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Henry Hoover Toy

Fail

The top 5 products take 100% of clicks, so Henry Hoover Toy is a Fail.

Flapen Score
36
36 / 100
Ranks 5,242 of 5,777 Home & Garden niches · −15 vs the category median of 51
Market size
£59K/yr55K searches / yr
90-day growth
-6.8%search demand this quarter
Competition
100%top-5 click share · 2 brands · 37 sellers

Flapen Score

Henry Hoover Toy against its category

The dotted line is the Home & Garden average. Past it, Henry Hoover Toy is stronger. Inside it, weaker.

36Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Henry Hoover Toy market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Henry Hoover Toy 55K times last year and spent an estimated £59K. All 2 brands take every click. Demand peaks in Nov–Dec. Flapen scores it 36 out of 100, a Fail.

01 · Demand

7.3% of searches ended in a purchase last week.

Shoppers searched for this 55K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 7.3% of those searches ended in a purchase. Searches in the last 90 days moved -6.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £59K a year.

Searches, last 12 months
55K
Growth, 90 days vs prior 90
-6.8%
Conversion, latest week
7.3%
Market size, estimated
£59Ka year
Peak month
December4.5× the quietest month
Top search term
henry hoover toy20K searches a year

02 · Price

A sale here is worth £14.50.

Listings sell for £14.50 on average, from £9.71 to £18.90. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 1,000 to 1,250 of them. At £14.50 that is £15K to £18K a year per listing.

Average price
£14.50under the $15 to $100 sweet spot
Price range
£9.71–£18.90
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
4K–5K
Units per listing a year
1,000–1,250
Revenue per listing a year
£15K–£18K
Returns
1.8%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

75% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #17 within Vacuums & Floor Care. It carries 5,965 reviews at 4.20 stars, so a new listing needs social proof before a better product.

Sponsored listings
75%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#17in Vacuums & Floor Care
Average rating
4.20 starsAmazon United Kingdom average 4.36 stars
Average reviews
5,965per listing
Listings tracked
4

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
37 months

Products

Top Henry Hoover Toy products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.

£0£12K£23K£35K£47K1K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

2 flat

Sellers

37

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • Casdon93%
  • Paladone7%

Demand

Henry Hoover Toy search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 4.5×

Search terms

Top Henry Hoover Toy search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • henry hoover toy20K/yr
  • kids henry hoover11K/yr
  • toy henry hoover for kids9K/yr
  • henry hoover kids8K/yr
  • toy henry hoover4K/yr
  • henry hoover toy for kids4K/yr

Reviews and returns

What reviews say buyers love and hate about Henry Hoover Toy

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Functionality-Overall21%−0.21

Not working

So even if it works properly it's still useless

didnt work at all

Quality-Overall17%−0.13

Cheap rubbish

Absolutely Rubbish

Poor quality

Value For Money10%+1.43

I was shocked at the price of the batteries needed for it

a lot of money for a cute looking toy

Total waste of money

Advertised Vs Actual Product8%−0.07

Not as described

Not sold as seen. Advertises as a toy Henry hoover with plug it does not come with the plug

Not what it said it did

Touch/Button Controls7%−0.02

Daughter got frustrated to begin with as the on button is hidden on the side and she was trying to press the false top button to turn it on and off

Even pressing the button didn't do nothing

it doesnt click into place when used

Love

Value For Money37%+1.43

Cheapest price I found

Great value

Worth it

Ease Of Cleaning14%+0.86

However, it has proved ideal for its advertised use and my computer and keyboard are now dustless

My son loves to help out when we clean up

Fun/Entertainment Experience13%+0.78

Brilliant toy for my grandson

it is his favorite toy so he is always playing with it

Great little toy

Size-Overall11%+0.63

Perfect size for a 1.5 year old

matches the full size beautifully

It's the perfect size for him at 1.5 years old

Developmental Needs7%+0.42

a great idea for any parent who wants to encourage their little one to help out around the house

Return

1.8% Return rate 16% Fixable by listing

Functionality-Overall25%▇█▄▂▂▃

Not working

So even if it works properly it's still useless

didnt work at all

Defective Material/Parts19%▄▆▆▆█▅

Plastic parts break easily

the parts keeps coming apart

Size-Overall11%▃▂▂█▄▂
Add-Ons/Attachments7%▃▃▅▂█▅
Touch/Button Controls6%▄▅█▆▁▄

Daughter got frustrated to begin with as the on button is hidden on the side and she was trying to press the false top button to turn it on and off

Even pressing the button didn't do nothing

it doesnt click into place when used

FAQ

Common Henry Hoover Toy questions

Answered from the same tracked data.