
Flying Horse6610%
Aeuezxx7%
ZELHYEUU6%
Lunpog6%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -22.0% search growth over the last 90 days.

No pronounced peak months · busiest ÷ quietest = 1.3×

Open Trend

Top jeans buttons search terms

jeans buttons metal replacement19K/yr -28.6%11.4% conv.
jean button replacement17K/yr -23.6%11.3% conv.
jeans button15K/yr -17.4%8.1% conv.
jean buttons12K/yr -29.4%7.5% conv.
buttons for jeans9K/yr -22.1%9.8% conv.
jeans buttons7K/yr -10.4%6.6% conv.
jean button4K/yr +3.0%9.5% conv.
button for jeans5K/yr -22.7%12.8% conv.
trouser buttons4K/yr +7.4%4.2% conv.
button pins for jeans5K/yr -48.3%11.5% conv.

All search terms

Top jeans buttons products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

6 Pcs Buttons for Jeans Adjustable Pant Waist Tightener No Sew and No Tools Instant Jean Button Pins for Pants Simple Installation Reusable and Adjustable (Style 1)

Lohas Select£3.444.2★2,322 rev

12 PCS Jean Buttons 17mm No Sew Adjustable Jeans Buttons Removable Metal Button with Screwdriver Replacement Jean Button for Jeans Pants Bags Denim Clothing (Bronze+Silver)

ANMOYIXIA£2.814.4★117 rev

Flying Horse66 20mm GHQ Replacement Jean Tack Buttons No Sew Metal Buttons

Flying Horse66£6.794.6★1,813 rev

ZELHYEUU 10 Pcs Silver Metal Jean Button Pins 17mm No Sew Reusable Easy to Use Widely Use Adjustable Removable with Screwdriver

ZELHYEUU£3.044.3★895 rev

10Pcs Jean Button Pins - 17mm No Sew Replacement Buttons with Screwdriver - Adjustable for Jeans

Lunpog£2.694.2★71 rev

Newest

by launch date

Molain 8 Pcs Jean Button Replacement Kit 17mm No-Sew Metal Buttons for Clothes Adjustable Pants Button Tightener with Screwdriver(20mm)

Molain£3.2014 rev

4mo ago

20 Pack Buttons for Jeans 17mm Replacement Jeans Buttons No Sew Nailess Removable Metal Button Adjustable Button for Jean Metal Jean ButtonRepair Kit with Combo Thread Rivets and Screwdrivers

Exircy£3.384 rev

5mo ago

10 Sets Jean Buttons for Loose Jeans 17mm Jean Button Replacement Removable Jean Buttons Replacement Repair Kit with Threads Rivets and Screwdriver Zinc Alloy Jeans Button Repair Kit

Azefnuhk£3.062 rev

7mo ago

Henyall 10 Pcs Jean Buttons 17mm Replacement Metal Buttons No Sew Tightener Clips for Jeans Adjustable Waist Repair Kit for Jackets Denim Skirts Clothing & DIY CraftsSilver

Henyall£4.062 rev

11mo ago

12 PCS Jean Buttons 17mm No Sew Adjustable Jeans Buttons Removable Metal Button with Screwdriver Replacement Jean Button for Jeans Pants Bags Denim Clothing (Bronze+Silver)

ANMOYIXIA£2.81117 rev

11mo ago

What buyers say about jeans buttons

What buyers praise and complain about, mined from review topics.

What buyers love

Ease Of Use24%

“Easy to use”

Quality-Overall13%

“Good quality, quick delivery & oh so easy to do”

Touch/Button Controls10%

“Good quality great value for money these buttons look good perfect size ideal replacement”

Size-Overall9%

“They are a good size”

Advertised Vs Actual Product9%

“Did the job”

Value For Money6%

“Great value”

Efficiency6%

“Work well”

Maintenance And Repair4%

“Exalent repair job”

Strength4%

“Sturdy”

Assembly/Installation3%

“Easy to assemble”

What buyers complain about

Touch/Button Controls20%

“Buttons is cheap quality”

Quality-Overall18%

“This item is is GARBAGE”

Functionality-Overall10%

“Doesnt work”

Size-Overall9%

“Would order bigger size next time”

Durability8%

“doesnt last long”

Strength6%

“a little bit on the flimsy side”

Locking Mechanism4%

“doesnt work i secured it a lot”

Value For Money3%

“Overpriced for what it is”

Ease Of Use3%

“Not easy to open”

Comfort-Overall3%

“Totally uncomfortable - binned”

Top return reasons

Size-Overall32%

Touch/Button Controls17%

Functionality-Overall16%

Durability10%

Quality-Overall7%

Advertised Vs Actual Product4%

Defective Material/Parts3%

Compatibility-Overall2%

Strength2%

Color2%

Common questions

Is jeans buttons profitable to sell on Amazon United Kingdom?: The niche generates £38K/yr across 25 tracked products. 0 of 6 products launched in the last 360 days are still selling. 90-day search growth is -22.0%. Flapen's verdict: Skip it (49/100).
How competitive is the jeans buttons niche?: 21 brands and 24 sellers compete. The top 5 products take 56% of clicks and top 5 brands hold 57% of demand.
What do buyers complain about in jeans buttons?: Top complaints mined from reviews: Touch/Button Controls, Quality-Overall, Functionality-Overall. The return rate is 0.2%.
When does demand for jeans buttons peak?: Demand is steady year-round — the busiest month runs 1.3× the quietest.
What does it cost to enter the jeans buttons niche?: Listings span £2.69–£6.79; the average listing price is £3.53 (sweet spot $15–$100). The average incumbent carries 763 reviews — the moat a new listing must climb.