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52

hibachi grill

Worth a look

Shows low returns (0.9%), but weak search conversion (1.1%) keeps it on the watch list.

Market size 18Growth 65Conversion 14Competition 48Returns 95Price range 22Avg price 79Brand share 50Review moat 92Quality gap 72

Returns

Incredible0.9%

return rate — above 5% kills the launch gate

Review moat

Great150.5

avg incumbent reviews — the moat a new listing must climb

Avg price

Great£88.71

avg listing price — sweet spot $15–$100

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Growth

Good+44.8%

90-day search growth — must beat 0% to launch

Brand share

Okay75%

top-5 brand share — brands hold most of the demand

Competition

Okay56%

top-5 click share — leaders hold, buyers still browse

Price range

Bad£6.34–£391.94

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Bad£70K

£70K/yr · 72K searches

Conversion

Bad1.1%

search→purchase rate — share of searches ending in a sale

According to Flapen's Amazon United Kingdom niche tracking, hibachi grill is a £70K/yr Amazon United Kingdom market (72K searches/yr). The top 5 brands hold 75% of demand. Verdict: Worth a look — 52/100.

Data updated Jul 25, 2026 · scored weekly · How we score niches

hibachi grill market data

Units sold / yr
250–500
avg 0–100/product
Revenue / yr
£22K–£44K
units × avg price
Conversion rate
1.1%
Avg BSR
#335
Page quality
0%
Prime
65%
Sponsored
77%
Out of stock
14.3%
Avg brand age
46 months
Avg seller age
177 days

Competition & brand share

The top 5 products take 56% of clicks — established leaders, but buyers still shop beyond them.

Brands

22 falling

Sellers

68

Top-5 brand share

75%

Top 20: 98%

Top-5 click share

56%

Top 20: 95%

Open market

22%

  • Kasai Japanese Grills41%
  • Amusingtao15%
  • TANGZON7%
  • onlyfire6%
  • Fockety6%
  • Hamble Distribution ltd3%

Top hibachi grill search terms

  • hibachi grill17K/yr
  • japanese bbq12K/yr
  • konro grill8K/yr
  • japanese grill7K/yr
  • yakitori grill4K/yr
  • hibachi grill charcoal3K/yr
  • kasai grill3K/yr
  • james martin bbq box grill5K/yr
  • japanese bbq grill4K/yr
  • hibachi3K/yr
All search terms

Top hibachi grill products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%£4K10%£7K15%£11K20%£14K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)3 products missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about hibachi grill

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall16%

“Good quality”

Assembly/Installation10%

“Assembly was very easy”

Value For Money9%

“WORTH THE MONEY”

Ease Of Use8%

“Super easy”

Portability8%

“easy to carry”

Size-Overall7%

“opens out to a decent size”

Strength5%

“once opened it feels stable”

Grilling4%

“A really well designed and easy to use, portable, kettle style BBQ”

Ease Of Cleaning4%

“the barbecue was easy to clean”

Design-Overall4%

“The design is very clever”

What buyers complain about

Durability11%

“don't know how long it will last”

Quality-Overall8%

“It was cheap”

Assembly/Installation8%

“Assembly takes a bit of patience”

Size-Overall7%

“Very very small”

Rusts/Corrodes5%

“It probably won't be the best for long-term rust resistance”

Metal Quality3%

“Metal was bent in several places hence only 3*”

Thickness3%

“Metal gauge is not that thick”

Value For Money3%

“Quite a bit more expensive than others on the market”

Ease Of Use3%

“impractical”

Advertised Vs Actual Product2%

“I did it upside down on one of the pictures”

Top return reasons

Size-Overall44%
Strength10%
Quality-Overall9%
Defective Material/Parts8%
Rusts/Corrodes3%
Durability3%
Instructions/User Manual/Troubleshooting2%
Functionality-Overall2%
Value For Money2%
Scratch Resistance2%

Common questions

Is hibachi grill profitable to sell on Amazon United Kingdom?
The niche generates £70K/yr across 26 tracked products. 1 of 4 products launched in the last 360 days are still selling. 90-day search growth is +44.8%. Flapen's verdict: Worth a look (52/100).
How competitive is the hibachi grill niche?
22 brands and 68 sellers compete. The top 5 products take 56% of clicks and top 5 brands hold 75% of demand.
What do buyers complain about in hibachi grill?
Top complaints mined from reviews: Durability, Quality-Overall, Assembly/Installation. The return rate is 0.9%.
What does it cost to enter the hibachi grill niche?
Listings span £6.34–£391.94; the average listing price is £88.71 (sweet spot $15–$100). The average incumbent carries 151 reviews — the moat a new listing must climb.