Ice Bucket

Shoppers searched for this 504K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 5.2% of those searches ended in a purchase. Searches in the last 90 days moved +145.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £389K a year.

Searches, last 12 months

504K

Growth, 90 days vs prior 90

+145.3%

Conversion, latest week

5.2%

Market size, estimated

£389Ka year

Peak month

July3.1× the quietest month

Top search term

ice bucket254K searches a year

Listings sell for £14.90 on average, from £6.66 to £25.33. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 250 to 500 of them. At £14.90 that is £4K to £7K a year per listing.

Average price

£14.90under the $15 to $100 sweet spot

Price range

£6.66–£25.33

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

25K–30K

Units per listing a year

250–500

Revenue per listing a year

£4K–£7K

Returns

1.6%of orders · Amazon United Kingdom median 0.6%

84% of listings pay for placement with sponsored ads. 82% ship with Prime. On an average day, 5.8% of listings are out of stock. The average listing ranks #13 within Barware. It carries 415 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings

84%

Prime listings

82%

Out of stock, average day

5.8%

Average rank

#13in Barware

Average rating

4.42 starsAmazon United Kingdom average 4.36 stars

Average reviews

415per listing

Listings tracked

44

12 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months

12

Successful launches

4Amazon's first-year sales bar

Average brand age

44 months