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Insectocutor

Pass

Insectocutor scores 72 out of 100, a Pass. Shoppers spend an estimated $29K a year here, search demand grew +503.3% this quarter, and an estimated 0.8% of orders come back.

Flapen Score
72
72 / 100
Top 2% of 5,777 Home & Garden niches · +21 vs the category median of 51
Market size
£29K/yr25K searches / yr
90-day growth
+503.3%search demand this quarter
Competition
44%top-5 click share · 28 brands · 64 sellers

Flapen Score

Insectocutor against its category

The dotted line is the Home & Garden average. Past it, Insectocutor is stronger. Inside it, weaker.

72Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Insectocutor market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Insectocutor 25K times last year and spent an estimated £29K. The top 5 brands take 48% of clicks. Demand peaks in May–Jun–Jul–Aug. Flapen scores it 72 out of 100, a Pass.

01 · Demand

An estimated 5.3% of those searches ended in a purchase.

Shoppers searched for this 25K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 5.3% of those searches ended in a purchase. Searches in the last 90 days moved +503.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £29K a year.

Searches, last 12 months
25K
Growth, 90 days vs prior 90
+503.3%
Conversion, latest week
5.3%
Market size, estimated
£29Ka year
Peak month
July15.1× the quietest month
Top search term
electric fly trap12K searches a year

02 · Price

A sale here is worth £22.02.

Listings sell for £22.02 on average, from £8.67 to £39.69. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At £22.02 that is £0 to £2K a year per listing.

Average price
£22.02inside the $15 to $100 sweet spot
Price range
£8.67–£39.69
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
£0–£2K
Returns
0.8%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 13.3% of listings are out of stock. The average listing ranks #121 within Plant Protection & Pest Control. It carries 953 reviews at 3.76 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
94%
Out of stock, average day
13.3%
Average rank
#121in Plant Protection & Pest Control
Average rating
3.76 starsAmazon United Kingdom average 4.36 stars
Average reviews
953per listing
Listings tracked
34

04 · Newcomers

20 of last year's 24 launches cleared the first-year sales bar.

24 products launched here in the last 12 months. 20 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 21 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
24
Successful launches
20Amazon's first-year sales bar
Average brand age
21 months

Products

Top Insectocutor products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 26, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 44% of clicks. Leaders hold, but buyers still shop past them.

£0£1K£3K£4K£6K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

28 falling

Sellers

64

Est. top-5 brand share

48%

Top 20: 92%

Est. top-5 click share

44%

Top 20: 85%

Open market

47%

  • AMUFER17%
  • Tebies9%
  • Buzbug8%
  • Sereniton7%
  • PKBD7%
  • Endbug5%

Demand

Insectocutor search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '24Spike '25Prime Day '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 15.1×

Search terms

Top Insectocutor search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • electric fly trap12K/yr
  • insectocutor11K/yr
  • fly catcher indoor electric2K/yr

Reviews and returns

What reviews say buyers love and hate about Insectocutor

We read the reviews and the return reasons for every product selling here.

14%of positive reviews mention “Quality-Overall”
21%of negative reviews mention “Pest/Insect Control”
0.8%of orders come back
“Didn't kill a single fly”
A buyer, on “Pest/Insect Control”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Insectocutor questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data