Hot Pot
MaybeReturns run at only 0.7% of orders. But demand is soft, at -45.7% this quarter, so Hot Pot is a Maybe.
- Flapen Score
- 51 / 100Ranks 2,729 of 5,777 Home & Garden niches · on the category median51
- Market size
- £97K/yr287K searches / yr
- 90-day growth
- -45.7%search demand this quarter
- Competition
- 49%top-5 click share · 16 brands · 27 sellers
Flapen Score
Hot Pot against its category
The dotted line is the Home & Garden average. Past it, Hot Pot is stronger. Inside it, weaker.
Market
The Hot Pot market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Hot Pot 287K times last year and spent an estimated £97K. The top 5 brands take 70% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 51 out of 100, a Maybe.
01 · Demand
0.9% of searches ended in a purchase last week.
Shoppers searched for this 287K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.9% of those searches ended in a purchase. Searches in the last 90 days moved -45.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £97K a year.
- Searches, last 12 months
- 287K
- Growth, 90 days vs prior 90
- -45.7%
- Conversion, latest week
- 0.9%
- Market size, estimated
- £97Ka year
- Peak month
- December2.6× the quietest month
- Top search term
- hot pot90K searches a year
02 · Price
A sale here is worth £36.20.
Listings sell for £36.20 on average, from £2.15 to £110.75. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At £36.20 that is £4K to £9K a year per listing.
- Average price
- £36.20inside the $15 to $100 sweet spot
- Price range
- £2.15–£110.75
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £4K–£9K
- Returns
- 0.7%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
79% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 13.1% of listings are out of stock. The average listing ranks #27 within Cookware. It carries 898 reviews at 3.97 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 79%
- Prime listings
- 90%
- Out of stock, average day
- 13.1%
- Average rank
- #27in Cookware
- Average rating
- 3.97 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 898per listing
- Listings tracked
- 29
04 · Newcomers
Amazon counts 0 of last year's 6 launches as successful.
6 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 41 months on average, so the names here are settling in.
- Launched, last 12 months
- 6
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 41 months
Products
Top Hot Pot products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Food Party Hot Pot Hotpot Pot Electric with Divider Chinese Hot Pot Cooker 6-Quart Non-Stick Shabu Shabu Pot
- Price
- £42.34
- Rating
- 4.3/5
- Reviews
- 1,066
- Age
- 2y ago

Food Party Hot Pot Electric with BBQ Grill Hotpot Chinese Pot Cooker 220V 2200W Korean Barbecue Thai ShabuShabu 2 in 1 Set
- Price
- £76.91
- Rating
- 4.4/5
- Reviews
- 2,821
- Age
- 6y ago

Food Party Hot Pot Electric 4L Hotpot Pot with Devider Detachable 220V 1350W Hot Pot Cooker Fondue for 6 People
- Price
- £50.65
- Rating
- 4.3/5
- Reviews
- 1,066
- Age
- 1y ago

Dezin 6L Hot Pot Electric with Divider Shabu Shabu Pot with Power Control
- Price
- £64.78
- Rating
- 4.5/5
- Reviews
- 302
- Age
- 1y ago

2 in 1 Hot Pot & BBQ Grill 220V Dual Side Non-Stick Teppanyaki Pan with Adjustable Temperature Divider Hot Pot & Grill Combo for Family Party Cooking Cast Aluminium Alloy 5-Speed Heat Control
- Price
- £46.48
- Rating
- 3.5/5
- Reviews
- 13
- Age
- 11mo ago
Trending
90-day click momentum
2-in-1 Electric Hot Pot and Grill Combo 1000W Dual Temper Control Fast Heating - Indoor Cooking Appliance for BBQ Steaks Noodles & More - Suitable for Up to 3 People (Dark green)
- Price
- £20.86
- Rating
- 3.6/5
- Reviews
- 13
- Age
- 8mo ago

2-in-1 Electric Hot Pot and Grill Combo 1000W Dual Temper Control Fast Heating - Indoor Cooking Appliance for BBQ Steaks Noodles & More - Suitable for Up to 3 People (Dark Green)
- Price
- £20.02
- Rating
- 1.0/5
- Reviews
- 1
- Age
- 3mo ago

BEOSIOR Hot Pot Grill 2-in-1 Electric Grill with Hot Pot BBQ Grill Chafing Dish Indoor Nonstick and Smokeless 4L Control Electric BBQ Pot Cooker for 3-4 People 2200W for Party
- Price
- £50.75
- Rating
- 2.0/5
- Reviews
- 1
- Age
- 4mo ago

