Indian Decorations
MaybeThe top 5 brands take only 44% of clicks. But prices span $2.47–$15.78, mostly outside the sweet spot, so Indian Decorations is a Maybe.
- Flapen Score
- 53 / 100Top 40% of 5,777 Home & Garden niches · +2 vs the category median of 5153
- Market size
- £70K/yr307K searches / yr
- 90-day growth
- +9.1%search demand this quarter
- Competition
- 44%top-5 click share · 18 brands · 28 sellers
Flapen Score
Indian Decorations against its category
The dotted line is the Home & Garden average. Past it, Indian Decorations is stronger. Inside it, weaker.
Market
The Indian Decorations market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Indian Decorations 307K times last year and spent an estimated £70K. The top 5 brands take 44% of clicks. Demand peaks in Oct–Nov. Flapen scores it 53 out of 100, a Maybe.
01 · Demand
2.9% of searches ended in a purchase last week.
Shoppers searched for this 307K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.9% of those searches ended in a purchase. Searches in the last 90 days moved +9.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £70K a year.
- Searches, last 12 months
- 307K
- Growth, 90 days vs prior 90
- +9.1%
- Conversion, latest week
- 2.9%
- Market size, estimated
- £70Ka year
- Peak month
- October190.1× the quietest month
- Top search term
- diwali decorations182K searches a year
02 · Price
A sale here is worth £7.96.
Listings sell for £7.96 on average, from £2.47 to £15.78. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 0 to 100 of them. At £7.96 that is £0 to £796 a year per listing.
- Average price
- £7.96under the $15 to $100 sweet spot
- Price range
- £2.47–£15.78
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£796
- Returns
- 1.2%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
53% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 25.7% of listings are out of stock. The average listing ranks #2,305 within Decorative Accessories. It carries 769 reviews at 4.24 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 53%
- Prime listings
- 89%
- Out of stock, average day
- 25.7%
- Average rank
- #2,305in Decorative Accessories
- Average rating
- 4.24 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 769per listing
- Listings tracked
- 19
04 · Newcomers
Amazon counts 0 of last year's 3 launches as successful.
3 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 3
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 32 months
Products
Top Indian Decorations products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Estationeryhouse Indian Handmade 48 Pom Pom Bells Garland 5 Pack Mixed Color Diwali Christmas Festival Eid Occasions (Mixed)
- Price
- £15.41
- Rating
- 4.7/5
- Reviews
- 4
- Age
- 3y ago
Pound Veg Pack of 5 Artificial Flowers Light Orange Marigold Flower Garlands 5 Feet Long for Parties Indian Weddings Decorations Home Decoration DIWALI Indian Festival (Red &Yellow)
- Price
- £10.02
- Rating
- 3.9/5
- Reviews
- 33
- Age
- 3y ago
47Pcs Diwali Decorations Items Happy Diwali Cutout Decoration Diwali Party Supplies India Deepavali Diya Decor For House Outdoor Indoor Wall Window
- Price
- £6.52
- Rating
- 4.0/5
- Reviews
- 5
- Age
- 1y ago
ZERODECO Party Decorations 41 Pcs Multicoloured Papar Fans Pompoms Garlands String Tissue Paper Tassel for Fiesta Mexican Theme Cinco De Mayo Coco Carnivals Festivals Birthday Party
- Price
- £10.41
- Rating
- 4.4/5
- Reviews
- 956
- Age
- 3y ago
12Pcs Happy Diwali Decorations Diwali Banners Swirl Streamers Festival of Lights Deepavali Hanging Decor for Home Office Light Party Indian Festival Decorations
- Price
- £2.47
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 10mo ago
Trending
90-day click momentum12Pcs Happy Diwali Decorations Diwali Banners Swirl Streamers Festival of Lights Deepavali Hanging Decor for Home Office Light Party Indian Festival Decorations
- Price
- £2.47
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 10mo ago
