Horticultural Grit
MaybeReturns run at only 0.2% of orders. But prices span $5.77–$13.98, mostly outside the sweet spot, so Horticultural Grit is a Maybe.
- Flapen Score
- 51 / 100Ranks 2,729 of 5,777 Home & Garden niches · on the category median51
- Market size
- £188K/yr226K searches / yr
- 90-day growth
- +62.2%search demand this quarter
- Competition
- 72%top-5 click share · 11 brands · 61 sellers
Flapen Score
Horticultural Grit against its category
The dotted line is the Home & Garden average. Past it, Horticultural Grit is stronger. Inside it, weaker.
Market
The Horticultural Grit market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Horticultural Grit 226K times last year and spent an estimated £188K. The top 5 brands take 87% of clicks. Demand peaks in Mar–Apr–May–Jun. Flapen scores it 51 out of 100, a Maybe.
01 · Demand
9.0% of searches ended in a purchase last week.
Shoppers searched for this 226K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 9.0% of those searches ended in a purchase. Searches in the last 90 days moved +62.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £188K a year.
- Searches, last 12 months
- 226K
- Growth, 90 days vs prior 90
- +62.2%
- Conversion, latest week
- 9.0%
- Market size, estimated
- £188Ka year
- Peak month
- May5.6× the quietest month
- Top search term
- horticultural grit119K searches a year
02 · Price
A sale here is worth £9.19.
Listings sell for £9.19 on average, from £5.77 to £13.98. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 1,250 to 1,500 of them. At £9.19 that is £11K to £14K a year per listing.
- Average price
- £9.19under the $15 to $100 sweet spot
- Price range
- £5.77–£13.98
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 20K–25K
- Units per listing a year
- 1,250–1,500
- Revenue per listing a year
- £11K–£14K
- Returns
- 0.2%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
53% of listings pay for placement with sponsored ads. 60% ship with Prime. On an average day, 3.2% of listings are out of stock. The average listing ranks #177 within Soils, Mulches & Planting Media. It carries 873 reviews at 4.46 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 53%
- Prime listings
- 60%
- Out of stock, average day
- 3.2%
- Average rank
- #177in Soils, Mulches & Planting Media
- Average rating
- 4.46 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 873per listing
- Listings tracked
- 15
04 · Newcomers
Amazon counts 0 of last year's 1 launches as successful.
1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 48 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 48 months
Products
Top Horticultural Grit products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Westland Potting Grit 20kg
- Price
- £9.47
- Rating
- 4.5/5
- Reviews
- 2,474
- Age
- 14y ago
Vitax Horticultural Potting Grit Small Lime-Free and can be Used Throughout The Garden.
- Price
- £6.35
- Rating
- 4.3/5
- Reviews
- 340
- Age
- 5y ago
Leca Horticultural Grit Clay Pebbles Lava rock like Fine Grade 2-4mm
- Price
- £6.61
- Rating
- 4.3/5
- Reviews
- 614
- Age
- 2y ago
Leca Horticultural Grit Clay Pebbles Lava rock like Fine Grade 2-4mm 1L (3L)
- Price
- £8.60
- Rating
- 4.3/5
- Reviews
- 614
- Age
- 1y ago
Premium Horticultural Perlite Fresh-Packed Heat-Sealed Bag (35mm Grade) | Volume-Measured | Ideal for Houseplants Propagation & Drainage | (1L)
- Price
- £5.77
- Rating
- 4.5/5
- Reviews
- 1,120
- Age
- 3y ago
Trending
90-day click momentumVitax Horticultural Potting Grit Small Lime-Free and can be Used Throughout The Garden.
