Insulated Lunch Box

Shoppers searched for this 477K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved -33.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £88K a year.

Searches, last 12 months

477K

Growth, 90 days vs prior 90

-33.4%

Conversion, latest week

1.2%

Market size, estimated

£88Ka year

Peak month

September4.9× the quietest month

Top search term

thermal lunch box130K searches a year

Listings sell for £14.91 on average, from £3.38 to £54.04. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At £14.91 that is £0 to £1K a year per listing.

Average price

£14.91under the $15 to $100 sweet spot

Price range

£3.38–£54.04

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

5K–6K

Units per listing a year

0–100

Revenue per listing a year

£0–£1K

Returns

1.7%of orders · Amazon United Kingdom median 0.6%

95% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 5.6% of listings are out of stock. The average listing ranks #124 within Food Storage. It carries 2,804 reviews at 4.03 stars, so a new listing needs social proof before a better product.

Sponsored listings

95%

Prime listings

97%

Out of stock, average day

5.6%

Average rank

#124in Food Storage

Average rating

4.03 starsAmazon United Kingdom average 4.36 stars

Average reviews

2,804per listing

Listings tracked

150

28 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

28

Successful launches

5Amazon's first-year sales bar

Average brand age

28 months