Honeywell Tower Fan
FailThe top 5 brands take 100% of clicks, so Honeywell Tower Fan is a Fail.
- Flapen Score
- 45 / 100Ranks 4,022 of 5,777 Home & Garden niches · −6 vs the category median of 5145
- Market size
- £13K/yr19K searches / yr
- 90-day growth
- >1,000%search demand this quarter
- Competition
- 87%top-5 click share · 4 brands · 30 sellers
Flapen Score
Honeywell Tower Fan against its category
The dotted line is the Home & Garden average. Past it, Honeywell Tower Fan is stronger. Inside it, weaker.
Market
The Honeywell Tower Fan market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Honeywell Tower Fan 19K times last year and spent an estimated £13K. All 4 brands take every click. Demand peaks in Jun–Jul–Aug. Flapen scores it 45 out of 100, a Fail.
01 · Demand
1.0% of searches ended in a purchase last week.
Shoppers searched for this 19K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.0% of those searches ended in a purchase. Searches in the last 90 days moved >1,000% against the 90 days before. Searches, conversion and average price together put the market at an estimated £13K a year.
- Searches, last 12 months
- 19K
- Growth, 90 days vs prior 90
- >1,000%
- Conversion, latest week
- 1.0%
- Market size, estimated
- £13Ka year
- Peak month
- July75.3× the quietest month
- Top search term
- dimplex ion fresh cooling tower fan10K searches a year
02 · Price
A sale here is worth £69.38.
Listings sell for £69.38 on average, from £51.64 to £114.56. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At £69.38 that is £0 to £7K a year per listing.
- Average price
- £69.38inside the $15 to $100 sweet spot
- Price range
- £51.64–£114.56
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 250–500
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£7K
- Returns
- 1.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
88% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 9.6% of listings are out of stock. The average listing ranks #162 within Heating, Cooling & Air Quality. It carries 8,405 reviews at 4.23 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 88%
- Prime listings
- 88%
- Out of stock, average day
- 9.6%
- Average rank
- #162in Heating, Cooling & Air Quality
- Average rating
- 4.23 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 8,405per listing
- Listings tracked
- 8
04 · Newcomers
Amazon counts 1 of last year's 1 launches as successful.
1 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 31 months
Products
Top Honeywell Tower Fan products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Dimplex Ion Fresh Bladeless Cooling Tower Fan Built-in Ioniser
- Price
- £78.28
- Rating
- 4.0/5
- Reviews
- 219
- Age
- 1y ago
Honeywell QuietSet Whole Room Oscillating Tower Fan (5 Speed Settings Oscillating 80 Timer Function Auto-Off Lights Remote Control) HYF260
- Price
- £56.74
- Rating
- 4.3/5
- Reviews
- 1,698
- Age
- 10y ago
Dimplex Cooling Tower Fan with Remote Control Quiet 3 Speeds Remote
- Price
- £51.64
- Rating
- 4.1/5
- Reviews
- 251
- Age
- 1y ago
Dimplex Mont Blanc Slim 37 Tower Cooling Fan Timer Remote Control
- Price
- £65.04
- Rating
- 4.4/5
- Reviews
- 2,160
- Age
- 14y ago
Honeywell QuietSet Tower (8 Speed Settings Oscillating 80 Timer Function Remote Control Dimming Options) HYF290
- Price
- £57.82
- Rating
- 4.1/5
- Reviews
- 5,310
- Age
- 9y ago
Trending
90-day click momentum
Dimplex FlexBlade Bladeless Tower Fan - 180 Twistable Dual Airflow Quiet
- Price
- £114.56
- Rating
- 3.9/5
- Reviews
- 93
- Age
- 4mo ago
Honeywell QuietSet Tower (8 Speed Settings Oscillating 80 Timer Function Remote Control Dimming Options) HYF290
- Price
- £57.82
- Rating
- 4.1/5
- Reviews
- 5,310
- Age
- 9y ago
Dimplex Cooling Tower Fan with Remote Control Quiet 3 Speeds Remote
- Price
- £51.64
- Rating
- 4.1/5
- Reviews
- 251
- Age
- 1y ago
Levoit 20dB Silent Tower Fan 5.5W-26W Energy Saving Fan for Bedroom & Home
- Price
- £68.81
- Rating
- 4.5/5
- Reviews
- 10,789
- Age
- 2y ago
Dimplex Ion Fresh Bladeless Cooling Tower Fan Built-in Ioniser
- Price
- £78.28
- Rating
- 4.0/5
- Reviews
- 219
- Age
- 1y ago
Newest
by launch dateDimplex FlexBlade Bladeless Tower Fan - 180 Twistable Dual Airflow Quiet
- Price
- £114.56
- Rating
- 3.9/5
- Reviews
- 93
- Age
- 4mo ago
Dimplex Cooling Tower Fan with Remote Control Quiet 3 Speeds Remote
- Price
- £51.64
- Rating
- 4.1/5
- Reviews
- 251
- Age
- 1y ago
Dimplex Ion Fresh Bladeless Cooling Tower Fan Built-in Ioniser
- Price
- £78.28
- Rating
- 4.0/5
- Reviews
- 219
- Age
- 1y ago
Levoit 20dB Silent Tower Fan 5.5W-26W Energy Saving Fan for Bedroom & Home
- Price
- £68.81
- Rating
- 4.5/5
- Reviews
- 10,789
- Age
- 2y ago
DREO 20dB Silent Tower Fan 28 ft/s Velocity Electric Cooling Fan with Remote 90 Oscillating 8 Speeds 4 Modes 8H Timer LED Display 220-240V Black
- Price
- £62.17
- Rating
- 4.5/5
- Reviews
- 46,721
- Age
- 4y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 87% of clicks. A locked shelf that new listings rarely crack.
Brands
4 rising
Sellers
30
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
87%
Top 20: 100%
Open market
0%
- Dimplex71%
- Honeywell20%
- Levoit4%
- DREO4%
Demand
Honeywell Tower Fan search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jun, Jul, Aug · busiest ÷ quietest = 75.3×
Search terms
Top Honeywell Tower Fan search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- dimplex ion fresh cooling tower fan10K/yr
- honeywell quietset tower fan5K/yr
- dimplex dxmbcf black tower fan4K/yr
Reviews and returns
What reviews say buyers love and hate about Honeywell Tower Fan
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Not amazing for the price
It's quite expensive if not
A little pricey
Bad quality
Cheap made
Definitely not as good as the reviews make out
Stopped working after 1 week
something probably broke on the inside
not built to last
I get hot very easily
not sufficient for the crazy heat at the moment
not powerful enough for a heatwave
is already making a clicking sound as it turns
Loudly clicks therefore unusable
It is noisy
Love
Powerful & quiet
Quiet and powerful
Its quiet
Good price
Excellent value for money
Reasonably priced
Good Quality Fan
The build quality is excellent
A+ quality
Assembly was easy
Easy assemble
Easy to put together
easy remote control usage
the remote control is very handy
The remote control is very easy to use
Return
1.0% Return rate 23% Fixable by listing
which didnt work properly
Disappointing performance
Doesn't work
not the most sturdy
again, just not that strong
very weak
the cable is a bit short
It is quite a short fan
A bit larger than I expected
is already making a clicking sound as it turns
Loudly clicks therefore unusable
It is noisy
I get hot very easily
not sufficient for the crazy heat at the moment
not powerful enough for a heatwave
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Honeywell Tower Fan questions
Answered from the same tracked data.