Hori Hori Gardening Knife

Shoppers searched for this 132K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.9% of those searches ended in a purchase. Searches in the last 90 days moved +37.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £62K a year.

Searches, last 12 months

132K

Growth, 90 days vs prior 90

+37.8%

Conversion, latest week

2.9%

Market size, estimated

£62Ka year

Peak month

April4.0× the quietest month

Top search term

hori hori gardening knife68K searches a year

Listings sell for £16.19 on average, from £7.18 to £23.26. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 250 to 500 of them. At £16.19 that is £4K to £8K a year per listing.

Average price

£16.19inside the $15 to $100 sweet spot

Price range

£7.18–£23.26

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

3K–4K

Units per listing a year

250–500

Revenue per listing a year

£4K–£8K

Returns

0.5%of orders · Amazon United Kingdom median 0.6%

64% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 14.7% of listings are out of stock. The average listing ranks #70 within Garden Tools & Watering Equipment. It carries 211 reviews at 4.67 stars, so a new listing needs social proof before a better product.

Sponsored listings

64%

Prime listings

91%

Out of stock, average day

14.7%

Average rank

#70in Garden Tools & Watering Equipment

Average rating

4.67 starsAmazon United Kingdom average 4.36 stars

Average reviews

211per listing

Listings tracked

11

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 51 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

0Amazon's first-year sales bar

Average brand age

51 months