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Intex Pool Cover

Maybe

Search demand grew >1,000% this quarter. But shoppers spend only $26K a year here, so Intex Pool Cover is a Maybe.

Filters Trending
Flapen Score
56
56 / 100
Top 29% of 5,777 Home & Garden niches · +5 vs the category median of 51
Market size
£26K/yr41K searches / yr
90-day growth
>1,000%search demand this quarter
Competition
63%top-5 click share · 7 brands · 116 sellers

Flapen Score

Intex Pool Cover against its category

The dotted line is the Home & Garden average. Past it, Intex Pool Cover is stronger. Inside it, weaker.

56Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Intex Pool Cover market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Intex Pool Cover 41K times last year and spent an estimated £26K. The top 5 brands take 91% of clicks. Demand peaks in May–Jun–Jul–Aug. Flapen scores it 56 out of 100, a Maybe.

01 · Demand

4.6% of searches ended in a purchase last week.

Shoppers searched for this 41K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 4.6% of those searches ended in a purchase. Searches in the last 90 days moved >1,000% against the 90 days before. Searches, conversion and average price together put the market at an estimated £26K a year.

Searches, last 12 months
41K
Growth, 90 days vs prior 90
>1,000%
Conversion, latest week
4.6%
Market size, estimated
£26Ka year
Peak month
July237.8× the quietest month
Top search term
intex pool cover26K searches a year

02 · Price

A sale here is worth £13.92.

Listings sell for £13.92 on average, from £6.12 to £36.10. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 100 to 250 of them. At £13.92 that is £1K to £3K a year per listing.

Average price
£13.92under the $15 to $100 sweet spot
Price range
£6.12–£36.10
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–3K
Units per listing a year
100–250
Revenue per listing a year
£1K–£3K
Returns
1.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

69% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.0% of listings are out of stock. The average listing ranks #47 within Pools, Hot Tubs & Supplies. It carries 9,358 reviews at 4.03 stars, so a new listing needs social proof before a better product.

Sponsored listings
69%
Prime listings
100%
Out of stock, average day
1.0%
Average rank
#47in Pools, Hot Tubs & Supplies
Average rating
4.03 starsAmazon United Kingdom average 4.36 stars
Average reviews
9,358per listing
Listings tracked
16

04 · Newcomers

Brands here are young.

The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
28 months

Products

Top Intex Pool Cover products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 63% of clicks. Leaders hold, but buyers still shop past them.

£0£3K£5K£8K£10K1001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

7 rising

Sellers

116

Top-5 brand share

91%

Top 20: 95%

Top-5 click share

63%

Top 20: 100%

Open market

4%

  • Intex77%
  • Bestway5%
  • --5%
  • SYPGIHNA4%
  • NEWUPZSI3%
  • Ynzeyx2%
  • Open — no brand owns it (1 brand, 4%)

Demand

Intex Pool Cover search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KSpike '24Spike '25Prime Day '25Spike '26Prime Day '26AugSepOctDecMarAprMayJunJulAugSepOctNovMarAprMayJun

Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 237.8×

Search terms

Top Intex Pool Cover search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • intex pool cover26K/yr
  • pool cover 3m x 2m9K/yr
  • 3m x 2m pool cover6K/yr

Reviews and returns

What reviews say buyers love and hate about Intex Pool Cover

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall29%−0.09

Too big

Does not fit

Too small

Quality-Overall14%+2.48

Bad quality

Cheap feel

Another piece of cheap rubbish from Amazon

Durability9%−0.20

Broke after few weeks

not durable

Ripped quickly

Thickness8%−0.07

I thought this was more thicker

Thin like plastic

Pathetically thin material

Stitch/Finish/Polish5%−0.10

Spilt Seam before used

Poorly stitched and tears easily

Tears and rips easily by the seams

Love

Size-Overall30%−0.09

Fit perfectly

This cover does fit

Great fit for my pool

Quality-Overall24%+2.48

Excellent quality & exactly as advertised

The cover is well-made

Excellent Product

Value For Money9%+0.83

Worth the money

Good value for money

Good price

Advertised Vs Actual Product4%+0.21

Did the job

5 out of 5 stars As Described

Just what I needed

Water Resistance3%+0.08

Excellent would when used hits the water up as well

Its held up well in the rain despite it not fitting perfectly on our paddling pool

Return

1.1% Return rate 86% Fixable by listing

Size-Overall79%▆▄█▇▇▆

Too big

Does not fit

Too small

Advertised Vs Actual Product3%▁▁▁▁██

Very poorly advertised

Not as described

Not a nice fit as shown in the picture

Quality-Overall3%▁█▁▂▂▂

Bad quality

Cheap feel

Another piece of cheap rubbish from Amazon

Stitch/Finish/Polish3%▁▁▁▁▅█

Spilt Seam before used

Poorly stitched and tears easily

Tears and rips easily by the seams

Functionality-Overall2%█▁▁▁▁▁

FAQ

Common Intex Pool Cover questions

Answered from the same tracked data.