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Inflatable Sofa

Pass

Inflatable Sofa scores 65 out of 100, a Pass. Shoppers spend an estimated $526K a year here, search demand grew +99.0% this quarter, and an estimated 2.7% of orders come back.

Flapen Score
65
65 / 100
Top 9% of 5,777 Home & Garden niches · +14 vs the category median of 51
Market size
£526K/yr1.0M searches / yr
90-day growth
+99.0%search demand this quarter
Competition
53%top-5 click share · 23 brands · 49 sellers

Flapen Score

Inflatable Sofa against its category

The dotted line is the Home & Garden average. Past it, Inflatable Sofa is stronger. Inside it, weaker.

65Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Inflatable Sofa market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Inflatable Sofa 1.0M times last year and spent an estimated £526K. The top 5 brands take 69% of clicks. Demand peaks in May–Jun–Jul–Aug. Flapen scores it 65 out of 100, a Pass.

01 · Demand

An estimated 1.2% of those searches ended in a purchase.

Shoppers searched for this 1.0M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved +99.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £526K a year.

Searches, last 12 months
1.0M
Growth, 90 days vs prior 90
+99.0%
Conversion, latest week
1.2%
Market size, estimated
£526Ka year
Peak month
August3.6× the quietest month
Top search term
inflatable sofa323K searches a year

02 · Price

A sale here is worth £41.33.

Listings sell for £41.33 on average, from £12.03 to £120.92. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At £41.33 that is £10K to £21K a year per listing.

Average price
£41.33inside the $15 to $100 sweet spot
Price range
£12.03–£120.92
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
10K–13K
Units per listing a year
250–500
Revenue per listing a year
£10K–£21K
Returns
2.7%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

79% of listings pay for placement with sponsored ads. 57% ship with Prime. On an average day, 9.3% of listings are out of stock. The average listing ranks #102 within Furniture. It carries 1,171 reviews at 3.89 stars, so a new listing needs social proof before a better product.

Sponsored listings
79%
Prime listings
57%
Out of stock, average day
9.3%
Average rank
#102in Furniture
Average rating
3.89 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,171per listing
Listings tracked
28

04 · Newcomers

2 of last year's 11 launches cleared the first-year sales bar.

11 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
11
Successful launches
2Amazon's first-year sales bar
Average brand age
27 months

Products

Top Inflatable Sofa products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 27, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 53% of clicks. Leaders hold, but buyers still shop past them.

£0£26K£53K£79K£105K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

23 falling

Sellers

49

Est. top-5 brand share

69%

Top 20: 97%

Est. top-5 click share

53%

Top 20: 91%

Open market

26%

  • Intex42%
  • AVENLI10%
  • Crystals6%
  • Denny International6%
  • OJMHD5%
  • Luxchoice5%

Demand

Inflatable Sofa search demand

Weekly searches over the year, seasonality beneath. Pick a range.

50K30KHoliday '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 3.6×

Search terms

Top Inflatable Sofa search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • inflatable sofa323K/yr
  • inflatable chair187K/yr
  • camping sofa93K/yr
  • blow up sofa105K/yr
  • inflatable sofa camping38K/yr
  • blow up chair46K/yr
  • inflatable couch30K/yr
  • inflatable sofa bed30K/yr
  • inflatable camping chair23K/yr
  • camping sofa inflatable19K/yr

Reviews and returns

What reviews say buyers love and hate about Inflatable Sofa

We read the reviews and the return reasons for every product selling here.

32%of positive reviews mention “Comfort-Overall”
16%of negative reviews mention “Durability”
2.7%of orders come back
“Broke within a year”
A buyer, on “Durability”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Inflatable Sofa questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data