Dezin 6L Hot Pot Electric with Divider Shabu Shabu Pot with Power Control
- Price
- £64.78
- Rating
- 4.5/5
- Reviews
- 302
- Age
- 1y ago

Electric Hot Pot 1.8L Mini Multifunctional Electric Pot with Overheat Boil Dry Protection Multifunctional Portable Travel Cooker 2 Gear Non Stick Fring Pan for Steak Egg Fried Rice Soup (Single layer)
- Price
- £13.59
- Rating
- 4.2/5
- Reviews
- 33
- Age
- 8mo ago
Newest
by launch date
2-in-1 Electric Hot Pot and Grill Combo 1000W Dual Temper Control Fast Heating - Indoor Cooking Appliance for BBQ Steaks Noodles & More - Suitable for Up to 3 People (Dark Green)
- Price
- £20.02
- Rating
- 1.0/5
- Reviews
- 1
- Age
- 3mo ago

BEOSIOR Hot Pot Grill 2-in-1 Electric Grill with Hot Pot BBQ Grill Chafing Dish Indoor Nonstick and Smokeless 4L Control Electric BBQ Pot Cooker for 3-4 People 2200W for Party
- Price
- £50.75
- Rating
- 2.0/5
- Reviews
- 1
- Age
- 4mo ago

Electric Hot Pot 1.8L Mini Multifunctional Electric Pot with Overheat Boil Dry Protection Multifunctional Portable Travel Cooker 2 Gear Non Stick Fring Pan for Steak Egg Fried Rice Soup (Single layer)
- Price
- £13.59
- Rating
- 4.2/5
- Reviews
- 33
- Age
- 8mo ago

2-in-1 Electric Hot Pot and Grill Combo 1000W Dual Temper Control Fast Heating - Indoor Cooking Appliance for BBQ Steaks Noodles & More - Suitable for Up to 3 People (Dark green)
- Price
- £20.86
- Rating
- 3.6/5
- Reviews
- 13
- Age
- 8mo ago

2 in 1 Hot Pot & BBQ Grill 220V Dual Side Non-Stick Teppanyaki Pan with Adjustable Temperature Divider Hot Pot & Grill Combo for Family Party Cooking Cast Aluminium Alloy 5-Speed Heat Control
- Price
- £46.48
- Rating
- 3.5/5
- Reviews
- 13
- Age
- 11mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take 49% of clicks. Leaders hold, but buyers still shop past them.
Brands
16 falling
Sellers
27
Top-5 brand share
70%
Top 20: 100%
Top-5 click share
49%
Top 20: 87%
Open market
25%
- Food Party39%
- DEZIN13%
- Morrisons8%
- Areyourshop5%
- Audecook5%
- TomYang5%
Demand
Hot Pot search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 2.6×
Search terms
Top Hot Pot search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- hot pot90K/yr
- hotpot52K/yr
- hot pot cooker39K/yr
- hotpot pot electric40K/yr
- hotpot pot22K/yr
- hot pot electric20K/yr
- chinese hotpot5K/yr
- korean hotpot5K/yr
- hotpot pot electric with grill5K/yr
- hotpot cooker5K/yr
Reviews and returns
What reviews say buyers love and hate about Hot Pot
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
It does not fit the size of the pot where a
Bigger than it looks
Bit small
Very cheap quality
Not great quality
also very poor quality
If a little pricey
pricey for it's funtions
I'm disappointed because it is not working
Not working properly
however, this causes a huge issue with cleaning
The issue came when it was time to clean the grill pan
pot set is fixed you cannot remove the top black part for cleaning
Love
Neat quality pan
Good variety
Good quality
Amazing value
Good value
Worth Buying
Easy to use
The controls are easy to use
It's so handy
Very good product easy to use practical heating very quick easy to clean cooks salmon lovely good steamer for all veg pasta rice boiled potatoes great all rounda
Heats up quickly
Two heat settings, easy clean small and compact
Cleanup is straightforward since the pot
easy to clean
the heating element is detachable which is useful for cleaning it
Return
0.7% Return rate 56% Fixable by listing
It does not fit the size of the pot where a
Bigger than it looks
Bit small
Very cheap quality
Not great quality
also very poor quality
Handy thing, only one draw back is the temperature control, only two settings and not much to chooses between them, this needs a lower setting, not just medium and hot, you cannot leave this pot unwatched
part of the grill didn't heat up anything
I'm disappointed because it is not working
Not working properly
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Hot Pot questions
Answered from the same tracked data.









