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Iron on Hemming Tape

Fail

Prices span $1.71–$5.52, mostly outside the sweet spot, so Iron on Hemming Tape is a Fail.

Flapen Score
44
44 / 100
Ranks 4,195 of 5,777 Home & Garden niches · −7 vs the category median of 51
Market size
£84K/yr98K searches / yr
90-day growth
+14.5%search demand this quarter
Competition
81%top-5 click share · 11 brands · 74 sellers

Flapen Score

Iron on Hemming Tape against its category

The dotted line is the Home & Garden average. Past it, Iron on Hemming Tape is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Iron on Hemming Tape market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Iron on Hemming Tape 98K times last year and spent an estimated £84K. The top 5 brands take 86% of clicks. Flapen scores it 44 out of 100, a Fail.

01 · Demand

24.3% of searches ended in a purchase last week.

Shoppers searched for this 98K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 24.3% of those searches ended in a purchase. Searches in the last 90 days moved +14.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £84K a year.

Searches, last 12 months
98K
Growth, 90 days vs prior 90
+14.5%
Conversion, latest week
24.3%
Market size, estimated
£84Ka year
Peak month
September1.6× the quietest month
Top search term
iron on hemming tape55K searches a year

02 · Price

A sale here is worth £3.52.

Listings sell for £3.52 on average, from £1.71 to £5.52. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 1,500 to 2,000 of them. At £3.52 that is £5K to £7K a year per listing.

Average price
£3.52under the $15 to $100 sweet spot
Price range
£1.71–£5.52
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
20K–25K
Units per listing a year
1,500–2,000
Revenue per listing a year
£5K–£7K
Returns
0.2%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

69% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.9% of listings are out of stock. The average listing ranks #9 within Sewing. It carries 7,647 reviews at 4.33 stars, so a new listing needs social proof before a better product.

Sponsored listings
69%
Prime listings
100%
Out of stock, average day
1.9%
Average rank
#9in Sewing
Average rating
4.33 starsAmazon United Kingdom average 4.36 stars
Average reviews
7,647per listing
Listings tracked
13

04 · Newcomers

Amazon counts 1 of last year's 4 launches as successful.

4 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 22 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
4
Successful launches
1Amazon's first-year sales bar
Average brand age
22 months

Products

Top Iron on Hemming Tape products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 81% of clicks. A locked shelf that new listings rarely crack.

£0£8K£17K£25K£34K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

11 rising

Sellers

74

Top-5 brand share

86%

Top 20: 100%

Top-5 click share

81%

Top 20: 100%

Open market

11%

  • Klangfeiler28%
  • KORBOND26%
  • JKG23%
  • WONDER WEB5%
  • Vlieseline3%
  • Lizzy3%
  • Open — no brand owns it (5 brands, 11%)

Demand

Iron on Hemming Tape search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '24Spike '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.6×

Search terms

Top Iron on Hemming Tape search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • iron on hemming tape55K/yr
  • wonder web iron on extra strong36K/yr
  • iron on tape6K/yr

Reviews and returns

What reviews say buyers love and hate about Iron on Hemming Tape

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Adhesion/Stickiness30%−0.18

Did not stick

Not sticky enough

Doesnt stick well

Functionality-Overall13%−0.13

it doesnt work as expected

Does not do the job well

Doesn't work

Durability8%−0.06

It comes apart

Does not last

The hem came down on the first wear

Ease Of Use5%+2.45

Very difficult to get it to work

It took me a while to get it to work

Tricky to use

Quality-Overall5%+0.61

Not the best

The quality is poor

Absolute rubbish

Love

Ease Of Use29%+2.45

Easy to Use

Very handy

Easy to work with

Quality-Overall16%+0.61

Good trusted brand

It feels well-made

Excellent product

Adhesion/Stickiness13%−0.18

Stickiness good

Sticks well

Very good adhesive

Advertised Vs Actual Product10%+0.60

Works as it says

Works as it should

As described

Value For Money7%+0.13

Definitely worth the price

Good value for money

Good value

Return

0.2% Return rate 6% Fixable by listing

Adhesion/Stickiness40%▅▄█▄▆▇

Did not stick

Not sticky enough

Doesnt stick well

Functionality-Overall20%▅█▆█▇▄

it doesnt work as expected

Does not do the job well

Doesn't work

Defective Material/Parts5%▂▁▁▅▂█
Strength4%▆█▁▁▁▆

It is very flimsy

Not as strong

not 1000% strong

Quality-Overall4%▆▁▁▁█▃

Not the best

The quality is poor

Absolute rubbish

FAQ

Common Iron on Hemming Tape questions

Answered from the same tracked data.