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Intex Pool Pump

Maybe

Search demand grew >1,000% this quarter. But the top 5 brands take 98% of clicks, so Intex Pool Pump is a Maybe.

Filters Trending
Flapen Score
52
52 / 100
Top 44% of 5,777 Home & Garden niches · +1 vs the category median of 51
Market size
£47K/yr34K searches / yr
90-day growth
>1,000%search demand this quarter
Competition
68%top-5 click share · 6 brands · 46 sellers

Flapen Score

Intex Pool Pump against its category

The dotted line is the Home & Garden average. Past it, Intex Pool Pump is stronger. Inside it, weaker.

52Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Intex Pool Pump market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Intex Pool Pump 34K times last year and spent an estimated £47K. The top 5 brands take 98% of clicks. Demand peaks in May–Jun–Jul–Aug. Flapen scores it 52 out of 100, a Maybe.

01 · Demand

7.1% of searches ended in a purchase last week.

Shoppers searched for this 34K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 7.1% of those searches ended in a purchase. Searches in the last 90 days moved >1,000% against the 90 days before. Searches, conversion and average price together put the market at an estimated £47K a year.

Searches, last 12 months
34K
Growth, 90 days vs prior 90
>1,000%
Conversion, latest week
7.1%
Market size, estimated
£47Ka year
Peak month
July83.5× the quietest month
Top search term
intex pool filter24K searches a year

02 · Price

A sale here is worth £19.56.

Listings sell for £19.56 on average, from £6.65 to £45.91. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 100 to 250 of them. At £19.56 that is £2K to £5K a year per listing.

Average price
£19.56inside the $15 to $100 sweet spot
Price range
£6.65–£45.91
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–3K
Units per listing a year
100–250
Revenue per listing a year
£2K–£5K
Returns
0.4%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

50% of listings pay for placement with sponsored ads. 67% ship with Prime. On an average day, 1.8% of listings are out of stock. The average listing ranks #41 within Pools, Hot Tubs & Supplies. It carries 5,501 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings
50%
Prime listings
67%
Out of stock, average day
1.8%
Average rank
#41in Pools, Hot Tubs & Supplies
Average rating
4.51 starsAmazon United Kingdom average 4.36 stars
Average reviews
5,501per listing
Listings tracked
18

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
40 months

Products

Top Intex Pool Pump products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 68% of clicks. Leaders hold, but buyers still shop past them.

£0£5K£9K£14K£19K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

6 falling

Sellers

46

Top-5 brand share

98%

Top 20: 100%

Top-5 click share

68%

Top 20: 100%

Open market

0%

  • Intex82%
  • POOLPURE6%
  • Finest-Filters5%
  • Splosh4%
  • LIVIVO2%
  • SUDS-ONLINE2%
  • Open — no brand owns it (0%)

Demand

Intex Pool Pump search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KSpike '24Black Friday '24Spike '25Prime Day '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 83.5×

Search terms

Top Intex Pool Pump search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • intex pool filter24K/yr
  • intex filter5K/yr
  • intex filter cartridge4K/yr

Reviews and returns

What reviews say buyers love and hate about Intex Pool Pump

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Filtration20%+0.71

the filter needs washing out more than once a day for it to work or it doesnt pump any water

Very poor quality filter

which means debris will be able to bypass the filter entirely

Durability18%−0.10

one has bent already literally just from putting it on

Broken after 3 days

Broken

Size-Overall9%−0.01

didn't fit quite right

Very short

A smidgen too small = big problems later

Strength8%−0.07

This feels so flimsy

Rubbish, weak, doesn't do its job

they do feel a little flimsy

Quality-Overall8%+0.23

Cheap and useless

not as good as the others I have purchased

Love

Value For Money18%+1.87

Excellent value for money

Good price

Well worth buying

Filtration15%+0.71

Filter works

These filters work perfectly

The cartridges filters are working well

Advertised Vs Actual Product13%+1.08

Does what it needs to do

Does what it says

As described

Quality-Overall11%+0.23

Overall, this is a reliable, high-quality replacement filter that offers great value for money

Great product

Good quality working well

Size-Overall10%−0.01

Brilliant fit

Filters fit my pump, as described

they fit the pump

Return

0.4% Return rate 78% Fixable by listing

Size-Overall75%█▆▆▆▆▆

didn't fit quite right

Very short

A smidgen too small = big problems later

Filtration8%▁▁▁▆█▇

the filter needs washing out more than once a day for it to work or it doesnt pump any water

Very poor quality filter

which means debris will be able to bypass the filter entirely

Functionality-Overall6%▁██▁▂▃
Compatibility-Overall2%▁▁▁▁▄█
Durability2%▁▁▁█▁▄

one has bent already literally just from putting it on

Broken after 3 days

Broken

FAQ

Common Intex Pool Pump questions

Answered from the same tracked data.