Traditional Decorative Colorful Diya (Set of 6) Handcrafted Clay Lamps for Puja Festivals Diwali & Home Decoration (Pack of 1)
- Price
- £6.68
- Rating
- 2.9/5
- Reviews
- 2
- Age
- 10mo ago
zig zag Artificial Marigold Garland (5pcs Pack) - Ideal for Weddings Birthday Christmas Decorations and Diwali Celebrations Faux Garlands 5 Strings - 4.5-5 Ft Long (Yellow & Dark Orange)
- Price
- £9.45
- Rating
- 4.1/5
- Reviews
- 40
- Age
- 2y ago
2pcs Artificial Marigold Flower Garland Diwali Decorations for House Marigold Garland Decorations 5ft Artificial Marigold Flower Parties Weddings Home Decoration Diwali (Yellow & Orange)
- Price
- £5.83
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1y ago
47Pcs Diwali Decorations Items Happy Diwali Cutout Decoration Diwali Party Supplies India Deepavali Diya Decor For House Outdoor Indoor Wall Window
- Price
- £6.52
- Rating
- 4.0/5
- Reviews
- 5
- Age
- 1y ago
Newest
by launch date
2Pcs Wooden Happy Diwali Decorations for House Diwali Table Centerpieces Decor Indian Theme Festival of Lights Party Decor Deepawali Wooden Sign for Traditional Indian Hindu Festival of Lights Part
- Price
- £7.52
- Rating
- 3.5/5
- Reviews
- 2
- Age
- 10mo ago
Traditional Decorative Colorful Diya (Set of 6) Handcrafted Clay Lamps for Puja Festivals Diwali & Home Decoration (Pack of 1)
- Price
- £6.68
- Rating
- 2.9/5
- Reviews
- 2
- Age
- 10mo ago
12Pcs Happy Diwali Decorations Diwali Banners Swirl Streamers Festival of Lights Deepavali Hanging Decor for Home Office Light Party Indian Festival Decorations
- Price
- £2.47
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 10mo ago
20 Pcs Diwali Decorations for House Diwali Rangoli Hanging Decoration Indian Home Pendant Ornaments Gifts Diyas Lantern Candles Patterns Festival Hangings Sign for Wall Door Office Pooja Decor Items
- Price
- £3.43
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 1y ago
Dreaku 9.8 FT Diwali Lights with 20 LEDs - Colourful Diwali Decorations
- Price
- £7.32
- Rating
- 4.7/5
- Reviews
- 13
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 44% of clicks. Leaders hold, but buyers still shop past them.
Brands
18 flat
Sellers
28
Top-5 brand share
44%
Top 20: 100%
Top-5 click share
44%
Top 20: 100%
Open market
49%
- Estationeryhouse11%
- Pound Veg9%
- sesameless8%
- ZERODECO8%
- Czdtq8%
- zig zag7%
Demand
Indian Decorations search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct, Nov · busiest ÷ quietest = 190.1×
Search terms
Top Indian Decorations search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- diwali decorations182K/yr
- diwali decorations for house92K/yr
- diwali decoration19K/yr
- diwali decor9K/yr
- diwali decorations for home5K/yr
Reviews and returns
What reviews say buyers love and hate about Indian Decorations
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Batteries dont last long
Battery life is poor
The reason a lot of bad reviews say battery life is short
Batteries dont last long
the wire broke
the smell was so awful
almost a a few minutes after I put the batteries in I could smell burning
Upon it turning off it produced a foul smelled
Very delicate
even start smoking due to a bad connection if you are unlucky enough
Love
The lights are bright enough to be noticeable
Excellent lights
Decent light from them
These lights are perfect quality
GREAT QUALITY
Nice product
Great value for the money
Very good price
Value for money
nice colours
The 10 color options are a great feature
Nice colors, great quality, perfect for holiday decorations, fast delivery
Easy to assemble
Assembly was straightforward
Beautiful & Easy to Set Up
Return
1.2% Return rate 54% Fixable by listing
The brightness is underwhelming
They give off a faint glow rather than anything that makes a real impact in a room
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Indian Decorations questions
Answered from the same tracked data.