Hetty Hoover

Shoppers searched for this 169K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.0% of those searches ended in a purchase. Searches in the last 90 days moved -14.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £474K a year.

Searches, last 12 months

169K

Growth, 90 days vs prior 90

-14.9%

Conversion, latest week

3.0%

Market size, estimated

£474Ka year

Peak month

October1.4× the quietest month

Top search term

hetty hoover133K searches a year

Listings sell for £93.60 on average, from £15.05 to £189.92. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 250 to 500 of them. At £93.60 that is £23K to £47K a year per listing.

Average price

£93.60inside the $15 to $100 sweet spot

Price range

£15.05–£189.92

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

4K–5K

Units per listing a year

250–500

Revenue per listing a year

£23K–£47K

Returns

1.2%of orders · Amazon United Kingdom median 0.6%

50% of listings pay for placement with sponsored ads. 40% ship with Prime. On an average day, 14.1% of listings are out of stock. The average listing ranks #51 within Vacuums & Floor Care. It carries 4,300 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings

50%

Prime listings

40%

Out of stock, average day

14.1%

Average rank

#51in Vacuums & Floor Care

Average rating

4.40 starsAmazon United Kingdom average 4.36 stars

Average reviews

4,300per listing

Listings tracked

10

The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

38 months