- Price
- £6.35
- Rating
- 4.3/5
- Reviews
- 340
- Age
- 5y ago
Leca Horticultural Grit Clay Pebbles Lava rock like Fine Grade 2-4mm
- Price
- £6.61
- Rating
- 4.3/5
- Reviews
- 614
- Age
- 2y ago
Westland Gro-Sure Perlite 10l - For Improved Aeration and Drainage
- Price
- £8.48
- Rating
- 4.7/5
- Reviews
- 5,244
- Age
- 13y ago
Growcery Premium Clay Pebbles For Plants: Multipurpose Growing Medium for Gardens Hydroponics and Green Roofs Pots Drainage Orchids Terrariums Water Beads (1L)
- Price
- £5.86
- Rating
- 4.6/5
- Reviews
- 651
- Age
- 2y ago
Horticultural Potting Grit 1 x 20kg Bag - Multipurpose Fine Grit For Top Dressing Mixing in Compost and Improving Drainage For Alpine Cacti & Succulents by Thompson and Morgan
- Price
- £13.98
- Rating
- 4.5/5
- Reviews
- 127
- Age
- 5y ago
Newest
by launch date
Hadley Home & Garden Potting Grit Clean Graded 4-7mm Locally Sourced 10 Kg Bag
- Price
- £7.95
- Rating
- 4.1/5
- Reviews
- 14
- Age
- 10mo ago
Leca Horticultural Grit Clay Pebbles Lava rock like Fine Grade 2-4mm 1L (3L)
- Price
- £8.60
- Rating
- 4.3/5
- Reviews
- 614
- Age
- 1y ago
Potting Grit 20kg Horticultural Garden Grit for Drainage & Soil Conditioning Ideal for Succulents Cacti Bonsai & Alpine Plants
- Price
- £12.20
- Rating
- 4.5/5
- Reviews
- 66
- Age
- 2y ago
Growcery Premium Clay Pebbles For Plants: Multipurpose Growing Medium for Gardens Hydroponics and Green Roofs Pots Drainage Orchids Terrariums Water Beads (1L)
- Price
- £5.86
- Rating
- 4.6/5
- Reviews
- 651
- Age
- 2y ago
Leca Horticultural Grit Clay Pebbles Lava rock like Fine Grade 2-4mm (2L)
- Price
- £7.44
- Rating
- 4.3/5
- Reviews
- 614
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 72% of clicks. A locked shelf that new listings rarely crack.
Brands
11 falling
Sellers
61
Top-5 brand share
87%
Top 20: 100%
Top-5 click share
72%
Top 20: 100%
Open market
9%
- bhomescent32%
- westland26%
- Vitax Ltd21%
- Melcourt4%
- Westland4%
- Thompson & Morgan4%
- Open — no brand owns it (5 brands, 9%)
Demand
Horticultural Grit search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Mar, Apr, May, Jun · busiest ÷ quietest = 5.6×
Search terms
Top Horticultural Grit search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- horticultural grit119K/yr
- potting grit30K/yr
- grit for plants29K/yr
- horticultural grit for gardening7K/yr
- horticultural grit for potting10K/yr
- potting grit for outdoor pots8K/yr
- garden grit7K/yr
- horticultural grit for drainage4K/yr
- agricultural grit3K/yr
- garden grit for potting4K/yr
Reviews and returns
What reviews say buyers love and hate about Horticultural Grit
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Small bag
Small
Smaller bag than I anticipated
I thought it would be heavy
too heavy to lift
Package very heavy
Not much for the money
Overpriced
The only disadvantage is the price
Looks nothing like the image shown
False Advertising
Misleading pack size
Product quality/performance lacking
Very Poor & Filthy
Very disappointed with the quality/quantity
Love
Good quality
Good product Good quality quick delivery recommend you buy from this website thank you
Great quality, nice small pieces, so good for drainage of plants like alpines
Great value
Good price
Well worth the money
Excellent product ensuring good plant growth
Blooming good
Really helps plants thrive
AS DESCRIBED
Just what I wanted
As described
Perfect size
Decent size for price
decent size bag for the price
Return
0.2% Return rate 67% Fixable by listing
Small bag
Small
Smaller bag than I anticipated
Not much for the money
Overpriced
The only disadvantage is the price
Colour not as shown
not anything like the greys pictured
it is a rich rusty/sandy colour
Looks nothing like the image shown
False Advertising
Misleading pack size
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Horticultural Grit questions
Answered from the same tracked data.